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Brewing Battles is the comprehensive story of the American brewing industry and its leading figures, from its colonial beginnings to the present. Although today s beer companies have their roots in pre-Prohibition business, historical developments since Repeal have affected industry at large, brewers, and the tastes and habits of beer-drinking consumers as well. Brewing Battles explores the struggle of German immigrant brewers to establish themselves in America, within the context of federal taxation and a growing temperance movement, their losing battle against Prohibition, their rebirth and transformation into a corporate oligarchy, and the determination of home and micro brewers to reassert craft as the raison d etre of brewing. Brewing Battles looks at beer s cultural meaning from the vantage point of the brewers and their goals for market domination. Beer consumption changed over time, beginning with an alcoholic high in the early 19th century and ending with a neo-temperance low in the early 21st. The public places where people drank also changed from colonial ordinaries in peoples homes to the saloon and back to home via the disposable six pack. The book explores this story as brewers fought to create and control these changing patterns of consumption. Drinking alcohol has remained a favored activity in American society and while beer is ubiquitous, our country harbors a persistent ambivalence about drinking. An examination of how the industry prevailed in a sometimes unreceptive environment exemplifies how business helps shape public opinion. Brewing Battles reveals the complicated changes in the economic clout of the industry. Prior to the institution of the income tax in 1913 the liquor industry contributed over 50% of the federal government s internal revenue; 19th century temperance advocates portrayed the liquor industry as King Alcohol. Today their tax contribution is only 1% yet brewing actually has a much more pervasive influence, touching on almost every aspect of modern American life and contributing greatly to the GNP. Brewing Battles is this story.
This work is an accurate, wide-ranging, and entertaining account of the illegal liquor traffic during the Prohibition Era (1920 to 1933). Based on FBI files, legal documents, old newspapers and other sources, it offers a coast-to-coast survey of Volstead crime--outrageous stories of America's most notorious liquor lords, including Al Capone and Dutch Schultz. Readers will find the lesser known Volstead outlaws to be as fascinating as their more famous counterparts. The riveting tales of Max Hassel, Waxy Gordon, Roy Olmstead, the Purple Gang, the Havre Bunch, and the Capitol Hill Bootlegger will be new to most readers. Likewise, the exploits of women bootleggers and flying bootleggers are unknown to most Americans. Books about Prohibition usually note that Canadian liquor exporters abetted the U.S. bootleggers, but they fail to go into detail. Bootleggers and Beer Barons examines the major cross-border routes for smuggling liquor from Canada into the U.S.: Quebec to Vermont and New York, Ontario to Michigan, Saskatchewan to Montana, and British Columbia to Washington.
A “fascinating and well-documented social history” of American beer, from the immigrants who invented it to the upstart microbrewers who revived it (Chicago Tribune). Grab a pint and settle in with AmbitiousBrew, the fascinating, first-ever history of American beer. Included here are the stories of ingenious German immigrant entrepreneurs like Frederick Pabst and Adolphus Busch, titans of nineteenth-century industrial brewing who introduced the pleasures of beer gardens to a nation that mostly drank rum and whiskey; the temperance movement (one activist declared that “the worst of all our German enemies are Pabst, Schlitz, Blatz, and Miller”); Prohibition; and the twentieth-century passion for microbrews. Historian Maureen Ogle tells a wonderful tale of the American dream—and the great American brew. “As much a painstakingly researched microcosm of American entrepreneurialism as it is a love letter to the country’s favorite buzz-producing beverage . . . ‘Ambitious Brew’ goes down as brisk and refreshingly as, well, you know.” —New York Post
"Cincinnati's Beer Barons in the Golden Age of Brewing is a companion volume to the author's other biographies of Christian Moerlein, George Wiedemann, and John Hauck. It includes brewers who met the criteria for the Beer Baron Hall of Fame in Cincinnati. For this book, the focus is on the most interesting and informative brewers of the pre-Prohibition period, such as Billiods, Boss, Bruckmann, Foss, Herancourt, Hudepohl, Jung, Kauffman, Klotter, Lackman, Schaller, Sohn, Varwig, Windisch, and Muhlhauser"--Provided by publisher.
Brewing, a venerable American industry, once was dominated by family-owned firms serving a loyal clientele. In the late 1970s, however, the conglomerates got involved, and the beer wars erupted. In "Beer Blast", a veteran of the beer wars (from the famous Van Munching clan, importers of Heineken) shares his wealth of colorful, often amazing stories about the personalities, battles, and follies of the beer biz.
Families, and all the others. All are brought vividly to life in these pages. Foremost, however, this is a Wisconsin story: tiny rural communities that became brewing metropolises, pioneers who built fortunes and traditions that are part of Wisconsin culture to this day, the evolution of the taverns, the growing appreciation of the brewery buildings themselves as period artifact and art form, and the consumers whose thirst for beer made the whole story possible.
History of the brewing industry and breweries in South Australia.