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All the tools you need to advertise and market your practice The Therapist’s Advertising and Marketing Kit is an invaluable collection of ready-to-use marketing and advertising materials designed specifically for mental health professionals looking to manage and grow their practice. Designed to help everyone from the new to the more experienced practitioner, this unique, timesaving resource will help you successfully build your practice, showing you how to develop an effective marketing plan and presenting guidelines for creating numerous kinds of powerful marketing and advertising materials, including: Yellow page, newspaper, and magazine ads Flyers and brochures Postcards and card packs Press releases and public service announcements Stationery and business cards Radio and TV ad scripts Web pages A unique benefit of this book is the enclosed CD-ROM, which includes a portfolio of actual samples of all the contents––including the Web sites––formatted in Microsoft® Word. This makes the process even easier for busy practitioners––you can choose the ones you like best, customize them to your needs, and put them to work immediately for your practice. Now it’s easier than ever to design a marketing effort that maximizes your practice’s visibility, thanks to The Therapist’s Advertising and Marketing Kit––a resource no psychologist, social worker, therapist, counselor, or any other mental health professional can afford to be without.
All the tips and tools you need to build a successful mental health practice from the ground up Many mental health professionals currently working for group practices, hospitals, and private or government agencies have both the skills and the drive to become solo practitioners. But how and where do you begin? Getting Started in Private Practice is a reliable reference that offers the comprehensive information and armchair motivation you need to establish and build your own practice from the ground up. User-friendly and full of helpful tips, this handy book provides you with tools and techniques for starting and maintaining a thriving private practice, including information on: * Discovering your ideal practice * Creating a business plan * Financing your start-up * Setting fees * Setting up shop and measuring results * Minimizing risk * Managing managed care * Marketing your practice * Generating referrals * Utilizing additional print, Web, and organizational resources From major concerns such as ethics and liability to day-to-day matters like selecting stationery and business cards, Getting Started in Private Practice puts the best solutions at your fingertips. Whether you're a recent graduate or a seasoned pro, this invaluable resource will help you minimize the uncertainty of establishing a solo practice while maximizing the rewards.
Marketing for Therapists is the first book of its kind to offer step-by-step guidance for creating effective and ethical marketing strategies that meet the challenges of today's rapidly changing behavioral healthcare environment. The expert contributors apply proven marketing concepts and techniques to the field of clinical practice and present nuts-and-bolts information in easy-to-understand language.
one of very few books that deal with the electronic media in art therapy editor and contributors are top scholars in the field
This comprehensive sourcebook covers every aspect of school service delivery, arming practitioners with the nuts and bolts of evidence-based practice. Each of the 114 chapters serves as a detailed intervention map, beginning with a summary of the problem area and moving directly into step-by-step instructions on how to implement an evidence-based program with distinct goals in mind and methods to measure the outcome. School-based professionals in need of ready access to information on mental health disorders, developmental disabilities, health promotion, child abuse, dropout prevention, conflict resolution, crisis intervention, group work, family interventions, culturally competent practice, policy, ethics, legal issues, community involvement, accountability, and funding can now find high-quality and easy-to-implement strategies at their fintertips. A concise, user-friendly format orients readers to each issue with a Getting Started section, then moves smoothly into What We Know, What We Can Do, Tools and Practice Examples, and Points to Remember. Quick-reference tables and charts highlight the most important information needed for daily reference, and lists of further reading and Web resources guide readers in gathering additional information to tailor their practice to suit their students' needs. Each chapter has been specifically crafted by leaders in their fields with the ultimate goal of giving school-based practitioners the tools they need to deliver the best mental health and social services possible to students, families, and communities. This is a must-have reference for all school-based social workers, psychologists, counselors, mental health professionals, and educators.
The Resilient Mental Health Practice: Nourishing Your Business, Your Clients, and Yourself is a fundamental resource for mental health professionals, designed to serve as a comprehensive yet parsimonious handbook to inspire and inform novice, developing, and experienced mental health professionals. Replete with case studies, The Resilient Mental Health Practice gives readers a big-picture view of private practice, including detailed explorations of various topics related to therapist self-care and preventing burnout. Chapters provide a range of ways in which clinicians can build a resilient and sustainable practice while also taking care of their clients and themselves.
Wayne Perry has been a therapist for more than thirty years, but he still hears the same thing from beginning counselors and therapists: Yes, I know what the theory says, but what do I do with this particular client? Drawing on his decades of experience training marriage and family therapists, professional counselors, and pastoral counselors, he answers that question in the updated edition of his landmark book: Basic Counseling Techniques. He provides practical suggestions for setting up the therapy room, using audiovisual recording equipment, and conducting those first critical interviews. You'll learn how to: apply nine different sets of clinical tools; select the appropriate tool for the appropriate clinical situation; and improve how you carry out the clinical thinking process. Each chapter concludes with a "Living into the Lesson" section that allows you to participate in experiential exercises to master what you've learned. While designed for counselors and therapists in the beginning of their careers, even veterans in the field will find value in this updated edition.
This convenient collection of handouts provides a wide range of ready-made activities for all kinds of therapists working on a professional level with child and adolescent clients and their families. There are activities in this book suitable for any therapist, whether trained as a counsellor, psychologist, social worker, family or child therapist, psychiatrist or psychotherapist. The handouts provide creative approaches to a variety of presenting problems, including anxiety, anger, depression and family issues, and the age-range appropriate to each activity is indicated on the handouts. Fully photocopiable, the tools can be used to complement or expand upon a young client's treatment plan by selecting the activities that will help them best to meet their therapeutic goals. This practical set of therapy tools will be invaluable in saving time for the busy therapist. There is also a companion volume, Therapy To Go: Gourmet Fast Food Handouts for Working with Adult Clients.

A-E

Library of Congress. Office for Subject Cataloging Policy

Published: 1990

Total Pages: 1548


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