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This textbook introduces the general points of view of research methodology in the scientific and engineering fields of studies and presents an overview of the technical and professional communication needed for article publication in journals. It comprises several practice exercises that will give beginners the confidence to move on the communicative activities. Every chapter provides problem sets that will help readers check their understanding of each concept. The book will also help readers formulate specific research topics, research questions, and hypotheses; conduct literature reviews relevant to the research topics; develop applicable research methodologies; and write and present their research outlining the key elements of the proposed projects. It is very useful for students and researchers opting for a course on research methodology and for seminars at undergraduate and graduate levels.
Written specifically for students with no previous experience of research and research methodology, the Third Edition of Research Methodology breaks the process of designing and doing a research project into eight manageable steps and provides plenty of examples throughout to link theory to the practice of doing research. The book contains straightforward, practical guidance on: - Formulating a research question - Ethical considerations - Carrying out a literature review - Choosing a research design - Selecting a sample - Collecting and analysing qualitative and quantitative data - Writing a research report The third edition has been revised and updated to include extended coverage of qualitative research methods in addition to the existing comprehensive coverage of quantitative methods. There are also brand new learning features such as reflective questions throughout the text to help students consolidate their knowledge. The book is essential reading for undergraduate and postgraduate students in the social sciences embarking on qualitative or quantitative research projects.
This book is designed to introduce doctoral and other higher-degree research students to the process of scientific research in the fields of Information Systems as well as fields of Information Technology, Business Process Management and other related disciplines within the social sciences. It guides research students in their process of learning the life of a researcher. In doing so, it provides an understanding of the essential elements, concepts and challenges of the journey into research studies. It also provides a gateway for the student to inquire deeper about each element covered​. Comprehensive and broad but also succinct and compact, the book is focusing on the key principles and challenges for a novice doctoral student.
The book, Research in IT for Beginners is especially intended for undergraduate and graduate students who have no experience conducting academic research in the field of Information Technology (IT) and who wish to have a quick overview of the different stages of the research process. Through a gentle introduction to the concept of research, main research paradigms, and research strategies and methods, this book will help students take their first steps in planning for a research study. Additionally, this book details the contents that make up a research proposal along with a discussion of the precautions to take for good academic writing. At the end of each chapter, students will also find a summary and review questions that help focus on the main points covered. Overall, this book can be used as an instruction material for a course in Research Methodology or it can be used on its own as a referencing material when embarking on a research journey.
′Mike Lambert′s book is a useful source of information, helping to create and shape your research methods project. The book contains detailed chapters with easy to follow guidelines, tips and suggestions ensuring help at every step of the way from start to finish′ Alexander Miesen, student, Amsterdam University of Applied Sciences In this basic guide, step-by-step advice is presented in a clear way and chapters take the reader through the entire process, from planning and doing research, to writing it up. Each stage is covered, with detailed help on choosing a topic, drawing up research questions, doing the literature review, choosing and designing research methods, the ethics of doing research, analyzing data, and collating and presenting findings. Features in the text include: - explanations of key research terms - activities (with answers) - progress sheets - case studies This is an ideal text for undergraduate students undertaking their first ever research project, postgraduates pursuing Masters awards and teachers carrying out action research.
*Shortlisted for the BPS Book Award 2014 in the Textbook Category* *Winner of the 2014 Distinguished Publication Award (DPA) from the Association for Women in Psychology (AWP)* Successful Qualitative Research: A Practical Guide for Beginners is an accessible, practical textbook. It sidesteps detailed theoretical discussion in favor of providing a comprehensive overview of strategic tips and skills for starting and completing successful qualitative research. Uniquely, the authors provide a "patterns framework" to qualitative data analysis in this book, also known as "thematic analysis." The authors walk students through a basic thematic approach, and compare and contrast this with other approaches. This discussion of commonalities, explaining why and when each method should be used, and in the context of looking at patterns, will provide students with complete confidence for their qualitative research journey. This textbook will be an essential textbook for undergraduates and postgraduates taking a course in qualitative research or using qualitative approaches in a research project.
Understanding marketing research to make better business decisions An ideal resource for busy managers and professionals seeking to build and expand their marketing research skills, The Market Research Toolbox, Fourth Edition describes how to use market research to make strategic business decisions. This comprehensive collection of essential market research techniques, skills, and applications helps readers solve real-world business problems in a dynamic and rapidly changing business atmosphere. Based on real-world experiences, author Edward F. McQuarrie gives special attention to business-to-business markets, technology products, Big Data, and other web-enabled approaches. Readers with limited time or resources can easily translate the approaches from mass markets, simple products, and stable technologies to their own situations. Readers will master background context and the questions to ask before conducting research, as well as develop strategies for sorting through the extensive specialized material on market research.
Qualitative research methods have gained popularity inside and outside the academic world. Researchers have shown growing interest in understanding an issue through qualitative, and not just quantitative, lenses. In Qualitative Research for Beginners, the author explains the underpinnings of qualitative research paradigms and the know-how of completing a basic qualitative research project. In the book, youll find: an overview of the underlying issues in differentiating qualitative and quantitative research; basic approaches and process flow in conducting qualitative research; an extensive discussion on steps in conducting a doable qualitative research project; and a basic tool in reporting qualitative findings. Whether youre a new researcher, undergraduate or postgraduate student, or educational practitioner with little or no background in qualitative research, youll get the insights and instructions you need to complete basic qualitative research projects. Filled with simple examples and illustrations, this book helps you make sense of the richest of information to yield simple, meaningful findings.
Criminological Skills and Research for Beginners is a comprehensive and engaging guide to research methods in Criminology, and the skills required for academic success. Written specifically for undergraduate students and novice researchers, this book has been designed as a lively and accessible guide to planning, conducting and reporting research in the subject. It emphasises practical skills required in studying Criminology, the importance of criminological research, and places related methodology firmly in the context of students’ broader study of the discipline, before moving on to provide a detailed guide to the actual processes of research. It is common for Criminology undergraduates to feel intimidated at the prospect of conducting their own research, and these students typically struggle to see the relevance of research methods to their own studies. This book speaks directly to the needs of such students, and includes contemporary examples and case studies that bring a topic that is often thought of as dry to life, providing a thorough and accessible practical guide that students can return to at each stage of their research, all the way through to their dissertation. This book covers: an examination of the theoretical, political and ethical debates in criminological research; a complete guide to planning criminological research, assisting student researchers in identifying their research questions, choosing their research methods and critiquing the available literature; guidance on the practicalities and processes of collecting data; a discussion of the process of analysing data and writing up research. New to the second edition is a brand new section on research skills in Criminology, including detailed coverage of writing skills, referencing, dissertations and research reports, presentation skills and revision. The book also offers additional coverage of the politics of criminological research and the presentation of official crime statistics. Including an extensive glossary and an integrated companion website with extra examples, exercises and videos to further develop students’ understanding, this book is essential reading for any undergraduate on a Criminological Research Methods or Research Skills course, or for anyone in need of practical guidance on any or all of the various stages involved in conducting thorough and effective criminological research.
“Research in social sciences is a systematic investigation process that is employed in order to increase or revise current knowledge”. Research in social sciences, especially in business management is conducted from undergraduate level onwards. Even though there are several text books and readings available in the area of ‘Research Methodology’, there is a strong need for a quick reference in this area. This book serves as a quick reference for students of business management, especially for those who are beginning to pursue their thesis at undergraduate and master’s level. This is a hand book for beginners in academic research. It answers several questions in selecting research design, reviewing of literature, analysis of data and report writing. The author has made an attempt to present this book in a precise and easy to understand manner for beginners. It is a must for those who have just begun to pursue research.