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Publisher's note: This edition from 2020 is outdated and does not make use of the most recent Tableau features. A new fifth edition, updated for Tableau 2022, is now available. Key FeaturesExplore the latest Tableau 2020 features and redefine business analytics for your firmUnderstand visualizing data and creating interactive dashboards to gain meaningful insightsLearn implementing effective data storytelling to redefine how your business leverages data and makes decisionsBook Description Learning Tableau strengthens your command on Tableau fundamentals and builds on advanced topics. The book starts by taking you through foundational principles of Tableau. We then demonstrate various types of connections and how to work with metadata. We teach you to use a wide variety of visualizations to analyze and communicate the data, and introduce you to calculations and parameters. We then take an in-depth look at level of detail (LOD) expressions and use them to solve complex data challenges. Up next, we show table calculations, how to extend and alter default visualizations, build an interactive dashboard, and master the art of telling stories with data. This Tableau book will introduce you to visual statistical analytics capabilities, create different types of visualizations and dynamic dashboards for rich user experiences. We then move on to maps and geospatial visualization, and the new Data Model capabilities introduced in Tableau 2020.2. You will further use Tableau Prep's ability to clean and structure data and share the stories contained in your data. By the end of this book, you will be proficient in implementing the powerful features of Tableau 2020 for decision-making. What you will learnDevelop stunning visualizations to explain complex data with clarityExplore exciting new Data Model capabilitiesConnect to various data sources to bring all your data togetherLeverage Tableau Prep Builder's amazing capabilities for data cleaning and structuringCreate and use calculations to solve problems and enrich the analyticsMaster advanced topics such as sets, LOD calculations, and much moreEnable smart decisions with data clustering, distribution, and forecastingShare your data stories to build a culture of trust and actionWho this book is for This Tableau book is for anyone who wants to understand data. If you're new to Tableau, don't worry. This book will simplify Tableau for beginners to build on the foundations to help you understand how Tableau really works and then builds on that knowledge with practical examples before moving on to advanced techniques. Having a bit of background with data will help, but you don't need to know scripting, SQL or database structures.
Tableau 10 provides more power to the developer and business user in the world of Data Analytics. This book covers Tableau 10 concepts in an easy-to-understand manner. It provides ample exercises. Sample workbooks are available on Tableau public for download. Dataset and workbooks can also be downloaded from LearnTableauPublic.com. Visit Book resource tab on the main navigation. New in this book: 1.Sample workbooks available on Tableau public 2.Tableau concepts as per version 10.1 3.Types of Files in Tableau 4.Analytics pane 5.Explanation of Discrete and Continuous concept 6.How dates work in Tableau 7.Nested Sort 8.New chapter on Formatting 9.New visualizations/Charts 10.Creating custom color palettes 11.Creating custom territories in Maps 12.New Chapter on Server Deployment New in Tableau 10 Desktop 1.Enhanced look and feel of Tableau desktop. 2.Cross-table joins. See Chapter 2-Connecting to data source. 3.Clustering. See Chapter 11 - Visualization. 4.Building custom territory in Maps. See Chapter 10.Creating Maps. 5.New highlighter feature. See Chapter 9 - Formatting. 6.Device preview for dashboards. See Chapter 12 - Dashboards and Visual Story. Who needs this book? This book provides all the Tableau concepts according to Tableau version 10. It also contains overview of deploying objects on the server. This book is good for anyone starting career in Tableau. The book starts with basic data-warehousing concepts and covers all the concepts in-depth. This book is also useful for experienced Tableau developers who want to explore additional charts and functionalities. This book should work as a guide and encouragement for further exploration. Get data and Sample Workbooks The book comes with 20+ sample workbooks. All workbooks are present on Tableau Public. See the link at the beginning of the exercises. Sample workbooks and data files can also be downloaded from http: //www.learntableaupublic.com/. Look for the Book Resource tab on the main navigation.
If you want to understand your data using data visualization and don't know where to start, then this is the book for you. Whether you are a beginner or have years of experience, this book will help you to quickly acquire the skills and techniques used to discover, analyze, and communicate data visually. Some familiarity with databases and data structures is helpful, but not required.
Master the powerful tools and features of Tableau 9 Deliver meaningful BI visualizations and real-time dashboards to users across your organization—quickly and easily. Written by an experienced author and certified trainer, Tableau 9: The Official Guide offers step-by-step instruction, best practices, examples, and downloadable video tutorials. See how to get up-and-running on Tableau, load data, drag and drop components, add graphics and maps, create complex calculations, and distribute dynamic dashboards and stories. This practical book teaches how to work with Tableau Server, write custom programs, and publish your results to the Web. · Connect to data from different systems, spreadsheets, and databases · Use pre-defined visualizations, sample workbooks, and Show Me · Analyze with graphs, charts, tables, and statistics · Create advanced calculations, including new level of detail expressions · Add geographic analysis and Internet-provided background maps · Combine multiple visualizations into dynamic dashboards and stories · Export to the Web and to other file formats using Tableau Server, Online and Public · Develop custom programs with JavaScript, REST, and Tableau Data Extract APIs Electronic content includes: · Videos that demonstrate the techniques presented in the book · Sample Tableau workbooks · Complete formula language reference
Tell Insightful, Actionable Business Stories with Tableau, the World’s Leading Data Visualization Tool! Visual Data Storytelling with Tableau brings together knowledge, context, and hands-on skills for telling powerful, actionable data stories with Tableau. This full-color guide shows how to organize data and structure analysis with storytelling in mind, embrace exploration and visual discovery, and articulate findings with rich data, carefully curated visualizations, and skillfully crafted narrative. You don’t need any visualization experience. Each chapter illuminates key aspects of design practice and data visualization, and guides you step-by-step through applying them in Tableau. Through realistic examples and classroom-tested exercises, Professor Lindy Ryan helps you use Tableau to analyze data, visualize it, and help people connect more intuitively and emotionally with it. Whether you’re an analyst, executive, student, instructor, or journalist, you won’t just master the tools: you’ll learn to craft data stories that make an immediate impact--and inspire action. Learn how to: • Craft more powerful stories by blending data science, genre, and visual design • Ask the right questions upfront to plan data collection and analysis • Build storyboards and choose charts based on your message and audience • Direct audience attention to the points that matter most • Showcase your data stories in high-impact presentations • Integrate Tableau storytelling throughout your business communication • Explore case studies that show what to do--and what not to do • Discover visualization best practices, tricks, and hacks you can use with any tool • Includes coverage up through Tableau 10
A four-color journey through a complete Tableau visualization Tableau is a popular data visualization tool that’s easy for individual desktop use as well as enterprise. Used by financial analysts, marketers, statisticians, business and sales leadership, and many other job roles to present data visually for easy understanding, it’s no surprise that Tableau is an essential tool in our data-driven economy. Visual Analytics with Tableau is a complete journey in Tableau visualization for a non-technical business user. You can start from zero, connect your first data, and get right into creating and publishing awesome visualizations and insightful dashboards. • Learn the different types of charts you can create • Use aggregation, calculated fields, and parameters • Create insightful maps • Share interactive dashboards Geared toward beginners looking to get their feet wet with Tableau, this book makes it easy and approachable to get started right away.
Focus on the most important and most often overlooked factor in a successful Tableau project—data. Without a reliable data source, you will not achieve the results you hope for in Tableau. This book does more than teach the mechanics of data preparation. It teaches you: how to look at data in a new way, to recognize the most common issues that hinder analytics, and how to mitigate those factors one by one. Tableau can change the course of business, but the old adage of "garbage in, garbage out" is the hard truth that hides behind every Tableau sales pitch. That amazing sales demo does not work as well with bad data. The unfortunate reality is that almost all data starts out in a less-than-perfect state. Data prep is hard. Traditionally, we were forced into the world of the database where complex ETL (Extract, Transform, Load) operations created by the data team did all the heavy lifting for us. Fortunately, we have moved past those days. With the introduction of the Tableau Data Prep tool you can now handle most of the common Data Prep and cleanup tasks on your own, at your desk, and without the help of the data team. This essential book will guide you through: The layout and important parts of the Tableau Data Prep tool Connecting to data Data quality and consistency The shape of the data. Is the data oriented in columns or rows? How to decide? Why does it matter?What is the level of detail in the source data? Why is that important? Combining source data to bring in more fields and rows Saving the data flow and the results of our data prep work Common cleanup and setup tasks in Tableau Desktop What You Will Learn Recognize data sources that are good candidates for analytics in Tableau Connect to local, server, and cloud-based data sources Profile data to better understand its content and structure Rename fields, adjust data types, group data points, and aggregate numeric data Pivot data Join data from local, server, and cloud-based sources for unified analytics Review the steps and results of each phase of the Data Prep process Output new data sources that can be reviewed in Tableau or any other analytics tool Who This Book Is For Tableau Desktop users who want to: connect to data, profile the data to identify common issues, clean up those issues, join to additional data sources, and save the newly cleaned, joined data so that it can be used more effectively in Tableau
Create powerful data visualizations and unlock intelligent business insights with Tableau Key FeaturesExplore all the latest Tableau 2019 features and redefine business analytics for your organizationCreate impressive data visualizations and interactive dashboards to get insights from your dataLearn effective data storytelling to transform how your business leverages data and makes decisionsBook Description Tableau is the gold standard of business intelligence and visual analytics tools in every industry. It enables rapid data visualization and interpretation with charts, graphs, dashboards, and much more. Updated with the latest features of Tableau, this book takes you from the foundations of the Tableau 2019 paradigm through to advanced topics. This third edition of the bestselling guide by Tableau Zen Master, Joshua Milligan, will help you come to grips with updated features, such as set actions and transparent views. Beginning with installation, you'll create your first visualizations with Tableau and then explore practical examples and advanced techniques. You'll create bar charts, tree maps, scatterplots, time series, and a variety of other visualizations. Next, you'll discover techniques to overcome challenges presented by data structure and quality and engage in effective data storytelling and decision making with business critical information. Finally, you'll be introduced to Tableau Prep, and learn how to use it to integrate and shape data for analysis. By the end of this book, you will be equipped to leverage the powerful features of Tableau 2019 for decision making. What you will learnDevelop stunning visualizations that explain complexity with clarityExplore the exciting new features of Tableau Desktop and Tableau PrepConnect to various data sources to bring all your data togetherUncover techniques to prep and structure your data for easy analysisCreate and use calculations to solve problems and enrich analyticsMaster advanced topics such as sets, LOD calcs, and much moreEnable smart decisions with clustering, distribution, and forecastingShare your data stories to build a culture of trust and actionWho this book is for This Tableau book is for anyone who wants to understand data. If you’re new to Tableau, don’t worry. This book builds on the foundations to help you understand how Tableau really works and then builds on that knowledge with practical examples before moving on to advanced techniques. Working experience with databases will be useful but is not necessary to get the most out of this book.
For self-service data preparation, Tableau Prep is relatively easy to use—as long as you know how to clean and organize your datasets. Carl Allchin, from The Information Lab in London, gets you up to speed on Tableau Prep through a series of practical lessons that include methods for preparing, cleaning, automating, organizing, and outputting your datasets. Based on Allchin’s popular blog, Preppin’ Data, this practical guide takes you step-by-step through Tableau Prep’s fundamentals. Self-service data preparation reduces the time it takes to complete data projects and improves the quality of your analyses. Discover how Tableau Prep helps you access your data and turn it into valuable information. Know what to look for when you prepare data Learn which Tableau Prep functions to use when working with data fields Analyze the shape and profile of your dataset Output data for analysis and learn how Tableau Prep automates your workflow Learn how to clean your dataset using Tableau Prep functions Explore ways to use Tableau Prep techniques in real-world scenarios Make your data available to others by managing and documenting the output
Enhance the way you use Tableau Server's analytical tools by learning how to manage content to drive user engagement Key FeaturesUnderstand how to quickly get connected, start publishing workbooks, and adjust basic settingsNavigate the Tableau Server interface to filter and locate content, customize viewing options, and automate various tasksLearn best practices for improving the efficiency of workbooks and data sourcesBook Description Tableau Server is a business intelligence application that provides a centralized location to store, edit, share, and collaborate on content, such as dashboards and curated data sources. This book gets you up and running with Tableau Server to help you increase end-user engagement for your published work as well as reduce or eliminate redundant tasks. You'll explore Tableau Server's structure and how to get started by connecting, publishing content, and navigating the software interface. Next, you'll learn when and how to update the settings of your content at various levels to best utilize Tableau Server's features. You'll understand how to interact with the Tableau Server interface to locate, sort, filter, manage and customize content. Later, the book shows you how to leverage other valuable features that enable you and your audience to share, download, and interact with content on Tableau Server. As you progress, you'll cover principles to increase the performance of your published content. All along, the book shows you how to navigate, interact with, and use Tableau Server with the help of engaging examples and best practices shared by recognized Tableau professionals. By the end of this Tableau book, you'll have a solid understanding of how to use Tableau Server to manage content, automate tasks, and increase end-user engagement. What you will learnGet well-versed in Tableau Server's interface to quickly and easily access essential contentExplore the different types of content and navigate through the project hierarchy quicklyUnderstand how to connect, publish, manage, and modify content on Tableau ServerDiscover how to share content and collaborate with othersAutomate tedious tasks by creating custom views, alerts, subscriptions, and data refresh schedulesBuild data visualizations using Web EditUnderstand how to monitor disparate metrics on multiple dashboardsWho this book is for This Tableau software book is for BI developers, data analysts, and everyday users who have access to Tableau Server and possess basic web navigation skills. No prior experience with Tableau Server is required.