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This book features more than 95 papers that were presented at the bi-annual Regional Conference on Science, Technology and Social Sciences, RCSTSS 2014, which was organized by Universiti Teknologi MARA Pahang. It covers topics ranging from communications studies, politics, psychology, education, religious studies as well as business and economics. The papers, which have been carefully reviewed, include research conducted by academicians locally, regionally and globally. They detail invaluable insights on the important roles played by the various disciplines in science, technology and social sciences. Coverage includes accounting, art and design, business, communication, economics, education, finance, humanity, information management, marketing, music, religion, social sciences and tourism. Throughout, clear illustrations, figures and diagrams complement the research. The book is a significant point of reference to academicians and students who want to pursue further research in their respective fields. It also serves as a platform to disseminate research findings as a catalyst to bring out positive innovations on the development of the region.
This book gathers selected science and technology papers that were presented at the 2014 Regional Conference of Sciences, Technology and Social Sciences (RCSTSS 2014). The bi-annual Conference is organized by Universiti Teknologi MARA Pahang, Malaysia. The papers address a broad range of topics including architecture, life sciences, robotics, sustainable development, engineering, food science and mathematics. The book serves as a platform for disseminating research findings, as a catalyst to inspire positive innovations in the development of the region. The carefully-reviewed papers in this volume present research by academicians of local, regional and global prominence. Out of more than 200 manuscripts presented at the conference by researchers from local and foreign universities and institutions of higher learning, 64 papers were chosen for inclusion in this publication. The papers are organized in more than a dozen broad categories, spanning the range of scientific research: • Engineering• Robotics• Mathematics & Statistics• Computer & Information Technology• Forestry• Plantation & Agrotechnology• Sports Science & Recreation• Health & Medicine• Biology• Physics• Food Science• Environment Science & Management• Sustainable Development• Architecture The book provides a significant point of reference for academics, researchers and students in many fields who need deeper research.
This book features papers addressing a broad range of topics including psychology, religious studies, natural heritage, accounting, business, communication, education and sustainable development. It serves as a platform for disseminating research findings by academicians of local, regional and global prominence, and acts as a catalyst to inspire positive innovations in the development of the region. It is also a significant point of reference for academicians and students. This collection of selected social sciences papers is based on the theme “Soaring Towards Research Excellence”, presented at the Regional Conference of Sciences, Technology and Social Sciences (RCSTSS 2016), organised bi-annually by Universiti Teknologi MARA Cawangan Pahang, Malaysia.
This book gathers selected theoretical and applied science papers presented at the 2016 Regional Conference of Sciences, Technology and Social Sciences (RCSTSS 2016), organized biannually by the Universiti Teknologi MARA Pahang, Malaysia. Addressing a broad range of topics, including architecture, computer science, engineering, environmental and management, furniture, forestry, health and medicine, material science, mathematics, plantation and agrotechnology, sports science and statistics, the book serves as an essential platform for disseminating research findings, and inspires positive innovations in the region’s development. The carefully reviewed papers in this volume present work by researchers of local, regional and global prominence. Taken together, they offer a valuable reference guide and point of departure for all academics and students who want to pursue further research in their respective fields.
In the world of Facebook, Twitter and Yelp, water-cooler conversations with co-workers and backyard small talk with neighbors have moved from the physical world to the digital arena. In this new landscape, organizations ranging from Fortune 500 companies to government agencies to political campaigns continuously monitor online opinions in an effort to guide their actions. Are consumers satisfied with our product? How are our policies perceived? Do voters agree with our platform? Measuring online opinion is more complex than just reading a few posted reviews. Social media is replete with noise and chatter that can contaminate monitoring efforts. By knowing what shapes online opinions, organizations can better uncover the valuable insights hidden in the social media chatter and better inform strategy. This book can help anyone facing the challenge of making sense of social media data to move beyond the current practice of social media monitoring to a more comprehensive use of social media intelligence.
The Internet and social media are pervasive and transformative forces in contemporary China. The Internet, Social Media, and a Changing China explores the changing relationship between China's Internet and social media and its society, politics, legal system, and foreign relations.
The management and control of networks can no longer be envisaged without the introduction of artificial intelligence at all stages. Intelligent Network Management and Control deals with topical issues related mainly to intelligent security of computer networks, deployment of security services in SDN (software-defined networking), optimization of networks using artificial intelligence techniques and multi-criteria optimization methods for selecting networks in a heterogeneous environment. This book also focuses on selecting cloud computing services, intelligent unloading of calculations in the context of mobile cloud computing, intelligent resource management in a smart grid-cloud system for better energy efficiency, new architectures for the Internet of Vehicles (IoV), the application of artificial intelligence in cognitive radio networks and intelligent radio input to meet the on-road communication needs of autonomous vehicles.
AECT Design & Development Outstanding Book Award for 2008! Design and Development Research thoroughly discusses methods and strategies appropriate for conducting design and development research. Rich with examples and explanations, the book describes actual strategies that researchers have used to conduct two major types of design and development research: 1) product and tool research and 2) model research. Common challenges confronted by researchers in the field when planning and conducting a study are explored and procedural explanations are supported by a wide variety of examples taken from current literature. Samples of actual research tools are also presented. Important features in this volume include: concise checklists at the end of each chapter to give a clear summary of the steps involved in the various phases of a project; an examination of the critical types of information and data often gathered in studies, and unique procedures for collecting these data; examples of data collection instruments, as well as the use of technology in data collection; and a discussion of the process of extracting meaning from data and interpreting product and tool and model research findings. Design and Development Research is appropriate for both experienced researchers and those preparing to become researchers. It is intended for scholars interested in planning and conducting design and development research, and is intended to stimulate future thinking about methods, strategies, and issues related to the field.
The mall is so old school—these days kids are hanging out on YouTube, and depending on whom you ask, they're either forging the digital frontier or frittering away their childhoods in anti-intellectual solipsism. Kids on YouTube cuts through the hype, going behind the scenes to understand kids' everyday engagement with new media. Debunking the stereotype of the self-taught computer whiz, new media scholar and filmmaker Patricia G. Lange describes the collaborative social networks kids use to negotiate identity and develop digital literacy on the 'Tube. Her long-term ethnographic studies also cover peer-based and family-driven video-making dynamics, girl geeks, civic engagement, and representational ethics. This book makes key contributions to new media studies, communication, science and technology studies, digital anthropology, and informal education.