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Businesses used to contact buyers by placing advertisements in newspapers, magazines, and on television and radio. Now they monitor your online shopping and product browsing habits. This book looks as the ways businesses spy on patrons, examines the reasons the marketplace has changed, argues the pros and cons of keeping tabs on cyber shoppers, and outlines the advantages corporate mining gives to larger companies.
Amid the Cuban Missile Crisis, an ex-CIA man finds himself on the brink—in a novel by an author who “has jumped into the front rank of thriller writers” (The Irish Times). In the summer of 1962, the world is on tenterhooks as Kennedy and Khrushchev square off over plans to place nuclear weapons in Cuba. At the same time, Helm Rust, ex-CIA operative and now small-time smuggler in the Florida Keys, receives two messages. One is a cry for help from his long-lost father in the Soviet Union. The other is allegedly from the desk of Castro himself. Heading for Russia, he becomes involved in a plot of espionage so deep he doesn’t know which way to turn. Confiding in former allies leaves a trail of corpses and Rust is utterly cut off from any friends he ever had. The lack of trust drives him into the arms of the beautiful—and deceptive—Yelena, who attempts to embroil him in a violent web of international intrigue. Agent, double agent, triple agent . . . is anyone truly loyal?
“Bruce Schneier’s amazing book is the best overview of privacy and security ever written.”—Clay Shirky Your cell phone provider tracks your location and knows who’s with you. Your online and in-store purchasing patterns are recorded, and reveal if you're unemployed, sick, or pregnant. Your e-mails and texts expose your intimate and casual friends. Google knows what you’re thinking because it saves your private searches. Facebook can determine your sexual orientation without you ever mentioning it. The powers that surveil us do more than simply store this information. Corporations use surveillance to manipulate not only the news articles and advertisements we each see, but also the prices we’re offered. Governments use surveillance to discriminate, censor, chill free speech, and put people in danger worldwide. And both sides share this information with each other or, even worse, lose it to cybercriminals in huge data breaches. Much of this is voluntary: we cooperate with corporate surveillance because it promises us convenience, and we submit to government surveillance because it promises us protection. The result is a mass surveillance society of our own making. But have we given up more than we’ve gained? In Data and Goliath, security expert Bruce Schneier offers another path, one that values both security and privacy. He brings his bestseller up-to-date with a new preface covering the latest developments, and then shows us exactly what we can do to reform government surveillance programs, shake up surveillance-based business models, and protect our individual privacy. You'll never look at your phone, your computer, your credit cards, or even your car in the same way again.
Do you feel as if your work life is not quite as productive as it could be? You go to work every day, but you feel like your business is absolutely not booming? Trust me, I know how that feels, and I know that this is the book that will change your career for the better! In this book, I talk about game theory for business, a proven strategic method that really works. You can use game theory to boost your work life permanently, and learn how to make good decisions that will benefit you—something that everyone should know how to do. In this book, you’ll learn: An introduction to the basic concepts of game theory A brief history of game theory Nash equilibrium for business strategies Competitive games Noncompetitive games Practical application of game theory And lots more! No more procrastinating. Read this book!
Since the recent attacks of September 11, 2001, the intelligence community has been on a hiring binge. According to some estimates, over half of those currently employed in the agencies and departments that comprise the U.S. intelligence community have less than six years experience. Consequently, there are a lot of people 'learning the ropes' on how to become an intelligence professional. A Spy's RZsumZ describes what people can expect when they decide to leave government or military service. In this book, Marc Anthony Viola assists government and military professionals transitioning into the civilian world, using techniques from the U.S. intelligence community. While Viola includes advice on rZsumZ writing and interviewing, his book goes beyond 'how to find a job' to the challenge of conceptualizing a new vocation, as well as looking at the personal journey from the perspective of a former intelligence professional transitioning to the civilian sector. Viola uses experiences and observations from his own military intelligence career in ways that are of interest and of benefit to anyone thinking of changing careers or in transition with his or her own life.
Hone your professional approach to a razor's edge using lessons from military and civilian intelligence The Most Dangerous Business Book You'll Ever Read brings expertise from military and civilian intelligence operations into your business life. It lays out hard-hitting interpersonal skills to raise your level of professional effectiveness and vanquish your competition. The Most Dangerous Business Book You'll Ever Read features former Army interrogator Gregory Hartley's unique system of profiling, formula for persuasion, and framework for establishing expertise quickly. Gregory makes his system concrete with case studies, tables, diagrams, and more. Question like a Polygrapher Sort Personalities like a Profiler Close a Deal like a Hostage Negotiator Interview like an Interrogator Network like a Spy Research like an Intelligence Analyst Decide like a SEAL Team-Build like Special Ops Take your career focus to the next level. Discover the skills they don't teach in business school with The Most Dangerous Business Book You'll Ever Read.