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Perry's Department Store: A Buying Simulation bridges the gap between the principles of retail buying and mathematical concepts using a unique simulation approach that takes readers step-by-step through a real-life buying experience. Videtic and Steele present a simplified process for making complex buying decisions using the fictitious Perry's Department Store that walks students through the steps a new buyer would take to complete a six-month buying plan and a merchandise assortment plan for categories including junior, misses' bridge/contemporary, men's, children's, denim, accessories, or home fashion. The fourth edition has been revised with statistical information to reflect a more contemporary structure and business model for a successful department store.The new Perry's Department Store is organized to reflect a larger-scale department store in today's market. Students interact by researching current market and industry trends to build their business. The charts and forms in this book and companion website are replicas of those found in the retail and wholesale industry to expose student to the procedures and policies they can expect to find in a first job as an assistant buyer. This new edition and companion website launches students directly into the exciting role of a retail buyer in the fashion industry.
This revised edition bridges the gap between the principles of retail buying and merchandising mathematics and the actual application of these concepts. The book simulates the experience of a new buyer in a fictitious store and provides instructions for researching the markets and trends. Students can choose to be a buyer for juniors, mens wear, childrens wear or home fashion/giftware. They determine the customer profile, project sales, and plan beginning-of-the-month stock requirements and markdowns to complete a six-month buying plan. The simulation prepares students for a trip to the market, including setting up appointments, visiting a buying office and writing actual purchase orders. Perrys Department Store also includes a CD-ROM that students can use as a computer workbook to complete the simulation. New to This Edition:Chapter on product development plansChapter on careers provides insight into job opportunities in retail buyingList of Web site resourcesCompilation of retailing formulas from the textCD-ROM Features:Industry statistics and a manufacturers line list or catalogue for each industryForecasting information from The Doneger GroupExcel worksheets from the text with embedded formulasText Features:Instructors Guide includes a syllabus for a fifteen-week course; chapter objectives, teaching tips, discussion questions, and completed worksheets for each chapter; and midterm and final exams
"Perry's Department Store: A Buying Simulation, " 4th Edition, launches students into the exciting role of being a retail buyer in the fashion industry using a unique simulation approach that takes readers step-by-step through a real-life buying experience. The text is organized into 10 chapters that walk students through the various steps a new buyer would take to complete a six-month buying plan and a merchandise assortment plan for the women's contemporary apparel, junior apparel, women's accessories, men's apparel and accessories, men's contemporary apparel, children's, or home furnishings markets. The fourth edition has been revised with statistical information to reflect a more contemporary structure and business model for a successful department store. The new Perry's Department Store is organized to reflect a larger-scale department store in today's market. Students interact by researching current market and industry trends to build their business. The charts and worksheets in this book and companion website, "Perry's Department Store: A Buying Simulation" STUDIO, are replicas of those found in the retail and wholesale industry to expose students to the procedures and policies they can expect to find in a first job as an assistant buyer. This new edition and STUDIO launch students directly into the exciting role of a retail buyer in the fashion industry. Introducing "Perry's Department Store: A Buying Simulation" STUDIO--an online tool for more effective study! Study smarter with self-quizzes featuring scored results and personalized study tips. Review concepts with flashcards of terms and definitions. Follow the text's steps and calculations with data and statistical information. Download worksheets, Excel spreadsheets with embedded formulas and blank worksheets. View industry catalogs and private label line sheets. Link to additional resources to complete the buying simulation. This bundle includes Perry's Department Store: A Buying Simulation 4th Edition and Perry's Department Store: A Buying Simulation STUDIO Access Card.
This book increases the student's understanding of the buyer's responsibilities by placing them in a real life situation. The reader learns to research new market and clothing trends, project sales, make stock requirements and mark-downs. They develop a merchandise plan and see how the use of advertising, publicity and public relations relates to the buyer's perspective and the ability to use these factors to increase sales of a department.
This work bridges the gap between the principles of retail buying and mathematical concepts using a unique simulation approach that takes readers step-by-step through a real-life buying experience. Videtic and Steele present a simplified process for making complex buying decisions using the fictitious Perry's Department Store that walks students through the steps a new buyer would take to complete a six-month buying plan and a merchandise assortment plan for categories including junior, men's, children's, denim, accessories, or home fashion.
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