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Blogs--or weblogs--are a huge phenomenon on the internet. From ultra-personal diary entries to specialized information on a wide variety of subjects (teen ranting to presidential campaigns), blogs are the new way to create a virtual community that can effect real-world change. It's not hard to set up a blog, but it can be difficult adjusting to life in the "Blogosphere." One of the first blogging experts, who helped found the weblog community Xanga, Biz Stone will help readers: --learn the origins of blogging --discover why blogging is so popular --explore the etiquette of the blogosphere --bring traffic to a blog --make money by blogging --use a blog to become influential in any industry --maintain a blog and keep it fresh With internet heavies like AOL, Microsoft, and Google already providing weblog software, blogging is moving out of indie geek culture and into the mainstream. Who Let the Blogs Out? is a next generation blogging book for anyone who wants to get started or anyone who wants to keep their blog blooming.
In this helpful book, author, Internet trainer, and blogger Michael P. Sauers, MLS, shows how blogging and RSS technology can be easily and effectively used in the context of a library community. Sauers covers everything librarians need to know, beginning with an introduction to the blogging phenomenon and a review of the library "blogosphere." He recommends his favorite blogs, shares the opinions and advice of top librarian bloggers, and offers step-by-step instructions for creating, publishing, and syndicating a blog using free Web-based services, software, RSS feeds, and aggregators. A recommended reading list, examples of feed code, and a glossary round out the book. Book jacket.
Establish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You’ll discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Shares best practices of corporate blogging, including tricks of the trade, what works, and traps to avoid Walks you through preparing a corporate blog, establishing a strategy, promoting that blog, and measuring its success Reviews the legalities involved with a corporate blog, such as disclaimers, terms of service, comment policies, libel and defamation, and more Features examples of successful blogging programs throughout the book Corporate Blogging For Dummies shows you how to establish a corporate blog in a safe, friendly, and successful manner.
In only a few years, Google has become an authoritative provider of multiple products which have changed the digital information landscape. This book discusses how libraries can go beyond Google’s basic search and Scholar functions to expand services for their patrons. Respected authorities reveal the expanding variety of new Google applications developed in the past few years, many of which have not received wide attention and are as yet not often used in libraries. Applications explored include Google Co-op, Google News, Google Docs & Spreadsheets, Google Calendar, and Google Talk. This book also discusses different important aspects of the company’s expansion of functions, such as the failure of the Google Answers experiment, the broad variety of free Google applications that librarians can use to collaborate, and the success of Google’s Blogger, among others. A helpful chronology of Google’s growth is provided, as well as comparative analyses between various Google functions and other functions that are currently available. The book is extensively referenced. This book is an invaluable resource for academic librarians, public librarians, school librarians, library science faculty, and special librarians. This book was published as a special issue of the Journal of Library Administration.
Professionals in all areas of librarianship will find inspiration in the essays collected here--each of them innovative tips for increasing circulation, enhancing collections, and improving flexibility. With extensive experience in the nation's top libraries and media centers, the 73 contributors describe what really works based on their real-world experiences. Organized by subject, the essays offer succinct and practical guidelines for dozens of tasks. Topics include preparing and delivering distinctive presentations; forming a successful grant proposal; hosting a traveling multimedia exhibition; organizing effective community partnerships; writing blogs; hosting authors; creating cybertorials; preserving local culture--and many others.
Transform Your Blog into a Book! The world of blogging changes rapidly, but it remains one of the most efficient ways to share your work with an eager audience. In fact, you can purposefully hone your blog content into a uniquely positioned book--one that agents and publishers will want to acquire or that you can self-publish successfully. How to Blog a Book Revised and Expanded Edition is a completely updated guide to writing and publishing a saleable book based on a blog. Expert author and blogger Nina Amir guides you through the process of developing targeted blog content that increases your chances of attracting a publisher and maximizing your visibility and authority as an author. In this revised edition you'll find: • The latest information on how to set up, maintain, and optimize a blog • Steps for writing a book easily using blog posts • Advice for crafting effective, compelling blog posts • Tips on gaining visibility and promoting your work both online and off • Current tools for driving traffic to your blog • Strategies for monetizing your existing blog content as a book or other products • Profiles of bloggers who received blog-to-book deals and four new "blogged-book" success stories Whether you're a seasoned blogger or have never blogged before, How to Blog a Book Revised and Expanded Edition offers a fun, effective way to write, publish, and promote your book, one post at a time.
Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that hold people back. The Great Mental Models: Volume 1, General Thinking Concepts shows you how making a few tiny changes in the way you think can deliver big results. Drawing on examples from history, business, art, and science, this book details nine of the most versatile, all-purpose mental models you can use right away to improve your decision making and productivity. This book will teach you how to: Avoid blind spots when looking at problems. Find non-obvious solutions. Anticipate and achieve desired outcomes. Play to your strengths, avoid your weaknesses, … and more. The Great Mental Models series demystifies once elusive concepts and illuminates rich knowledge that traditional education overlooks. This series is the most comprehensive and accessible guide on using mental models to better understand our world, solve problems, and gain an advantage.
EVERYTHING you have ever wanted to learn about internet marketing and blogging is included in this book. It covers diverse topics such as SEO (search engine optimization), article writing and marketing, backlink building, traffic generation, list building, review writing, making money with Google Adsense, affiliate marketing with Clickbank, Wordpress tutorials - from setting up your first blog to SEO-optimizing it for Google, niche research and marketing, basic tutorials on how to handle a Unix server (with apache and Cpanel installed) , ftp tutorials, website security tips including how to protect your Wordpress blog from hackers, an exhaustive list of Wordpress plug-ins you can use for free, tips on how to make money using private label content (PLR), tutorials on how to protect and speed up your computer, and MUCH, MUCH MORE.
Intended for educators of various levels and disciplines who want to understand the Internet tools and learn how to use them effectively in the classroom, this work offers advice on how teachers and students can use the Web to learn more, create more, and communicate better.
"Emily and Austin have a reputation for delivering heartwarming, provoking, and real contemporary YA novels."--BuzzFeed Fitz Holton waits in fear for the day his single mother's early-onset Alzheimer's starts stealing her memory. He's vowed to stay close to home to care for her in the years to come--never mind the ridiculous college tour she's forcing him on to visit schools where he knows he'll never go. Juniper Ramirez is counting down the days until she can leave home, a home crowded with five younger siblings and zero privacy. Against the wishes of her tight-knit family, Juniper plans her own college tour of the East Coast with one goal: get out. When Fitz and Juniper cross paths on their first college tour in Boston, they're at odds from the moment they meet-- while Juniper's dying to start a new life apart from her family, Fitz faces the sacrifices he must make for his. Their relationship sparks a deep connection--in each other's eyes, they glimpse alternate possibilities regarding the first big decision of their adult lives.