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For 30 years some of the most talented and bravest drivers have battled across the continents of the world to claim what is arguably motorsport's toughest prize: the World Rally Championship. Now a multi-million dollar, global technology battle and terrestrial television phenomenon played out over the frozen wastes of Finland, the dusty plains of Australia and the sun-kissed mountain roads of Corsica, the WRC has reached its 30th birthday. This book celebrates that important milestone and paints an exhaustively detailed picture of the people and personalities who have shaped this great sport. The Complete Book of the World Rally Champions provides a biographical account of the 65 men who have won at least one World Championship Rally since 1973. The biographies are compiled by the sport's leading writers and historians and complemented by stunning photography. The book includes a detailed and accurate statistical career record of each driver, plus highlights of all the significant cars.
The World Rally Guide is the perfect companion not only for the professionals who cover the World Rally Championship, but also for those passionate enthusiast in love with rallying. This is the first edition of the guide, a compilation of results, references and statistics for all the 596 rounds between 1973 and 2019. For the first time in the pages of the same book, you will find the special stage winners and the rally plates for each of the 596 WRC rounds. For each of the 38 drivers with at least three wins, you will find their complete WRC records. With more than 500 photos, The World Rally Guide is the perfect gift for any enthusiast.
Although there is significant research on large events that take place within athletics, small-scale events are largely ignored, in part due to the lack of press that they generate. However, these events require planning and preparation in the same way that larger sporting events do. This disparity between the effort that goes into the event and the attention the event draws allows for a gap in strategy or information available to those planning smaller scale athletic events. Principles and Practices of Small-Scale Sport Event Management is a cutting-edge reference publication that examines the successful organization and planning of small-scale sporting events. Featuring a wide range of topics such as community engagement, event planning, and sports management, this book is ideal for event planners, sports managers, marketers, academicians, practitioners, industry professionals, researchers, event organizers/coordinators, and students.
Drawing upon interviews with key people in the World Rally Championship as well as trans-local ethnographic research, this book explores questions of commerciality and sporting identity, tackling the sport's controversial handling of the shift into 'the commercial age'. It is essential reading on combining sporting heritage and commercial progress.
When world rallying introduced a new formula for “World Rally Cars”, Ford seized the opportunity. Malcolm Wilson’s M-Sport organization was contracted to do the job, completed the design in less than a year, and spent the next 12 years campaigning this turbocharged, four-wheel-drive car all round the world. Working from state-of-the-art facilities, M-Sport built 97 Focus WRCs, all of which proved to be worthy of World level action when they won 44 World Championship events. Stellar drivers like Colin McRae, Carlos Sainz, Markko Märtin, Marcus Grönholm and Mikko Hirvonen all added to the mystique of an ultra-professional organization, along with substantial support and sponsorship from the likes of Martini, BP, and the state of Abu Dhabi. By building its in-house technical expertise, M-Sport not only engineered and developed the entire car on behalf of Ford, but gradually took over development of the 300bhp, 2.0-litre, turbocharged engine, and led the design of the complex four-wheel-drive transmissions provided by Xtrac. M-Sport’s reputation exploded to the point that when regulations changed, the company immediately produced a new-generation Fiesta WRC, and kept the winning days rolling.
The Little Book of Waterford is a compendium of fascinating, obscure, strange and entertaining facts about County Waterford. Here you will find out about Waterford's industrial past, its proud sporting heritage, its arts and culture and its famous (and occasionally infamous) men and women. Through quaint villages and bustling towns, this book takes the reader on a journey through County Waterford and its vibrant past. A reliable reference book and a quirky guide, this can be dipped into time and time again to reveal something new about the people, the heritage and the secrets of this ancient county.
Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a world class brand. Subaru achieved victory in the World Rally Championship. Jaguar are now an important new player in Grand Prix racing. This book tells the inside stories behind these campaigns and brand building strategies, and will be of interest as compelling case studies of sports sponsorship and brand development.
Singapore's best homegrown car magazine, with an editorial dream team driving it. We fuel the need for speed!
This book examines the role of cars and the space connected with their production and presentation in tourism development. It describes the role played by experiences and experience societies formed in the 20th c. in the development of contemporary tourism, including tourism related to cars. The book explores the influence of experiencing unusual events, such as car races, car fairs, visits to car industry museums or multifunctional spaces connected with producing and exhibiting cars (e.g. Autostadt or Audi Forum) on the development of a new type of tourism, i.e. car tourism. This kind of tourism is novel in two ways: firstly, it is a new phenomenon in science, as so far it has not been thoroughly studied or described, apart from various short articles. Secondly, this type of tourism has developed on a large scale only in recent years, mainly due to the huge investments made by powerful European car manufacturers (e.g. Autostadt, Audi Forums, Porsche Museum, Lamborghini Museum etc.). The book presents cars and the spaces related to them as tourist assets (sites, events) and as tourist products that satisfy tourists’ needs. Moreover, it connects the issue of car tourism to the marketing strategies of large car manufacturers and discusses the theory of tourism space, highlighting the main tourism spaces in which car tourism develops. It presents multifunctional spaces (factories, adventure centres – Autostadt in Wolfsburg), museums, car exhibitions, and race tracks. In the next chapter, following an introduction to the problem of events, the author describes events related to car tourism, including races, rallies, driving schools and car fairs. The book ends with a summarizing chapter, which includes a model of the function of car tourism as a separate type of tourism, as well as a discussion presenting the main features, advantages and disadvantages of car tourism in the context of the tourism space theory.
Doug Lennox, the world champion of trivia, is back to score touchdowns, hit homers, and knock in holes-in-one every time with a colossal compendium of Q&A athletics that has all anyone could possibly want to know about sports, from archery and cycling to skiing and wrestling and everything in between.