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Engage in sales—the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you’re effectively connecting with customers every step of the way. • Find common factors holding your sales back—and reverse them through channel optimization • Humanize sales with personas and relevant information at every turn • Understand why A/B testing is so incredibly critical to success, and how to do it right • Take your sales process to the next level with a rock solid, modern Sales Engagement strategy This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible.
Everything you never knew about the men behind the controversy. Put James and Paul next to each other and some tough-to-answer questions come up. Paul says we're saved by faith alone, not works--and James seems to say the opposite. Sure, you know what you're supposed to say, "James didn't mean this... he really meant that" but somehow it doesn't really feel satisfying at the end of the day. Become an expert with biblical scholar and professor Chris Bruno. You'll explore the lives and contexts of Paul and James, discovering important details most people don't know about their biographies. Then you'll study their shared mission and message, and learn how to understand the relevant passages. Whether you're a pastor, small group leader, or a curious Christian, Paul vs. James will bring familiar passages to life in new ways, and give you confidence to answer even the toughest of questions.
Learn how to communicate in Spanish with people of all ages.
The wisdom and insight contained in this book can help make the library a center for positive aging.
This book is designed to help frontline prevention organizations answer two questions that are of utmost importance. First, how effective are their services; and second, can their work be improved? The absence of rigorous evaluation is a barrier to stable funding for community organizations, and the strategies in Preventing AIDS: Community-Science Collaborations can help overcome that barrier. The book examines six unique efforts to prevent the spread of AIDS among high-risk populations such as prostitutes, injection drug users, impoverished pregnant women, migrant workers, transgendered persons, and prison inmates. You'll learn about the difficult but critically important cooperative efforts between community organizations who do frontline prevention work and university scientists who evaluate the effectiveness of that work. Handy tables and figures make important data easy to access and understand. To view an excerpt online, find the book in our QuickSearch catalog at www.HaworthPress.com.
Mental health social workers work within multidisciplinary teams, often based in health settings. The variety of services they work within are shaped by mental health policy that is increasingly being influenced by research evidence of ′what works′. This fully-revised second edition has a new chapter on systematic reviews and greater coverage of the impact of the 2007 amendment to Mental Health Act 1983 on mental health practitioners and services.