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What is Online Research? is a straightforward, accessible introduction to social research online. The book covers the key issues and concerns, with sections on design,ethics and good practice.It will be key reading for social scientists of all levels.
Online research methods are popular, dynamic and fast-changing. Following on from the great success of the first edition, published in 2008, The SAGE Handbook of Online Research Methods, Second Edition offers both updates of existing subject areas and new chapters covering more recent developments, such as social media, big data, data visualization and CAQDAS. Bringing together the leading names in both qualitative and quantitative online research, this new edition is organised into nine sections: 1. Online Research Methods 2. Designing Online Research 3. Online Data Capture and Data Collection 4. The Online Survey 5. Digital Quantitative Analysis 6. Digital Text Analysis 7. Virtual Ethnography 8. Online Secondary Analysis: Resources and Methods 9. The Future of Online Social Research The SAGE Handbook of Online Research Methods, Second Edition is an essential resource for anyone interested in the contemporary practice of computer-mediated research and scholarship.
A Guide to Conducting Online Research is designed to support students, academics and research practitioners in using technology to conduct their research. The book begins by looking at what questions to ask and how to prepare to conduct online research, then concentrates on particular technologies and how to employ them effectively, before concluding with a discussion of the peculiarities of conducting research in the online environment. Practical advice is offered on common issues and problems, such as: - How to decide which application is best for your research purposes? - What can be done to guarantee the anonymity of research participants? - What kinds of challenges do firewalls present and how can they be mitigated? A Guide to Conducting Online Research provides a wealth of advice, explanation, instruction, self-help tips and examples, making this a helpful resource for anyone using technology in conducting their research.
This book addresses the needs of researchers who want to conduct surveys online. Issues discussed include sampling from online populations, developing online and mobile questionnaires, and administering electronic surveys, are unique to digital surveys. Others, like creating reliable and valid survey questions, data analysis strategies, and writing the survey report, are common to all survey environments. This single resource captures the particulars of conducting digital surveys from start to finish
Qualitative researchers can now connect with participants online to collect deep, rich data and generate new understandings of contemporary research phenomena. Doing Qualitative Research Online gives students and researchers the practical and scholarly foundations needed to gain digital research literacies essential for designing and conducting studies based on qualitative data collected online. The book will take a broad view of methodologies, methods and ethics, covering: Ethical issues in research design and ethical relationships with participants Designing online qualitative studies Collecting qualitative data online through interviews, observations, participatory and arts-based research and a wide range of posts and documents. Analyzing data and reporting findings Written by a scholar-practitioner in e-learning and online academia with 15 years’ experience, this book will help all those new to online research by providing a range of examples and illustrations from published research. The text and accompanying materials will offer discussion and assignment ideas for ease of adoption.
FIND THE INFO YOU'RE AFTER &break;&break;The internet is a valuable research tool for anyone, but finding relevant, accurate information isn't always as easy as the click of a mouse. If you've found yourself at a dead end on the information superhighway, then let experienced researcher Maura Shaw show you the way. &break;&break;Shaw takes you through the techniques and tools you need to find information ranging from historical data to medical information to images and videos. Screen shots of different pages enable you to follow along as Shaw explains the process of finding information. Simple explanations of technical terms and step-by-step instruction help you learn how to: &break;&break; Use bookmarks effectively&break; Evaluate websites for relevancy, accuracy, and currency&break; Use basic and advanced search features, such as Boolean operators&break; Locate and access helpful reference websites&break; Conduct market research to help with writing and publishing&break; Know when you have enough information to stop researching&break; Distinguish between types of search engines &break;&break;With the skills and knowledge found in this comprehensive guide, you'll be able to search the internet with speed and accuracy in no time, so you spend less time digging for information and more time putting it to good use.
The massive expansion of the internet into every aspect of our lives creates a challenge for social researchers: can they simply transfer their traditional methods and techniques online or do they need to reinvent research methods for the new environment? As online research becomes increasingly prevalent it becomes more important for researchers to have an answer to these questions and an approach to conducting research online. This book is a straightforward, accessible introduction to social research online. It covers the key issues and concerns for social scientists: online surveys, focus groups, interviews, ethnographies and experiments, as well as discussing the implications of social media, and of online research ethics. It provides a detailed, up-to-date glossary and bibliography for those new to the area. Short, clear case studies throughout allow students to see examples of the research in practice. Wide-ranging and interdisciplinary, What is Online Research? shows social scientists of all levels - from undergraduates to established researchers - how to engage in the online environment in appropriate ways, and points the way forward for future research.
Online Research Essentials Designing and Implementing Research Studies Online Research Essentials Written by experts in the field, Online Research Essentials provides step-b-step guidance to the student or new practitioner in how to create, test, and deploy online survey research. The book includes everything needed for planning and developing a survey, putting it online, and formatting data for further analysis. Russell and Purcell provide support for using the popular Microsoft Expression Web and Adobe Dreamweaver web page authoring tools and for using the Access database that is used to collect and store survey results. Online Research Essentials is a comprehensive resource that discusses the practical aspects of survey development and applied research and offers information on a wide range of research-related topics that include: Scientific method and research design Ethical considerations on using the Internet for research Creating web pages Planning the research study Creating a simple survey on the Internet Developing an e-survey Creating more complicated Internet surveys Sampling procedures Developing experimental designs JavaScript and web programming and advanced JavaScript programming Repeated measures and matched group designs
Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field. This groundbreaking reference examines why traditional research is broken, both in theory and practice, and includes chapters on online research communities, community panels, blog mining, social networks, mobile research, e-ethnography, predictive markets, and DIY research. "This handbook fills a significant learning gap for the market research profession and Ray Poynter has once again proven that he is a guiding light. The practical and pragmatic advice contained within these pages will be relevant to new students of research, young researchers and experienced researchers that want to understand the basics of online and social media research. Ray’s views on 'how to be better with people' and ‘how to maximise response rates’ are vital clues that are likely to shape the future of market and social research." —Peter Harris, National President, Australian Market and Social Research Society (AMSRS) "It's hard to imagine anyone better suited to covering the rapidly changing world of online research than Ray Poynter. In this book he shows us why. Whether you are new to online or a veteran interested in broadening your understanding of the full range of techniques—quant and qual—this book is for you." —Reg Baker, President and Chief Operating Officer, Market Strategies International "Finally, a comprehensive handbook for practitioners, clients, suppliers and students that includes best practices, clear explanations, advice and cautionary warnings. This should be the research benchmark for online research for some time. Poynter proves he is the online market research guru." —Cam Davis, Ph.D., former Dean and current instructor of the online market research course for the Canadian Marketing Research and Intelligence Association "Ray Poynter's comprehensive, authoritative, easy to read, and knowledgeable handbook has come to our rescue ... it is a must read for anyone who needs to engage with customers or stakeholders in a creative, immediate and flexible way that makes maximum use of all the exciting, new technology now open to us. Market researchers need to know this stuff now. I can guarantee that anyone who buys the book will find it a compelling read: they will be constantly turning to the next page in order to find yet another nugget of insight from Ray’s tour de force." —Dr David Smith, Director, DVL Smith Ltd; Professor, University of Hertfordshire, Business School
The internet and digital technologies have transformed sport and the way that we research sport, opening up new ways to analyse sport organisations, fan communities, networks, athletes, the media, and other key stakeholders in the field. This engaging and innovative book offers a complete introduction to online research methods in sport studies, guiding the reader through the entire research process, and bringing that process to life with sport-related cases and examples. Covering both qualitative and quantitative methods, the book introduces key topics such as generating a research idea, implementing the research design, maintaining good ethical standards, and collecting, analysing and presenting data. It explains how to conduct online surveys, online interviews, and online ethnography in practice, and every chapter contains individual and group activities to encourage the reader to engage with real online research, as well as further reading suggestions to help them develop their knowledge. Online Research Methods in Sport Studies is essential reading for undergraduate and postgraduate students, academics, and researchers with an interest in sport studies, and is a useful reference for practitioners working in sport or sport media who want to improve their professional research skills.