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I just lost my job ... Nobody likes me ... I have an addiction ... My business is failing ... I can't get this thing to work ... This task is taking too long ... I am uncomfortable ... That tastes awful ... How can I stop him from bothering me ... We all have problems afflicting us. In most cases we tolerate the issue with the excuse that it is teaching us patience or humbling us, or maybe there is simply nothing we can do about it. But what if there was? What if you could not only solve your problems, but actually turn them into opportunities? People have made millions, been healed, overcome addictions, invented, wrote books, and became famous, all because of a problem they turned into an opportunity. In The Opportunity In Every Problem you will find a simple method to overcome any obstacle, solve any problem, and turn any problem into an opportunity. Best of all, you will learn a new means of enlightenment by this simple, entertaining yet engaging story sure to embed in your mind the reality that opportunities really do exist for everyone ... but especially for you.
THE DEFINITIVE M ARKETING GUIDE FOR THE 21st CENTURY Everything You Need to Plan Your Strategy and Achieve Your Goals From Fortune 500 consultant Robert J. Hamper--the man who wrote the book on strategic marketing--comes a powerful new blueprint for growth in today's economy. Combining time-tested marketing tools with the latest global trends, this ready-to-use book guides you through every step of the strategy process. Packed with essential charts, forms, and fill-in questionnaires, it's the perfect planner for you and your organization--no matter how big or small. Each chapter allows you to adapt the proven principles of stragetic marketing to your company's specific needs, including a running case study so you can follow the process in action. Now more than ever, strategic marketing is the one business tool you need to succeed. LEARN HOW TO DEFINE your vision • TARGET your audience • EVALUATE your operations • PLAN your strategy • ACHIEVE your goals Based on a long-term study of proven integrated marketing plans, this step-by-step book from Fortune 500 consultant Robert J. Hamper is truly The Ultimate Guide to Strategic Marketing. Written specifically for business leaders looking for long-term strategies in a constantly evolving economy, it's the one marketing guide that lets you develop a plan that's simple, clear, practical, flexible, and workable--for you and your company. The book's interactive format makes it easy for you to: Engineer the planning process from conception to reality Conduct your own audits, self-assessments, SWOT analyses, and EA analyses Develop key market objectives--and make them happen Implement, monitor, and adjust your plan for the real world Solidify your strategy for longterm success Using the book's fill-in questionnaires and forms, you'll be able to adapt the greatest marketing tools of our time to your company's specific needs—step-by-step. Part I walks you through the entire planning process. Part II helps you evaluate the internal and external environment of your company, taking stock of resources and assessing strengths and weaknesses. Part III shows you how to develop a plan by identifying your marketing objectives and goals. Finally, Part IV gives you the tools to implement your plan using integrated computer models and other tracking techniques. Running case studies and countless examples will show you how to navigate a variety of scenarios. You'll also find helpful advice on global marketing, e-commerce, and other business tools such as product positioning, strategic gap, and strategic portfolio analysis. It's all here--everything you need to target your audience, market your product, and plan your future success--in The Ultimate Guide to Strategic Marketing.
"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success." - Marty Cagan How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love-that also deliver business results-this book is for you.
Educational research reveals that most people demonstrate a great deal of creativity at age 5. Unfortunately, their creative output diminishes as they mature, due to the factors that stifle creativity in the educational process. All of us, therefore, need assistance in resurfacing our innate creativity. Creative Problem Solving and Opportunity Finding discusses the process necessary for facilitating creativity and explains approaches we can use to resurface our own creativity. The book also contains key principles and concepts of creativity, approaches to removing blocks to creativity, and 22 techniques for generating ideas. It provides the framework of the Creative Problem Solving methodology to organize the creative process. It includes a wide variety of examples and contains a rich blend of theory and practice.
Dr. Hagen presents a complete system by which companies can more easily and consistently manage their portfolio of problems, risks, and opportunities. His methodology was based on a foundation of neuroscience and logical decision analytics.
While the achievement gap has dominated policy discussions over the past two decades, relatively little attention has been paid to a gap even more at odds with American ideals: the opportunity gap. Opportunity and achievement, while inextricably connected, are very different goals. Every American will not go to college, but every American should be given a fair chance to be prepared for college. In communities across the U.S., children lack the crucial resources and opportunities, inside and outside of schools that they need if they are to reach their potential. Closing the Opportunity Gap offers accessible, research-based essays written by top experts who highlight the discrepancies that exist in our public schools, focusing on how policy decisions and life circumstances conspire to create the "opportunity gap" that leads inexorably to stark achievement gaps. They also describe sensible policies grounded in evidence that can restore and enhance opportunities. Moving beyond conventional academic discourse, Closing the Opportunity Gap will spark vital new conversations about what schools, parents, educators, and policymakers can and should do to give all children a fair chance to thrive.
This critical examination of racial equality takes a new approach to breaking down racial barriers by proposing a system of equal opportunity through shared labor and contributive justice. Focuses on how race and class inevitably structure vastly unequal life prospects Shows how human society can be organized in a way that does not socialize children for lives of routine labour Looks towards contribution, not distribution, as a way to promote racial equality Argues that by sharing routine and complex labor, social relationships would be transformed, eliminating competition for limited opportunities to develop and contribute abilities A discussion board for ideas and comments relating to the book can be found at: http://howtomakeopportunityequal.blogspot.com/
How do you decide on the best course of action for your company to take advantage of new opportunities? By building a business case. This book provides a framework for building a business case. You'll learn how to: Clearly define the opportunity you'll want to address in your business case Identify and analyze a range of alternatives Recommend one option and assess its risks Create a high-level implementation plan for your proposed alternative Communicate your case to key stakeholders
In this landmark volume, Greg J. Duncan and Richard J. Murnane lay out a meticulously researched case showing how—in a time of spiraling inequality—strategically targeted interventions and supports can help schools significantly improve the life chances of low-income children. The authors offer a brilliant synthesis of recent research on inequality and its effects on families, children, and schools. They describe the interplay of social and economic factors that has made it increasingly hard for schools to counteract the effects of inequality and that has created a widening wedge between low- and high-income students. Restoring Opportunity provides detailed portraits of proven initiatives that are transforming the lives of low-income children from prekindergarten through high school. All of these programs are research-tested and have demonstrated sustained effectiveness over time and at significant scale. Together, they offer a powerful vision of what good instruction in effective schools can look like. The authors conclude by outlining the elements of a new agenda for education reform. Restoring Opportunity is a crowning contribution from these two leading economists in the field of education and a passionate call to action on behalf of the young people on whom our nation’s future depends. Copublished with the Russell Sage Foundation