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Any general management book can give you the basics of quality assurance, strategic planning, logistics, and more. But how do you apply that knowledge to a company that requires not only sound business practices but also sound science to succeed? And how do you deal with the impact of globalized competition, a fluctuating world economy, and growing
Strategic Management in the Plastics Industry explains how companies in the plastic industry can deal with specific problems that are not addressed in general management books. It is written for a broad audience in the industry, including aspiring professionals who wish to become managers, managers already in place who wish to round out their skill
More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Energy Management in Plastics Processing: Strategies, Targets, Techniques, and Tools, Third Edition, addresses energy benchmarking and site surveys, how to understand energy supplies and bills, and how to measure and manage energy usage and carbon footprinting. The book's approach highlights the need to reduce the kWh/kg of materials processed and the resulting permanent reductions in consumption and costs. Every topic is covered in a 2-page spread, providing the reader with clear actions and key tips for success. This revised third edition covers new developments in energy management, power supply considerations, automation, assembly operations, water footprinting, and transport considerations, and more. Users will find a practical workbook that not only shows how to reduce energy consumption in all the major plastics shaping processes (moulding, extrusion, forming), but also provides tactics that will benefit other locations in plants (e.g. in factory services and nonmanufacturing areas). - Enables plastics processors in their desire to institute an effective energy management system, both in processing and elsewhere in the plant - Provides a holistic perspective, shining a light on areas where energy management methods may have not been previously considered - Acts as a roadmap to help companies move towards improved sustainability and cost savings
Preface Welcome to "Strategic Management for MBA: Navigating the Business Landscape." This book has been meticulously crafted to provide MBA students and aspiring business leaders with a comprehensive guide to the dynamic world of strategic management. Why Strategic Management Matters In today's rapidly changing business environment, strategic management is not just a subject; it's a critical skillset that can shape the future of organizations. As MBA candidates, you are embarking on a journey that will prepare you to face complex challenges and make strategic decisions that can drive businesses toward success. What This Book Offers This book is designed to be your companion throughout this journey. It encompasses a wide range of topics, from the fundamentals of strategic thinking to advanced concepts in strategy formulation, implementation, and evaluation. Whether you're a novice or a seasoned professional, you will find valuable insights and practical tools to enhance your strategic decision-making abilities. Key Features Comprehensive Coverage: We cover all aspects of strategic management, including environmental analysis, competitive advantage, strategy development, and organizational performance. Real-World Examples: Throughout the book, you will find numerous real-world case studies and examples that illustrate the concepts discussed, allowing you to apply theory to practice. Practical Tools: We provide practical frameworks, models, and tools that you can use to analyze and formulate strategies for different types of organizations. International Perspective: In today's globalized business world, understanding international strategy is vital. This book explores the nuances of global business and its impact on strategic decision-making. How to Use This Book This book is structured to facilitate both self-paced learning and classroom instruction. Each chapter is organized logically, building upon the previous ones, and includes discussion questions and exercises to encourage critical thinking and application of concepts. Acknowledgments Creating a book like this is a collaborative effort, and we are grateful to the many individuals who have contributed their expertise and insights. We would like to express our appreciation to our colleagues, students, and mentors who have enriched our understanding of strategic management. Get Ready to Dive In As you embark on your MBA journey and dive into the world of strategic management, remember that learning is a continuous process. This book is a stepping stone, a resource that can empower you to navigate the complex and ever-evolving business landscape. We invite you to explore the pages ahead, engage with the content, and embark on a transformative learning experience. Strategic management is not just a subject; it's a mindset, a way of thinking that will empower you to drive success in your future career. Let's begin this exciting journey together. Dr.Amruta Mahalle Author
This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.
The discontinuation and turbulent nature of business environments make it crucial for organizations to adopt strategic management practices and develop key business policies to be alert to environmental changes. Organizational competitiveness has become the center of strategic management literature as an explanation for organizational success. However, in the past two decades, there has been a shift in the nature of the relationship between business organizations and society, with business organizations increasingly playing a more proactive role in wider societal issues. Strategic Management and International Business Policies for Maintaining Competitive Advantage allows executives to implement the necessary business policies and strategies in order to help the organization maintain a competitive advantage in a global complex environment. By doing this, organizations will be more proactive than reactive in shaping their own futures. This book allows organizations to initiate and influence activities. Covering topics such as ethical business marketing, leadership capabilities, and strategic management, this premier reference source is an excellent resource for business leaders and executives, managers, entrepreneurs, marketers, economists, government officials, students and educators of higher education, librarians, researchers, and academicians.
Strategic Planning A Practical Guide Peter Rea, Ph.D., HaroldKerzner, Ph.D. In today's business world, now more than ever, theonly constant is change. With technology producing a steady streamof innovations, consumer preferences shifting rapidly, andworld-wide free trade increasing, successful managers face agrowing challenge to remain a step ahead of the future. Frombusiness students to corporate managers, anyone interested in thisdiscipline will find no resource more insightful and engaging thanStrategic Planning: A Practical Guide. From their extensiveexperience consulting with Fortune 500 companies, Rea and Kerznerhave succeeded in crafting the definitive introduction to strategicplanning and management policy and strategy--from the grass-rootsprinciples to the practical applications utilized by organizationstoday. Examining the integral roles of finance, marketing, learningcurves, research and development, inventory control, andmanufacturing techniques, Strategic Planning presents acomprehensive overview of the development and implementation ofcontemporary strategic planning models applicable to both small andlarge businesses. Rather than teaching complex, integrated theory,the authors offer a straight-forward approach to demonstratestrategic planning and management policy techniques. Withstep-by-step methods on how to apply relevant material, along withdiscussion questions, and problems designed to highlight thepractical application of particular issues, companies cansuccessfully formulate and implement strategic initiativesto: * Establish a clear direction for the future * Make decisions across levels and functions * Improve organizational performance * Build teamwork and expertise * Aid executives in thinking and behaving strategically * And more!
The fifth edition of Marketing Strategy and Management builds upon Michael Baker's reputation for academic rigor. It retains the traditional, functional (4Ps) approach to marketing but incorporates current research, topical examples and case studies, encouraging students to apply theoretical principles and frameworks to real-world situations.
Plastics have occupied an important place in the modern medical industry. It has substituted traditional devices and products made of metal, other materials, and ceramics. Over recent years, increased reliance on transparent plastic pharmaceutical and medical products has produced remarkable breakthroughs that improve medical attention delivery and allow it to be more comfortable for the masses to live better and longer lives. The purpose of this handbook is to provide a strategic perspective on the market to identify opportunities for growth and promising niches in the medical plastics market. It also helps in analyzing emerging trends in medical plastics to facilitate new product development. The medical plastics market is a new field with a broad scope and unending opportunities for manufacturers and suppliers and medical practitioners from healthcare. With a combination of the right material and technology, it has a lot to offer to the patients with affordable pricing. By keeping the worth of the medical plastics market in mind, we have set some objectives. This book identifies growth factors in the medical plastics market and analyzes critical factors of success to compete. The author presents background on the medical plastics market by its usage, products, processes, and innovation. He also reviews existing studies on the medical plastics market for topics like market size, market growth, segment growth, and geographic markets.