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"This book allows students to learn the essentials of theory and practice of Strategic Information Technology (IT) Management through serialization of key points. The book is structured into three units and ten appendices. Unit I on Strategic Role of IT explains the need for IT management and discusses its role in business and decision making. Besides, different types of IT and business models are explained. Unit II on Planning for IT Support discusses the various IT management processes, IT service management, management of information resources, strategic planning for IT and IT investments. Unit III on Ensuring IT Support focuses on implementation of security aspects, organization structure of IT and management of information systems. In addition, the appendices complement the three units with a view to equipping the readers with the basics of information technology, information systems, strategy and planning, engineering economy, risk management, and configuration management."--Publisher's description
Strategic Management delivers an insightful and concise introduction to strategic management concepts utilizing a strong mix of real-world contemporary examples. Written in a conversational style, this product sparks ideas, fuels creative thinking and discussion, while engaging students with the concepts they are studying.
When Fortune Magazine estimated that 70% of all strategies fail, it also noted that most of these strategies were basically sound, but could not be executed. The central premise of Strategic Project Management Made Simple is that most projects and strategies never get off the ground because of adhoc, haphazard, and obsolete methods used to turn their ideas into coherent and actionable plans. Strategic Project Management Made Simple is the first book to couple a step-by-step process with an interactive thinking tool that takes a strategic approach to designing projects and action initiatives. Strategic Project Management Made Simple builds a solid platform upon four critical questions that are vital for teams to intelligently answer in order to create their own strong, strategic foundation. These questions are: 1. What are we trying to accomplish and why? 2. How will we measure success? 3. What other conditions must exist? 4. How do we get there? This fresh approach begins with clearly understanding the what and why of a project - comprehending the bigger picture goals that are often given only lip service or cursory reviews. The second and third questions clarify success measures and identify the risky assumptions that can later cause pain if not spotted early. The how questions - what are the activities, budgets, and schedules - comes last in our four-question system. By contrast, most project approaches prematurely concentrate on the how without first adequately addressing the three other questions. These four questions guide readers into fleshing out a simple, yet sophisticated, mental workbench called "the Logical Framework" - a Systems Thinking paradigm that lays out one's own project strategy in an easily accessible, interactive 4x4 matrix. The inclusion of memorable features and concepts (four critical questions, LogFrame matrix, If-then thinking, and Implementation Equation) make this book unique.
In Strategic Management: Theory and Practice, Fourth Edition, John A. Parnell leads readers through detailed, accessible coverage of the strategic management field. Concise and easy to understand chapters address concepts sequentially, from external and internal analysis to strategy formulation, strategy execution, and strategic control. Rather than relegating case analysis to a chapter at the end of the book, Parnell aligns each chapter's key concepts with 25 case analysis steps. Current examples and high interest real-time cases, largely drawn from The Wall Street Journal and Financial Times, illustrate the key role of strategic management in the United States and around the world.
Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.
This book, in its third edition, is aimed at emphasizing the fundamental concepts associated with IT Project Management from a balanced perspective of theory and practice. By presenting the information in an abstracted form, this text guides the students through all phases of project life cycle, i.e. initiation, planning, execution, monitoring and control, and closure. Besides such general management activities, this book compre-hensively deals with all critical dimensions of project such as scope, time, cost, quality, human resources, communication, risk, procure-ment, and integrations in order to enhance the reader's understanding of technical competencies required in project management. NEW TO THIS EDITION: Incorporates all the changes brought about in PMBOK 2008 (Fourth Edition) and ISO9000:2008 Though the basic structure of this book remains the same, several chapters have been modified and reorganized according to the latest trends This book is well-suited for an academic course (one semester) on IT project management or for conducting an equivalent training programme for IT professionals. IT project managers, who are aspiring to get appropriate certification course based on PMBOK 2008 (Fourth Edition) from PMI, USA, will be greatly benefited by reading this book. Besides, this book will be equally useful for the software professionals who wish to grasp the essentials without attending a formal instructional course on the subject.
Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.
Effective Strategic Management: From Analysis to Implementation gives readers a firm foundation in the theories and concepts of strategic management, along with multiple analysis matrices. The book is organized into two main sections dealing with strategic analysis and strategic formulation and includes an introduction to Ansoffian Strategy and the OSPP computer model. Specific topics include internal and external environment analysis; functional, business-level, and corporate strategies; the BCG Growth Share Matrix, the GE/McKinsey Matrix, the QSPM and Grand Strategies Matrices; and organizational culture, change management, and leadership. The text concludes with case studies, giving readers the opportunity to see how target theories and concepts are applied in the real world. Students learn how to write and analyze case studies, conduct internal and external analysis, formulation, implementation, and evaluation and control. Each chapter includes questions that can be used for in-class discussion or writing assignments. Chapter summaries reinforce important ideas and aid retention. The book also includes all strategic analysis tools, with clear, concise explanations of their use and applicability. Effective Strategic Management can be used in undergraduate and graduate level strategic management capstone courses, and classes on leadership and organizational studies.
It is widely recognized that the knowledge of information systems is very much essential in today's business organizations to survive and prosper. This book, in its second edition, provides students with a conceptual framework to understand information systems. The focus of information systems (irrespective of the level of use of information) is on producing quality information needed to facilitate decision making. The objective of this book is to capture the material on information systems and organize it around a framework that offers a current and relevant knowledge based on information system by providing just the adequate amount of material in a concise format. The book is organized in three parts: Information systems basics, Managing with information and Managing information resources. Though the main structure of the second edition remains the same, the chapters have been updated and revised as per the recent development in the fields of information technology. Besides this, a new chapter is added to explain the concepts like e-business, Customer relationship management (CRM), Enterprise resources and planning (ERP) and Supply chain management (SCM), comprehensively. Intended for the students of computer applications (BCA and MCA) and management (BBA and MBA), and the undergraduate students of Computer Science engineering, the book is equally useful for the busy professionals who wish to grasp the essentials of management information systems, without attending a formal instructional course.
This title responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text.