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Community Development through Tourism examines the development of local communities through the healthy integration of community planning, business planning and tourism planning. It explores the most pertinent tourism and business theories, moving from strategic planning to community empowerment and practice. Research-based case studies are used to illustrate how things work in the real world, and the ways in which various theories can and have been applied. This book will be an important resource for business development managers, tourism operators and community leaders, as well as students and teachers in courses that incorporate aspects of community tourism into their business, tourism, social sciences and arts programs.
Turn your dream of launching and running a sustainable tourism business into reality. This step-by-step guide will help you prepare and implement a business plan, anticipate and solve the complex sustainability challenges ahead, and stack the odds of success in your favor.
As the tourist industry becomes increasingly important to communities around the world, the need to develop tourism sustainably has also become a primary concern. This collection of international case-studies addresses this crucial issue by asking what local communities can contribute to sustainable tourism, and what sustainability can offer local communities. Individually these investigations present a wealth of original research and source material. Collectively the book illuminates the term 'community', the meaning of which, it is argued, is vital to understanding how sustainable tourism development can be implemented in practice.