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Solovic offers frank advice and hard-won lessons including: taking emotions out of the workplace - make business decisions based on what is best for the company, not on your personal feelings; thinking big and bold - believe that you can be successful and be willing to announce your intentions to the world; managing for growth - hire the right people and discover the best ways to keep them; and, never being afraid to take a chance - boost profits by taking financial risks.
Geared toward the unique challenges faced by self-employed businesswomen—and updated for the social media-driven, post-financial crisis world—The Girl's Guide to Starting Your Own Business offers solutions and advice for handling a range of issues, including how to write a business plan, how to secure funding, and how to hire (and fire) employees. Caitlin Friedman and Kimberly Yorio share practical information drawn from their own extensive experience in the public relations, marketing, and consulting fields. Their concise and engaging advice is explained through entertaining tips, lists, and quizzes that speak directly to women who are dreaming of starting, or have already started, their own businesses.
For 21st-century entrepreneurs, this book provides the practical guidance they need to overcome the often intimidating challenges of starting, organizing, and running a new business effectively and efficiently. The economic downturn has many individuals considering going into business for themselves, rather than relying on an employer for their income. Unfortunately, according to data from the Small Business Administration, the odds of long-term success are against them: 69 percent of businesses do not last past seven years and 56 percent fail in less than four. This book provides entrepreneurs with a comprehensive guide to the resources they need or will likely want to consult when starting a small business—and in order to stay profitable over the long run. The Entrepreneur's Information Sourcebook: Charting the Path to Small Business Success, Second Edition provides the expert guidance and up-to-date print and web resources an entrepreneur may need to make his business thrive and grow, from inception and information gathering, to raising capital, to marketing methods and human resource concerns. Nearly half of the resources in this newly updated book are new, and the essays have also been updated to reflect current business practices. This book is an essential tool that provides quick and easy access to the information every small business owner needs.
Coaching you all the way, the experts at Entrepreneur guide you into the thriving homebased industry, revealing unique, slam-dunk opportunities, outlining vital business basics, sharing priceless industry need-to-knows, and so much more! If you can bankroll $5,000 (some even less!), you can boldly choose your next big business move, decide to be your own boss, and start making profits! • Choose from a diverse list of 55 surefire homebased businesses • Spend less than $5,000 on startup • Quickly and legitimately setup your home office • Master industry language and fundamentals • Use business-specific marketing techniques to secure success • Create repeat business with engaging customer service practices • Plan for expansion • And more You’re on target for success—let us help you hit the bullseye! (maybe use the target image from the logo in the background)
This mentor in book form guides the working gal through the unwritten, indefinable, and often perplexing world with information on how to launch, navigate, or transition careers.
Forget what you’ve heard. Nice girls can get the corner office. As women, we haven’t always had the best role models at work. We’ve either worked for men or we’ve had female bosses who are, well, big bitches. Woman still don’t have much of a road map right now when it comes to taking charge at the office, so the team who brought you the national bestseller The Girl’s Guide to Starting Your Own Business is drawing one for us. Caitlin Friedman and Kimberly Yorio will teach you to be powerful without being possessive, to be opinionated without being brassy, and to have a strong voice without micromanaging. You’ll learn just how to own the role of queen bee in a positive way so that you can be more mentor than manager, one who leads, inspires, and motivates. So, you finally got that promotion. You’re the boss now. The supervisor. The manager. The captain. The taskmaster. Those days of taking orders, running errands, and clock-watching are over. As exciting as all this might seem, once the rush of the promotion is over, you might be scratching your head wondering exactly what to do. Being the boss is never easy, but it's twice as hard for a woman. It seems like there's no middle ground. Either you're the dragon lady who rules with an iron fist or the mousey girl who gets drowned out at every meeting. When a woman wields authority and dares to make tough decisions, how often is the "B-word" bandied about by her employees? How can she strike that balance between pushover and dictator? Fear not. You can do the job. All you need is a little helpful advice to send you on your way. Whether you supervise two as a shift manager or lord over an entire corporate empire, Caitlin Friedman and Kim Yorio will show you how to step gracefully into your new position of power. They’ll teach you how to motivate your team without alienating them, how to delegate without feeling guilty, how to deal with office politics and how to handle evaluations, promotions, and even firings. And for those of you who are already running the show, they can help you become the mentor your employees deserve. Inside, there are self-assessment questionnaires to help you find out where you land on the bitch or wimp scale; interviews with prominent female bosses, human-resources directors, and therapists; and advice from a whole host of experts. In addition, there are funny and informative checklists and tips to make sure you’re the Good Witch around the office and not the Big Bitch. And, most important, Caitlin and Kim will teach you the secrets to owning your role and loving it. You’ve earned your promotion, so enjoy it!
Turning smart girls golden; the women's guide to personal finance Rebranding finance with a feminine spin, It's Your Money, Honey is designed to encourage women of all ages to take a greater interest—and play a greater role—in the financial issues that affect their everyday lives and financial futures. Conversational, irreverent, and intelligent, this guide to wealth creation, wealth management, and financial protection as it relates to women and their families provides exactly the kind of advice that smart women today need to know in order to take charge of their finances. Organized by decade and the events—from childrearing to retirement—that need to be planned for, presently enjoyed, or recovered from, It's Your Money, Honey is packed with expert information in the no-nonsense style of a girlfriend who knows her stuff. Finances aren't that hard, you just have to deal with them yourself. Finally, a book that understand that every woman needs to make time for a personal finance education Highly accessible, the book is designed to be read whenever you find yourself with a spare second, providing important information in bite sized chunks Helps women prepare for major life events with the help of real life stories, helpful checklists, and easy-to-apply Golden Rules Born out of the notion that too many smart women let their financial situations be ignored, swept under the rug, or dictated by others, It's Your Money, Honey is everything you need to know about money but were too busy to ask. www.goldengirlfinance.ca
This fresh, empowering, and fully comprehensive guide is the must-have handbook for every working mom! Caitlin Friedman and Kimberly Yorio have helped readers find their dream jobs, be a boss without being bitchy, and even start companies of their own. But what happens when a career girl becomes a mom and her world turns upside down? Can you maintain your ambition and momentum at work while still being the kind of parent you want to be? Of course you can! In Happy at Work, Happy at Home, Caitlin and Kim guide readers through every step on the road to having it all, offering detailed, practical advice in their trademark style. Working mothers themselves, these authors know what it means to juggle the demands of office and home, and they’re here to help the rest of us. From first breaking the news that you’re pregnant, to making the most of your maternity leave, to getting the help you need from your partner and childcare professionals, this book is a must-have resource for a whole generation of working women who aspire to keep their careers on track and their home life running smoothly (without losing their minds). As the title suggests, the insightful tips from both the authors and from intimate and eye-opening interviews with other successful moms will help all working mothers on their quest to be satisfied, fulfilled, and happy at work and at home.
Satisfy Your Appetite for Success Choose from 55 of today's hottest food-related businesses-all under $5,000! Leading you all the way, the experts at Entrepreneur take you into the flourishing food industry and present you with just the right ingredients for success. Choose from a menu of fresh, low-cost business opportunities, learn essential business basics, grasp industry need-to-knows and so much more! Choose from a diverse list of 55 surefire food-related businesses Quickly and efficiently get your business up and running for less than $5,000 Master industry mandated standards including food safety, packaging and licensing Build a marketing plan that captures new and repeat customers Access top industry resources to stay on the cutting-edge Plan for expansion And more You're on target for success-let us help you build your five-star future!