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Named by The Washington Post as one of the 11 Leadership Books to Read in 2018 When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer. In her new book, Powerful: Building a Culture of Freedom and Responsibility, she shares what she learned there and elsewhere in Silicon Valley. McCord advocates practicing radical honesty in the workplace, saying good-bye to employees who don’t fit the company’s emerging needs, and motivating with challenging work, not promises, perks, and bonus plans. McCord argues that the old standbys of corporate HR—annual performance reviews, retention plans, employee empowerment and engagement programs—often end up being a colossal waste of time and resources. Her road-tested advice, offered with humor and irreverence, provides readers a different path for creating a culture of high performance and profitability. Powerful will change how you think about work and the way a business should be run.
This nationally-acclaimed book shows how popular movements used nonviolent action to overthrow dictators, obstruct military invaders and secure human rights in country after country, over the past century. Peter Ackerman and Jack DuVall depict how nonviolent sanctions--such as protests, strikes and boycotts--separate brutal regimes from their means of control. They tell inside stories--how Danes outmaneuvered the Nazis, Solidarity defeated Polish communism, and mass action removed a Chilean dictator--and also how nonviolent power is changing the world today, from Burma to Serbia.
A little girl carries a big message—and finds it thrillingly amplified by the rallying crowd around her—in an empowering story for the youngest of activists. Mari raised her sign for everyone to see. Even though she was small and the crowd was very big, and she didn’t think anyone would hear, she yelled out. Mari is getting ready to make a sign with crayon as the streets below her fill up with people. “What are we making, Mama?” she asks. “A message for the world,” Mama says. “How will the whole world hear?” Mari wonders. “They’ll hear,” says Mama, “because love is powerful.” Inspired by a girl who participated in the January 2017 Women’s March in New York City, Heather Dean Brewer’s simple and uplifting story, delightfully illustrated by LeUyen Pham, is a reminder of what young people can do to promote change and equality at a time when our country is divided by politics, race, gender, and religion.
This has long been the one book that students can rely on to get them thinking critically and strategically about branding. This new fourth edition is no exception. THE definitive introductory textbook for this crucial topic, it is highly illustrated and comes packed with over 50 brand-new, real examples of influential marketing campaigns. Bullets: • Summarises the latest thinking and best practice in the domain of branding • All new real marketing campaigns show how branding theories are implemented in practice • Brought right up to date with a clear European and UK focus Undergraduate business and marketing students studying brand management will find this an invaluable resource in their quest to understand how branding really works.
Get Powerful Now is a woman’s guide from zero to becoming her own hero after “he” is gone. Carol Zurita begins by sharing her personal story about a breakup that led to a deep depression. She takes readers on the journey with her through the chapters, explaining the sequence of actions she took to recover from that broken heart. Unexpectedly, the actions she took combined with a new environment drove Carol to become an inspirational mentor not only to women going through similar situations, but to anyone searching to gain confidence and find their life purpose. Get Powerful Now empowers those going through hard times to become unstoppable and unbreakable.
Rural boys coincidentally obtained the Divine Farmer Scripture, from then on life was helped by the ancient books.With the Divine Farmer Scripture in hand, he was invincible in the countryside.He wanted to see Luo Yuan use the ancient books to crush his enemies and reach the pinnacle of his life.All kinds of scenery, all kinds of cattle, all kinds of beauties don't have to worry.
DIVPowerful Paleo Superfoods is your essential guide to getting the best out of your caveman lifestyle with the top 50 Paleo-approved superfoods from the power proteins, super fats, fruits, greens and vegetables./div
In The Most Powerful Woman in the Room Is You, Lydia Fenet takes you on her twenty-year journey from intern to managing director and global head of strategic partnerships at Christie’s Auction House. Lydia shares the revolutionary sales approach she has crafted over the years that has not only shaped her career, but helped her raise more than half a billion dollars for nonprofits around the world. This is an approach that will empower you to sell your way to success in business and in life. For example, you’ll learn how to create your own “Strike Method” or signature move to help you feel confident entering any situation. Combining case studies and personal stories, Lydia also shares tips from some of the most powerful and successful women in business, fashion, journalism, sports, and the arts. This book will show you how to take your career to the next level, whether it’s overcoming your fear of asking for something or bridging a wage gap. Lydia has been there and come back more powerful than ever. Inspiring and encouraging, Lydia’s hard-won advice will help you walk into any room with the confidence of a leader and motivate others to find their voice as well. Get ready to embrace your natural strengths, map your career, and take ownership of your life.