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Lists the meaning and origin of more than 1,700 traditional and contemporary English proverbs.
Can you recognize an opportunity when it comes your way? Even though the concept seems fairly basic, most people harbor regrets about missed opportunities that in retrospect might have significantly improved their lives. This book will give you the critical tools to sort through the complexities that often obscure the perception of an opportunity and help you take full advantage of what author Donald Morris calls "high-end opportunities" -- pivotal situations that can change your life for the better. Morris begins by developing a model of opportunity in the abstract, analyzing its elements and the contexts and frameworks that affect our recognition of opportunities. Drawing from a wide range of applications, including investing, business, law, criminology, gambling, and even religion, he shows how opportunities can be defined in various contexts. He also examines highly undesirable situations, where opportunity is lacking, such as poverty and historical instances of slavery, to further illustrate, by way of contrast, the defining characteristics of opportunity. How does a significant opportunity differ from a simple option? How does taking advantage of opportunities differ from being an opportunist? Does our ability to predict the future affect our opportunities? What do we mean by equality of opportunity? By addressing these and other probing questions, Morris shows how to develop more critical perceptions of real opportunities.
These essays were written more than twenty-five years ago for different newspapers. They contain thoughts on various subjects prevalent at the time, and were printed as opinion articles. Their relevancy remains so intact today that Jim decided to collect them from various files and republish them as a book. Most were printed in a local newspaper, the News of Delaware County where he had an opinion column, and then reprinted in other papers. As mentioned in the preface, his concerns about the steady erosion of the values and principles he once knew, have continued unabated to this day.
Tyler's former girlfriend is back, and he's torn between her and Hannah. As he tries to decide which girl he should pursue, he begins to ask himself what attracts him to certain girls and what should attract him. He must choose between a romantic relationship that honors God or doing things his own way.
A modern-day parable for entrepreneurs Juan Alberto Cabriallo is a born entrepreneur and mastermind of many (failing) concepts. He leaps into every venture both feet first—after all, he can just fix any problems on the way, right? But Juan cannot afford to be cautious. The world is not on his side. Born into poverty in a backwater village, he has a fight ahead of him. If Juan is going to claw himself out of poverty, it is going to push him to his limits. Personal tragedy, economic disasters—and a woman he never prepared for. Juan has an impossible task ahead of him, one that is going to affect his family’s fortunes for generations to come.
This unique and authoritative dictionary contains over 1,100 of the most widely used proverbs in English and uses research from the Oxford English Corpus, the world's largest language databank. This edition has been revised and fully updated and includes numerous entirely new entries. It also features expanded coverage of foreign language proverbs currently in use in English. With an emphasis on examples of usage, including the earliest written evidence of its use, this A-Z guide provides a thorough - and fascinating - history for every entry. Arranged in A-Z format and with a useful thematic index, A Dictionary of Proverbs is ideal for browsing and perfectly suited for quick reference. Look up your old favourites, learn punchy new expressions to get your point across, and find the answer to that crossword clue. Seeing is believing: find proverbs relevant to every aspect of life in this entertaining and informative collection.
Marketing Communications provides a comprehensive overview of every aspect of marketing communications, from social media, advertising, PR and sponsorship to direct selling and merchandizing. It presents modern marketing communications theories and tools in an accessible way so readers can fully understand the landscape and achieve better results. With a plethora of examples and case studies, as well as online support material for lecturers and students, this essential textbook will guide students and practitioners through everything they need to know about the changing face of marketing. This fully updated 6th edition of Marketing Communications features more of the underpinning theory whilst building on its impressive reputation as a leading practical textbook on the subject. Case studies and anecdotes from companies such as Campbell's Soup, Spotify, Paypal, Kraft and Nike focus on recent digital developments to bring the latest marketing tools to life. With a particular emphasis on analytics, engagement and integration, it addresses the integrated offline and online with social media approach to reflect the current state of play for marketing communications experts. This edition is also supported by a wealth of online resources, including lecture slides for every chapter and self-tests for students.