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Emerging from the authors' work with companies such as Coca-Cola, Motorola, 3M, General Motors and Unilever, The Delta Projec t provides a unique model through which to develop strategy in the new economy. Hax and Wilde examine how globalization, deregulation and the emergence of the internet infrastructure have changed the rules for success and identify three distinct strategic positions that can be used to realign the direction of your business. Introducing new models of 'bonding', 'complementors' and 'customer lock-in' this book provides a fundamental shift in the way we think about competitive positioning.
Doctor Simon Roth and General George Tinley have a common dream to create the perfect soldier. After the atrocities of September 11, 2001, their dream gets the funding to become a reality. Detective Mike Reilly is a very unlikely hero. After spending twenty years on the meanest streets of Chicago, he retired and joined the force in Crystal Lake. Twice divorced and burned out by the job, all Mike wants is freedom to chase women and drink whenever he likes. But when dead bodies pop up, and then disappear, Reilly is pulled into a whirlpool of deception and conspiracy that challenges all his skills and experience. Determined to track down the engineers of the madness he uncovers, the hunter becomes the hunted.
Early in the Vietnam conflict the U.S. command structure recognized a need for solid verifiable intelligence about enemy locations, movements and tactics. Much of the enemy's covert activity was occurring in Laos and Cambodia, areas where U.S. presence was not permitted. Project Delta was the first successful unit that evolved to perform long range reconnaissance and other counter insurgency missions deep in enemy territory. Project Delta's operations remained classified until 1996. For the first time, the history of this storied unit has been recorded from volumes of declassified military documents and from hundreds of hours of interviews conducted in 2009. The author is a former member of the U.S. Army's Special Forces and was a recon team leader in Project Delta.
Inspired by memories of her beloved grandmother, photographer and author Alysia Burton Steele -- picture editor on a Pulitzer Prize-winning team -- combines heart-wrenching narrative with poignant photographs of more than 50 female church elders in the Mississippi Delta. These ordinary women lived extraordinary lives under the harshest conditions of the Jim Crow era and during the courageous changes of the Civil Rights Movement. With the help of local pastors, Steele recorded these living witnesses to history and folk ways, and shares the significance of being a Black woman -- child, daughter, sister, wife, mother, and grandmother in Mississippi -- a Jewel of the Delta. From the stand Mrs. Tennie Self took for her marriage to be acknowledged in the phone book, to the life-threatening sacrifice required to vote for the first time, these 50 inspiring portraits are the faces of love and triumph that will teach readers faith and courage in difficult times.
Strategy is the most central issue in management. It has to do with defining the purpose of an organization, understanding the market in which it operates and the capabilities the firm possesses, and putting together a winning plan. There are many influential frameworks to help managers undertake a systematic reflection on this issue. The most dominant approaches are Michael Porter’s "Competitive Strategy" and the "Resource-Based View of the Firm," popularized by Gary Hamel and C.K. Prahalad. Arnoldo Hax argues there are fundamental drawbacks in the underlying hypotheses of these approaches in that they define strategy as a way to achieve sustainable competitive advantage. This line of thinking could be extremely dangerous because it puts the competitor at the center and therefore anchors you in the past, establishes success as a way of beating your competitors, and this obsession often leads toward imitation and congruency. The result is commoditization - which is the worst outcome that could possibly happen to a business. The Delta Model is an extremely innovative view of strategy. It abandons all of these assumptions and instead puts the customer at the center. By doing that it allows us to be truly creative, separating ourselves from the herd in pursuit of a unique and differentiated customer value proposition. Many years of intense research at MIT, supported by an extensive consulting practice, have resulted in development of powerful new concepts and practical tools to guide organizational leaders into a completely different way of looking at strategy, including a new way of doing customer segmentation and examining the competencies of the firm, with an emphasis on using the extended enterprise as a primary way of serving the customer. This last concept means that we cannot play the game alone; that we need to establish a network among suppliers, the firm, the customers, and complementors – firms that are in the business of developing products and services that enhance our own offering to the customer. Illustrated through dozens of examples, and discussion of application to small and medium-sized businesses and not-for-profits, the Delta Model will help readers in all types of organizations break out of old patterns of behavior and achieve strategic flexibility -- an especially timely talent during times of crisis, intense competition, and rapid change.