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Growers, packers, processors, and distributors of apples who wish to survive into the twenty-first century need to understand that they are now operating in an interconnected world market. The World Apple Market explains in lay terms the economics of the changes taking place in each phase of the apple business and assists firms in weighing decisions on organization, adoption of new technology, distribution systems and other crucial areas, allowing them to adjust operations and refocus their activities for the future. Readers will find the best available data on current industry operations and practices in this book, which is helpful to both established firms and new operators in reviewing their practices. Author A. Desmond O?Rourke describes evolving world apple supply and demand, changing distribution systems, and governmental and other societal pressure to which the industry must respond. Throughout, the book focuses on the economic forces which affect firm and industry profitability and even more specifically, it focuses on how to maintain cost efficiency while maintaining the quality of a perishable product. The World Apple Market explains the economics of practical decisionmaking at every level of the apple industry. This is crucial information for managers of operations that grow, pack, process, and market apples. As changes in market demand, distribution systems, and government regulation continue to alter the environment for decisionmaking, this book assists all involved in the apple market from researchers and extension agents, to industry associations, suppliers, and apple promoters, to government planners, students planning to enter the apple industry, and investors weighing the feasibility of participating in the industry at any level.
Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. In this bound version of their bestselling Harvard Business Review classic article, they apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and the realized talent and energy of employees. Research indicates that this gulf is vast: According to Gallup, 70% of workers are disengaged from their jobs. If companies could find a way to convert them into engaged employees, the results could be transformative. The trouble is, managers lack a clear understanding of what changes they could make to bring out the best in everyone. In this article, Kim and Mauborgne offer a solution to that problem: a systematic approach to uncovering, at each level of the organization, which leadership acts and activities will inspire employees to give their all, and a process for getting managers throughout the company to start doing them. Blue ocean leadership works because the managers' "customers"--that is, the people managers oversee and report to--are involved in identifying what's effective and what isn't. Moreover, the approach doesn't require leaders to alter who they are, just to undertake a different set of tasks. And that kind of change is much easier to implement and track than changes to values and mind-sets. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.
Offers insights into what it means to trade in knowledge in today's technological and commercial environment.
Global smartphone sales may have peaked. After reaching nearly 1.5 billion units in 2016, global smartphone sales have since declined, contributing negatively to world trade in 2019 and suggesting that the global market may now be saturated. This paper develops a simple model to forecast smartphone sales, which shows that sales are likely to decline further. As tech companies shift to embedded services (cloud computing, content subscriptions, and financial services), the impact on global trade may also be shifting in favor of services exports mostly from advanced economies.
Educational Trends Exposed explains and critically reviews eighteen of the most prevalent trends sweeping schools, colleges and universities over the last decade and beyond. Amid the buzz from news outlets, websites and social media peddling ‘this works’ approaches and ‘quick fix’ solutions, this book provides educators with a practical tool to help answer important questions such as: what does this trend actually involve? Is it worth the investment of time and resources? Does it work – what does research say? Do the claimed benefits to students outweigh any downsides? In this timely book, David Armstrong and Gill Armstrong cast a critical, expert eye over these trends, referencing the latest research and offering a framework for considering educational trends, empowering readers as informed critical consumers. They argue that trends disclose deeper truths about the state and direction of contemporary public education in Australia, England and the US and provide original, thought-provoking analysis. This book demonstrates that a greater understanding of trends can teach some important lessons, including how parents, teachers and educational decisions makers can agitate and collaborate for a modernised and more socially equitable education system. Educational Trends Exposed is essential reading for pre- and in-service teachers, and all educational decision makers who are faced with a choice of which trend, if any, to follow.
Business has been increasingly becoming global in its scope, orientation and strategic intent. This book by a renowned author provides a comprehensive yet concise exposition of the salient features, trends and intricacies of international business. The subject matter is presented in a lucid and succinct style so that even those who do not have a prerequisite knowledge of the subject can easily understand it. The text is enriched and made more interesting by a number of illustrative diagrams, tables and boxes. Another significant feature is the profuse references to Indian contexts and examples. Obsolete materials have been deleted and new ones are added at many places. The sixth edition of the book is characterised by updating of information throughout, besides significant modifications and recasting of most of the chapters. The text is supplemented with five new cases. The book is primarily intended for the undergraduate and postgraduate students of management and commerce. Besides, it will also prove useful for the postgraduate students of economics. Visit https://www.phindia.com/International_Business_Cherunilam for instructor’s resource (PPTs). NEW TO THE SIXTH EDITION • Introduces new chapters on – Global Economic, Political and Technological Environments of Business – Global Socio-Cultural and Demographic Environment – International Investment and Financing – Balance of Payments and Global Trade – Foreign Trade Policy, Regulation and Promotion • Offers significant revision in the chapters on – Introduction to International Business – WTO and Global Liberalisation – International Monetary System and Foreign Exchange Market – Multinational Corporations – Globalisation – International Operations Management – Trade and BOP of India – India in the Global Setting – Globalisation of Indian Business • Presents slight modifications in the chapters on – International Trading Environment – International Organisations • Replaces the old case studies with five new ones to keep students abreast of the latest practice in the field TARGET AUDIENCE • MBA / PGDM / BBA • MCom / BCom
Now in its fourth edition, this successful introduction to international marketing has been thoroughly revised, updated and developed throughout to reflect the most recent developments in today’s dynamic business environment. Contemporary, engaging and accessible, International Marketing is essential reading for the aspiring practitioner. You will discover: •The importance of international marketing to creating growth and value •The management practices of companies, large and small, seeking market opportunities outside their home country •Why international marketing management strategies should be viewed from a global perspective •The role of emerging economies in today’s business environment •The impact of increased competition, changing market structures, and differing cultures upon business Key Features: • An extensive collection of in-depth Case Studies focus upon a diverse range of companies from around the world and are designed to apply understanding and provoke debate. •‘Going International’ vignettes go beyond the theory and demonstrate international marketing in real life with contemporary and engaging examples. •Further Reading sections have been designed to reflect both the most influential and the most recent studies relating to each chapter acting as a spring board to further study •Key Terms are highlighted where they first appear and define in the margin for ease of reference to aid understanding. A full Glossary is also provided at the end of the book and online. •A new chapter in response to reviewer feedback dedicated to International Segmentation and Positioning. Professor Pervez Ghauri teaches International Marketing and International Business at King’s College London. He has been Editor-in-Chief of International Business Review since 1992 and editor (Europe) for the Journal of World Business, since 2008.