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Who Dares Sells will show you how to sell anything to anyone, anywhere in the world. Who Dares Sells is about creative, dynamic selling principles, tactics, and techniques. It reveals the most effective methods known today for achieving successful sales. Patrick Ellis is an international sales expert who has decided to reveal the secrets of his success. Twelve years in the writing, Who Dares Sells is everything anyone will ever need to know about selling -- in one definitive volume.
Simon Grant, an ingenious and notorious villain, is released at last from prison in October 1997. Awaiting him, is a member of a mysterious group in Spain that wants to recruit him. Unbeknownst to the mystery contact, Grant died during his incarceration, and retired SAS officer, Neil Beeches, has accepted an assignment to take his place. His brief is to impersonate Grant, to discover who they are and why they need his special skills. Gina Douglas is one of a team assigned to watch his back, and when he is whisked onto a flight to Spain, she follows. Her Spanish counterpart, Luis, is awaiting her, and their instant aversion to each other threatens to make their relationship a rocky but passionate one. the role that is planned for Neil is beyond his wildest imaginings, and made even more dangerous and difficult when a young female hostage is taken. Now he must succeed in his assignment, whilst ensuring her safety and gaining her freedom, never stepping out of role. Who would dare to take on this dangerous task? He dares, but will he win?
Advertising plays a key role in defining contemporary culture worldwide, creating a variety of meanings in the minds of consumers. Intrigued by this process, Marcel Danesi—an entertaining and insightful tour guide—decodes the messages woven into the advertisements, commercials, brand names, and logos we see on a daily basis. Marketing-oriented messages are made, he notes, through techniques not unlike those used by artists, musicians, and other creative sources. Guiding readers through the basics of how to interpret ads, Danesi explores everything from product and package design to jingles, cyberadvertising, ad campaigns, global impacts, culture jamming, and advertising effects. Why It Sells will fascinate and inform all readers interested in how ads, marketing, and branding take hold in the consumer psyche.
Sell More, will do for your business what slow motion did for Baywatch; the ideas included will increase interest in your company. This results oriented book is filled with inexpensive techniques designed to attract new customers, entice them to return often and recommend your product or service to everyone they know. Whether you are just opening your business or need to stimulate sales, Sell More provides the remedy for drooping profits. Filled with proven strategies, Sell More is a practical resource to help you customize your sales and marketing plan. Learn how to maximize your visibility, sales and profitability with minimum expense. Judy writes in a fun uncomplicated style. She recognizes the ever-changing challenges that face today's entrepreneurs. She shares proven strategies that can easily be adapted to fit your unique circumstances and budget. The goal of this book is to serve as a tool that will help you achieve the thriving, profitable business you envision.
The documents edited by H. Şükrü Ilıcak in Those Infidel Greeks comprise the English translations of select documents from the Ayniyat Registers on the Greek War of Independence preserved in the Ottoman State Archives. The primary importance of these documents is that they are a clear testimony of the larger imperial context in which the Greek War of Independence evolved and proved successful. The mass of information they contain is immense and allows the reader to follow on an almost day-to-day basis how an empire tried to suppress a national uprising—the first of its kind in the early nineteenth century. Contributors: Çağrı Erdoğan, H. Şükrü Ilıcak, Nikola Rakovski, Mehmet Savan, Kahraman Şakul, and Aysel Yıldız. This is a co-publication with the Aikaterini Laskaridis Foundation.
This book demonstrates, in detail, why annual performance appraisals might still work in hierarchical environments, but largely fail in agile ones. The annual performance appraisal is one of the world’s most widely used management tools. For many years, it was indeed seen as a pre-requisite for successful leadership and professional management. While most managers and employees have always been sceptical in this respect, those at a strategic level are now also realising it causes more harm than good, and a growing number of leading companies have similarly abolished this approach. One key reason lies in the changing working world, and the quest for greater organisational agility. Companies are moving away from rigid structuring. The arguments are presented objectively but with practical relevance, coherently illustrating the available alternatives for achieving what annual performance appraisals largely have not.
If you ever wondered if Agile methodology can be applied to a sales environment, then this is the book for you. A step-by-step process explained from the point of view of someone who has walked the walk, not just talked the talk. A compelling read for anyone who wants to elevate their sales approach above the crowd. –Ken Aitken Managing Director, SmartFreight The sales function, once believed to be exempt from the requirement to practice continuous improvement, is struggling. Now shaken by the age of e-commerce, sales teams are looking for answers. Agile Sales provides a path forward. –Robert Hafey Author, Lean Safety and Lean Safety Gemba Walks The Agile philosophy has grown and achieved success initially through the technology design and development teams of some of the world’s largest, most successful organizations. Recently, it has been adopted by the marketing departments of these organizations and others, and new techniques are evolving for defining, engaging, and providing customers with amazing and unique experiences. Sales teams are becoming disrupted by technology and the differentiated experiences marketing teams are providing for their customers online using Agile techniques. Sales organizations have been looking for a way to avoid disruption and get back into the game with value. Sales teams are now beginning to adopt Agile, which is enabling these teams to revolutionize the way they engage customers with value and delightful experiences that result in greater value for the customers and themselves. This book outlines how Agile can help sales teams develop a culture of innovation focused on their customers. This book takes the reader through the customer’s buying journey (Agile technique), outlining tips and tricks that have come from Agile deployments within sales functions to help them get started. The key benefit for the reader is the introduction of a proven philosophy and techniques that will help them avoid disruption, elevate themselves from the commodity trap, and achieve success again. This book provides the reader with insights into how to achieve sustainable change using real-life case examples. The reader will also experience enjoyment and delight from the stories told and case examples provided.
This book describes the advantages of a high level of integration between product and sales management. It explains how highly integrated product and sales management can be achieved. Claus Tintelnot depicts the classic organizational models and provides examples of how these can be supplemented, fundamentally adapted and supported by digitalization. Best and worst practice examples indicate where classic management fails and show how integrated management can do better. Managers can only act as role models for an integrated team if they share the same attitude to leadership and pursue a common strategy. Business goals that need to be achieved can only be shared by integrated product and sales management and one avoids employees being worn down by the hurdles caused by inter-departmental boundaries. The book is aimed at practitioners in the fields of corporate management, strategy, product management, sales and interested readers from other areas of the supply chain. Without an adequate supply chain and fitting communication to the customers, B2B businesses cannot be successful and profitable. Students of business administration, economics, industrial engineering, business engineering, computer science for IT/ OT and other engineering disciplines will have a worthwhile read as well.
With international attention focused on Hong Kong, many forget that Macau also exists in a delicate "one country, two systems" (OCTS) balance with mainland China. This book provides insights into the circumstances surrounding the less-understood half of China’s OCTS policy, including the stagnation of representational government, and the location of any Macau characteristics in the Macau Basic Law. Despite being Hong Kong’s sister "Special Administrative Region" (SAR) within the People’s Republic of China, Macau’s unique constitutional development under Portuguese and Chinese administration remains under-appreciated despite its potential contributions to local, national, and international constitutional discourse. Utilizing a multidisciplinary approach, including doctrinal, historical, and comparative methodologies, this work fills that gap. The research blends Portuguese, Chinese, and foreign-language sources in order to reconstruct a balanced constitutional narrative. The book focuses on a consequential effect of globalization – that is, the assimilation of a long-standing and unique constitutional order by a new hegemonic sovereign – including processes for internationalization as China opened up, legal harmonization of two distinct legal and socioeconomic orders, juridification of local affairs with the establishment of a new local court system in preparation for handover to the Chinese regime, and democratization (or the lack thereof) among the various communities comprising the Macanese polity before and since. Focusing on Macau’s unique development at the crux of European and Chinese empires, and the role it plays as a mirror for Chinese intentions vis-a-vis Hong Kong today, the book will be of interest to those working in constitutional law, politics, and history.