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Secrets of Power Persuasion for Salespeople, now available in paperback as well as hardcover, is a powerful, easy-to-read book that delivers scores of proven, effective methods and techniques you can use immediately to achieve the power and influence over buyers you desire. This book helps you master the art of persuasion, in turn helping your sales and profits grow.
WANT TO BE MORE PERSUASIVE AND CHARISMATIC? INTERESTED IN LEARNING HOW TO DELIVER A MESSAGE UNDER THE RADAR? These super-quick, easy and effective persuasion techniques will get people saying YES in seconds. Whether it's making more authoritative presentations, winning arguments or even using Facebook to get your way, you can start persuading NOW because each technique takes a minute or less. LEARN HOW TO: ·Make a sensational first impression ·Climb the career ladder super-fast ·Make more money and close the deal ·Hear that magic word YES! You'll even learn 'the most persuasive word in the world' (CLUE: It's on the back cover of this book.)
In To Punish or Persuade, John Braithwaite declares that coal mine disasters are usually the result of corporate crime. He surveys 39 coal mine disasters from around the world, including 19 in the United States since 1960, and concludes that mine fatalities are usually not caused by human error or the unstoppable forces of nature. He shows that a combination of punitive and educative measures taken against offenders can have substantial effects in reducing injuries to miners. Braithwaite not only develops a model for determining the optimal mix of punishment and persuasion to maximize mine safety, but provides regulatory agencies in general with a model for mixing the two strategies to ensure compliance with the law. To Punish or Persuade looks at coal mine safety in the United States, Great Britain, Australia, France, Belgium, and Japan. It examines closely the five American coal mining companies with the best safety performance in the industry: U.S. Steel, Bethlehem Steel, Consolidation Coal Company, Island Creek Coal Company, and Old Ben Coal Company. It also takes a look at the safety record of unionized versus non-unionized mines and how safety regulation enforcement impacts productivity.
For students to benefit from lessons, they must attend, listen and try their best. But at times, almost all teachers struggle to manage classroom behaviour and to motivate students to learn. Drawing on decades of research on behavioural science, this book offers teachers practical strategies to get students learning. The key is students’ habits. This book reveals simple yet powerful ways to help students build habits of success. Harry Fletcher-Wood shows how teachers can use behavioural science techniques to increase motivation and improve behaviour. He offers clear guidance on topics such as using role models to motivate students, making detailed plans to help students act and building habits to ensure students keep going. The book addresses five challenges teachers face in encouraging desirable behaviour: Choosing what change to prioritise Convincing students to change Encouraging students to commit to a plan Making starting easy Ensuring students keep going Workshops, checklists and real-life examples illustrate how these ideas work in the classroom and make the book a resource to revisit and share. Distilling the evidence into clear principles, this innovative book is a valuable resource for new and experienced teachers alike.
How do you convince someone to agree with you? What persuasive elements are required to elicit compliance? This interactive, accessible approach looks at principles of persuasion as they apply to everyday lives. Framing persuasion from an intrapersonal and interpersonal perspective captures reader interest and makes the subtlety of social influence understandable. The importance of building and maintaining personal credibility is reinforced throughout the text. Ethical issues are raised as persuasive strategies are discussed. Clear, practical suggestions for effective persuasion are presented in an engaging fashion and encourage the application of meaningful insights for stronger interpersonal relationships. Learning the skills that motivate people to change behavior vastly improves the reader’s ability to persuade others effectively. The discussion also facilitates critical thinking for recipients of persuasive messages. Practical Principles of Persuasion is ideal for classroom or online learning because of its concise lessons and interactive approach. The workbook provides a solid foundation for the key concepts and practices of persuasive communication.
Do you want to get to 'yes'? Every day we are faced with moments where we either win or lose. The question is: How persuasive are you? Could you be winning more of the time? In How to Persuade, best-selling author Michelle Bowden shows you the research-proven techniques to master the art of persuasion in any situation—whether it's securing that next big deal, convincing your manager to hit 'approve,' or even winning an argument with your friends. Through real-world examples and engaging activities, this book shows you how to transform your weaknesses into strengths. You’ll build your own personalised plan to move people from 'no' to 'yes'—every time. Learn how to: Recognise and improve your persuasive strengths and weaknesses Build undeniable likeability and trust to compel people to action Arouse passion and enthusiasm for your ideas Win that next big pitch Persuade anyone, anywhere, anytime In How to Persuade, you'll learn all the practical skills, tips and actions you need to get exactly what you want. "Everything you want and need is on the other side of persuasion. This book takes you through the latest thinking on influence and persuasion and gives you all the completely achievable step-by-step actions to make yourself more instantly persuasive." —Alec Gardner, Managing Partner, Australia & New Zealand, AlphaZetta
Social Groups in Action and Interaction reviews and analyzes the human group as it operates to create both social good and, potentially, social harm. It summarizes current knowledge and contemporary research, with real-world examples in succinct yet engaging chapters, to help students understand and predict group behavior. Unlike other texts, the book considers a wide range of topics—such as conformity, leadership, task performance, social identity, prejudice, and discrimination—from both an intragroup and an intergroup perspective. By looking at behavior both within and between groups, it bridges the gap between these interconnected approaches. The second edition is thoroughly updated to include new discussion of the biology and neuroscience of group formation, recent developments in social identity theory, and recent advances in the study of social networks. It also includes questions for review and discussion in the classroom. It provides the most comprehensive and essential resource for courses on group dynamics and behavior.
First Published in 2015. Routledge is an imprint of Taylor & Francis, an Informa company.