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On the forefront of digital marketing innovation, Samuel Arakel explores the transformative impact of AI on the industry in his latest book. The book provides an overview of the impact of AI on digital marketing. It covers the definition and history of AI in marketing, the types and use cases of AI-powered marketing technologies, and the benefits of using AI in digital marketing. It also discusses the role of machine learning in digital marketing, including its applications and how it can improve digital marketing strategies. The book explores the use of personalization and customer segmentation with AI, chatbots and AI-powered customer service, predictive analytics, and the future of AI in digital marketing. The book also addresses the challenges and limitations of AI in digital marketing, such as ethical and privacy concerns and the importance of responsible use of AI. Additionally, it provides sources for further reading, including books, articles, online courses, certification programs, industry websites and blogs, and conferences and events on AI and digital marketing.
There has been an exponential increase in desalination capacity both globally and nationally since 1960, fueled in part by growing concern for local water scarcity and made possible to a great extent by a major federal investment for desalination research and development. Traditional sources of supply are increasingly expensive, unavailable, or controversial, but desalination technology offers the potential to substantially reduce water scarcity by converting the almost inexhaustible supply of seawater and the apparently vast quantities of brackish groundwater into new sources of freshwater. Desalination assesses the state of the art in relevant desalination technologies, and factors such as cost and implementation challenges. It also describes reasonable long-term goals for advancing desalination technology, posits recommendations for action and research, estimates the funding necessary to support the proposed research agenda, and identifies appropriate roles for governmental and nongovernmental entities.
When conventional medicine fails, reservations about alternative healing methods disappear. This factor led to the young Armenian-Persian faith healer Avak Hakobian being invited to the USA in 1947. His mission: to heal a paralyzed Californian millionaire`s son. Then as now, charismatic healers benefit from the assumption that they have access to a mystical source or transcendent energy. Not a few people entrust such supposed healers with their physical as well as their spiritual well-being. "Avak Hakobian - From Fame to Failure" is the previously untold story of one such healer who for a time made headline news.
First Published in 2009. Routledge is an imprint of Taylor & Francis, an informa company.
This monograph represents many years of groundwater data accumulation by a large number of noted hydrogeologists located throughout the world. It represents a multicultural approach to groundwater resources and their use. As a result, many of the fundamental concepts in hydrogeology are interpreted slightly differently in other countries. In fact, there are a number of hydrogeologic phenomena introduced that for the most part have not been presented internationally. Since various cultures review the science of hydrogeology with their own nuances, a substantial effort was made to provide classic references in the science of hydrogeology. The focus of the monograph was to present data and scientific principals, which are relevant to groundwater use in each of the countries. This monograph represents a major undertaking by hydrologists and hydrogeologists around the world. Although the fundamental groundwater resource data may change slowly over time, the groundwater use data is rapidly changing. Consulting hydrogeologists, engineers, chemists, geologists, biologists, health officials, and government environmental administrators will find this baseline document of substantial value. It is fully anticipated that this book will serve as the first addition of a series on groundwater resources of the world and their use.
Volume 4 of the Guidelines for the safe use of wastewater, excreta and greywater provides information on the assessment and management of risks associated with microbial hazards. It explains requirements to promote the safe use of excreta and greywater in agriculture, including minimum procedures and specific health-based targets, and how those requirements are intended to be used. This volume also describes the approaches used in deriving the guidelines, including health-based targets, and includes a substantive revision of approaches to ensuring microbial safety
Comprehensive biography of the Morgenthaus family from the eighteenth century to the present day.
Published by Louvre Abu Dhabi in collaboration with France Museums and Centre Pompidou, this exhibition catalogue examines how certain 20th century artists strove to establish a new visual language by merging text and image. Largely in response to a rapidly changing society, these artists looked towards eastern traditions and broke away from figurative conventions. Following the development of abstraction and how artists were inspired by early forms of writing, particularly calligraphy, the book is a rare opportunity to explore the work of modern masters such as Henri Matisse, Paul Klee, Joan Miró, Lee Ufan, Dia Azzawi, Lee Krasner and Jackson Pollock, alongside contemporary pieces and monumental calligraffiti by Mona Hatoum, eL Seed and Ghada Amer.
Provides requirements for continued use and maintenance of plumbing, mechanical, electrical and fire protection systems in existing residential and nonresidential structures. -- Publisher's website.