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“Ellen Galinsky—already the go-to person on interaction between families and the workplace—draws on fresh research to explain what we ought to be teaching our children. This is must-reading for everyone who cares about America’s fate in the 21st century.” — Judy Woodruff, Senior Correspondent for The PBS NewsHour Families and Work Institute President Ellen Galinsky (Ask the Children, The Six Stages of Parenthood) presents a book of groundbreaking advice based on the latest research on child development.
Read up a storm with Dr. Seuss and the Cat in the Hat–plus his friend Young Cat! The more that you read, the more things you will know. The more that you learn, the more places you’ll go. The Cat in the Hat can read in purple and in brown, in a circle and even upside down! Can he teach Young Cat to do the same? A perfect stepping stone for emerging readers to show off their skills, this book will show kids all the wonderful ways and wonderful things you can read. Beginner Books are fun, funny, and easy to read! Launched by Dr. Seuss in 1957 with the publication of The Cat in the Hat, this beloved early reader series motivates children to read on their own by using simple words with illustrations that give clues to their meaning. Featuring a combination of kid appeal, supportive vocabulary, and bright, cheerful art, Beginner Books will encourage a love of reading in children ages 3–7.
Confused by the overload of blogs, articles, and guides that promise you everything you need to know on how to write for the web? Not sure where to start with your blog and website, from optimizing for search to creating the best headline? Or how to take your writing skills to the next level and actually market yourself and make money as a professional online freelance writer? In So You Think You Can Write?, you'll learn every skill it takes to write great copy for the web, from the absolute fundamentals of using storytelling in great online content all the way to knowing how to write for both search engines and people, what it takes to craft different forms of content on the web, and much more; plus, there's a bonus chapter revealing how to market yourself and make income as an online copywriter in an modern world. Written by Julia McCoy, who spent years of her life teaching herself the elements of successful online writing and launched a writing business that hit seven figures within five years, this book is your essential blueprint to learning what it takes to write great online copy, both as a freelancer and brand/business owner. In this book, Julia walks you step-by-step through the process of how to craft the seven forms of online content: 1. Web Content 2. Blogging 3. Social Media 4. Advertising/Sales Copy 5. Industry Writing 6. Journalism 7. Creative Writing Julia also takes you through the basics of SEO (search engine optimization) for the online writer and creator, without overloading you: you'll get a key list of the top tools on the web to research keywords, learn how to hone your best key phrases, and the tactics of how and where to place them in your content. Illustrated, easy-to-understand, and fun to read, this is a comprehensive yet digestible resource for writers and businesses alike on how to create successful online content. After you read this book, you'll be able to: Define your audience and the terms they use to search in Google Write great content that will get picked up by Google Know the basics of what it takes to write all seven forms of online copy Create blogs that are evergreen and engaging Know how to write the "secret" bits of copy that search engines love: meta descriptions, tags and more Know how to use Twitter chats, live streaming, and Facebook groups, and other platforms to find your people and confidently market yourself as a writer Access a comprehensive list of online writing tools and resources in the final Appendix Julia McCoy has built a successful freelance writing career and a multi-million dollar copywriting agency out of nothing but the amount of hard work, time, and self-teaching she put into it: and she believes any writer has what it takes to create great online content, provided they learn the essential tactics of adapting to all online copy forms. But she knows it's hard to find these fundamental teachings in one place: which is why she decided to write a book to offer everyone just that opportunity. A writer and internet marketer from an early age, Julia started three companies, enrolled in college, and wrote a book by 16. At 20, she dropped out of nursing school and left McDonald's to make a career out of her passion in online writing. Her writing agency, Express Writers, has over 70 team writers and strategists; and Julia's clients have included Shopify, PayPal, Staples, and a thousand other worldwide businesses of all sizes. Julia is also the creator of #ContentWritingChat, a Twitter chat that's hit #42 on Twitter; hosts The Write Podcast on iTunes; and writes at The Write Blog, Content Marketing Institute, Search Engine Journal, and a large amount of online publications.
We all recognise how important first impressions are, something often formed by how well we speak and write. Language for Life shows how language can be mastered by children and how what they have learned can be carried throughout their lives. This indispensable guidebook for teachers arms pupils with the mental skill of thinking about language. This in turn helps children learn much more easily from the language around them. This book delivers explicit, step-by-step English language instruction via lessons in syntax, grammar, morphology, etymology and punctuation. Language for Life is a proven programme that is built upon years of experience. Lyn Stone’s pragmatic and modern approach is supported by feedback from teachers and pupils alike who have attended her numerous classes and workshops. Language for Life turns important research findings into evidence-based, effective classroom practice. This book helps teachers: learn more about language structure guide the development of skills to write accurately and in increasing volume support the emergence of clear and organised thinking for writing help pupils reach their full potential as readers and writers. Brimming with vital information suitable for both basic and advanced level students, this book is an essential tool for all teachers wishing to give their pupils the best preparation possible to meet the demands of the modern world. Photocopiable worksheets throughout the book put teachers in the position of linguistic expert, guiding pupils through an enriching journey of language discovery and creativity.
'We should write because it is human nature to write' Julia Cameron In The Right to Write, Julia Cameron's most revolutionary book, the author asserts that conventional writing wisdom would have you believe in a false doctrine that stifles creativity. This isn't a book of rules and certainly not about how to write that query letter, how to find a market for your work, or how to find an agent. It's about using writing to bring clarity and passion to the act of living. The secrets in breaking loose from the grip of your established thought process, to unleash the wave of creativity striving to express itself within. Here are techniques and illustrative stories to help you make writing a natural, intensely personal part of life. And this book includes the details of Cameron's own writing processes when creating her best selling books, which include the phenomenal and world famous The Artist's Way and Vein of Gold. For those jumping into the writing life for the first time and for those already living it, the art of writing will never be the same after reading this book. Provocative, thoughtful and exciting, you'll return to it again and again as you seek to liberate and cultivate the writer residing within you.
Beat burnout with time-saving best practices for feedback For ELA teachers, the danger of burnout is all too real. Inundated with seemingly insurmountable piles of papers to read, respond to, and grade, many teachers often find themselves struggling to balance differentiated, individualized feedback with the one resource they are already overextended on—time. Matthew Johnson offers classroom-tested solutions that not only alleviate the feedback-burnout cycle, but also lead to significant growth for students. These time-saving strategies built on best practices for feedback help to improve relationships, ignite motivation, and increase student ownership of learning. Flash Feedback also takes teachers to the next level of strategic feedback by sharing: How to craft effective, efficient, and more memorable feedback Strategies for scaffolding students through the meta-cognitive work necessary for real revision A plan for how to create a culture of feedback, including lessons for how to train students in meaningful peer response Downloadable online tools for teacher and student use Moving beyond the theory of working smarter, not harder, Flash Feedback works deeper by developing practices for teacher efficiency that also boost effectiveness by increasing students’ self-efficacy, improving the clarity of our messages, and ultimately creating a classroom centered around meaningful feedback.
Why is it that more people can’t read and write? Why are there still so many vastly different methods of teaching literacy? Why do people still argue about it? Reading for Life examines these three questions, addressing the less evidence supported ideas about teaching reading and writing which are still alive and well in schools all over the world. This accessible guide bridges the gap between research and practice, translating academic findings into practical suggestions and ready-to-use techniques. Written in an approachable style and with informative graphics, vignettes and interviews woven throughout, this book covers: the components of literacy, including phonics, vocabulary and fluency the history of approaches to literacy teaching and an overview of the key figures government-level inquiries into the provision of reading and writing teaching the mindset which leads to acceptance of poor practice the essential components of an effective literacy program with practical advice on selecting resources to get the job done well Reading for Life helps educational practitioners make informed decisions about which teaching methods to reject and select, and empowers parents to ask the right questions of professionals and policy makers. This book is a timely exploration of poor teaching methods and is an innovative, fresh assessment of how high quality literacy teaching can be provided for all.
"The Handbook of Reading Research is the research handbook for the field. Each volume has come to define the field for the period of time it covers ... When taken as a set, the four volumes provide a definitive history of reading research"--Back of cover, volume 4.
Most writing is done under pressure. An executive has to produce a three-page position paper by tomorrow at nine. A department head suddenly has to write a one-page action memo by noon. A graduate student has a twenty-page research paper due in a week. Yet, while most students and professionals write under pressure--with limited time, limited space, and a supervisor or instructor to please--few approach the task systematically. In Writing Under Pressure, Sanford Kaye, a renowned expert on the subject, presents a system he calls the Quick Writing Process (QWP) that focuses on real-world writing tasks and demonstrates how to produce the clearest, most honest, most powerful work possible under the constraints of time and space. A writing instructor with twenty-five years' experience teaching students and professionals in business and government, Kaye tells writers how to budget their time and how to use this time efficiently. Exploring particular writing situations in which QWP can be applied to make the most of what the writer knows, Kaye discusses the process of taking exams, focusing on how instructors select questions and evaluate essays. He also considers writing in business and government, featuring an insightful analysis of a memo written by Colonel Oliver North. This memo highlights one of the most important issues writers in business and government face: whether to write the truth as they see it or simply what their bosses want to hear. Presenting a wealth of such examples, Kaye reveals how to break through stifling organizational codes in order to write memos and position papers that count. While most guides to writing ignore the constraints of time and space, Writing Under Pressure tackles these problems head on, making it an essential reference for students, business professionals, government officials, or anyone else faced with a difficult writing assignment that has to be done now.
Take it step-by-step for writing success! The quickest route to learning a subject is through a solid grounding in the basics. So what you won’t find in Easy Writing Skills Step-by-Step is a lot of endless drills. Instead, you get a clear explanation that breaks down complex concepts into easy-to-understand steps, followed by highly focused exercises that are linked to core skills--enabling learners to grasp when and how to apply those techniques. This book features: Large step-by-step charts breaking down each step within a process and showing clear connections between topics and annotations to clarify difficulties Stay-in-step panels show how to cope with variations to the core steps Step-it-up exercises link practice to the core steps already presented Missteps and stumbles highlight common errors to avoid You can master writing as long as you take it Step-by-Step!