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This manuscript can best be described as fiction packed with reality based on a true story. The main character comes from humble beginnings and spirit-filled, God-fearing parents. Early in life, life was full of joy and the goodness of helping others. Adolescence yields the "tree of knowledge" and casts a shadow over his life. His sheltered life, which shielded him from his troubles as a teenager, delivers him into harm's way repeatedly as an adult. When wrecked dreams become patchwork visions, his life takes on an identity of its own that leads to a one-track mission. It's oblivious to reality. Along the way, in attempts not to harm the lives of people he knows are becoming attached, he begins to temporarily paralyze theirs. He dives in and out of drugs, sex, alcohol, racism, and manhood before actually speaking on these issues to anyone. Everything becomes trial by error and just hoping to land on top. Internal questions burn deep as the struggle continues. A young witness to a homosexual act, he is unable to ask why out of fear of scorn. After using the model of his parents' relationship subconsciously, he watches the world around him as he knows it grind down. This riveting piece uses hard-cutting reality to slash into one's inner soul and wrestle with one's sheer existence along the path of life as seen from someone IN THE THIRD PERSON. Jesus (Yeshua). Spiritual Growth. Inspirational. Sports History. Reality. Click here to connect on Facebook!
The Cleveland Cavaliers franchise has been in existence for more than forty-five years, and it hasn’t been an easy ride for the team or their fans, with many ups and downs along the way. They had seen the “Miracle in Richfield” in 1976, “The Shot” by Michael Jordan to knock them out of the playoffs in 1989, the arrival of “The Chosen One,” LeBron James, in 2003, and a trip to the NBA Finals in 2007, but never a title. All In: The Story of LeBron James annd the 2016 NBA Champion Cleveland Cavaliers takes readers on the rollercoaster ride from LeBron coming back to Cleveland, to their 2015 NBA Finals appearance, through the unforgettable 2015–16 season that gave the city of Cleveland their first major sports championship in fifty-two years. Author Vince McKee brings to life all the drama on and off the court, including how the team was built, why coach David Blatt was fired and replaced by Tyronn Lue midway through the season, and every big game and play along the way, straight through to the dramatic 2016 NBA Finals and epic comeback against the seemingly unbeatable Golden State Warriors. LeBron James finally earned his long-awaited redemption, Kevin Love made his presence felt under the boards, Kyrie Irving took to the NBA’s biggest stage and made it his own under the brightest of lights, and J. R. Smith, Tristan Thompson, Richard Jefferson, and Iman Shumpert all made key contributions. All In is a must-have for all Cleveland sports fans!
In Scorecasting, University of Chicago behavioral economist Tobias Moskowitz teams up with veteran Sports Illustrated writer L. Jon Wertheim to overturn some of the most cherished truisms of sports, and reveal the hidden forces that shape how basketball, baseball, football, and hockey games are played, won and lost. Drawing from Moskowitz's original research, as well as studies from fellow economists such as bestselling author Richard Thaler, the authors look at: the influence home-field advantage has on the outcomes of games in all sports and why it exists; the surprising truth about the universally accepted axiom that defense wins championships; the subtle biases that umpires exhibit in calling balls and strikes in key situations; the unintended consequences of referees' tendencies in every sport to "swallow the whistle," and more. Among the insights that Scorecasting reveals: • Why Tiger Woods is prone to the same mistake in high-pressure putting situations that you and I are • Why professional teams routinely overvalue draft picks • The myth of momentum or the "hot hand" in sports, and why so many fans, coaches, and broadcasters fervently subscribe to it • Why NFL coaches rarely go for a first down on fourth-down situations--even when their reluctance to do so reduces their chances of winning. In an engaging narrative that takes us from the putting greens of Augusta to the grid iron of a small parochial high school in Arkansas, Scorecasting will forever change how you view the game, whatever your favorite sport might be.
A groundbreaking exploration of purchasing behaviour and its essential role in smarter marketing practices to benefit your organization If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketing by helping to explain purchasing behaviours. Decoded delivers a practical framework and guidelines for applying science to the marketing practices you use every day. As a marketing professional, you can look to this book for behavioural knowledge, timely case studies, and an understanding of methodologies. You'll gain advice on how to employ knowledge about behaviours for more effective brand management, from strategy to implementation to new product development. You'll also gain useful insight into the latest research on consumer motivations that lead to purchasing decisions. Learn more about what happens in the human brain as buyers make their choices. This updated edition of Decoded provides new material that marketers can apply to informed, successful practices. Gain an understanding of the Jobs to Be Done (JTBD) approach Take a closer look at the Ferrero neuroscience study that supports JTBD See updated and relevant case studies of JTBD at work Discover how to engage customers through digital touchpoints If you're a marketing practitioner, an understanding of decision science will enhance your day-to-day work. Decoded helps you see how science and marketing come together. Immerse yourself in the science of why people buy and gain a stronger base of knowledge as you develop strategies, implement marketing plans, and meet customer needs through innovation.
For more than 40 years, Computerworld has been the leading source of technology news and information for IT influencers worldwide. Computerworld's award-winning Web site (Computerworld.com), twice-monthly publication, focused conference series and custom research form the hub of the world's largest global IT media network.
How do the world’s greatest golfers improve their game? Practice, sure, but Roland Minton says mathematics and statistics are also key to their success. Golf by the Numbers analyzes the mathematical strategies behind the sport, giving fans a behind-the-scenes look at how numbers drive the game. Computers, GPS trackers, swing simulators, and high-speed cameras have introduced new and exciting ways of seeing and understanding the complicated and endlessly fascinating game of golf. Players like Phil Mickelson are so good because they review the results of every swing they take. Minton’s comprehensive analysis of statistics taken from the PGA Tour’s ShotLink system walks readers through the mountains of data that pros use to inform and refine their play. The result is an insider’s perspective of how the world’s greatest golfers apply mathematics to the sport. Minton discusses randomness in golf (especially how much luck is involved in putting) as well as aggressive and cautious strategies both on and off the greens, and he explains, by the numbers, just how Tiger Woods was so dominant from 2004 to 2009. Here is a book that tells some truly engaging stories of modern golf, featuring famous players and memorable tournaments, all through the lens of elementary probability theory. Minton’s informal style and clear and direct explanations make even the most detailed discussions accessible to all curious-minded golfers. His mathematical morsels are not only enjoyable to read—they may even help you improve your game.
The unauthorized biography of John Elway, Hall of Fame Quarterback, two-time Super Bowl Champion, now President of Football Operations and General Manager of the Denver Broncos. John Elway's historic moments are known by two-word phrases. He was at the center of the wildest play in college football history, simply known as "The Play." Before he signed a pro contract, there was "The Trade." His NFL career included "The Drive" and "The Fumble," and, of course, "The Helicopter," one of the most iconic highlights in Super Bowl lore. There are so many memorable comeback victories and heroic plays that people have to make lists rather than consider Elway in the context of any singular event. Yet Elway's story is filled with one challenge after another. At Stanford, he never played in a Bowl game. He was ripped for being petulant after refusing to sign with the Baltimore Colts when he was drafted No. 1 overall, and later for his failure to get along with coach Dan Reeves. Over the first 10 years of his career, Elway led Denver to three Super Bowls, but lost in progressively worse fashion each time. Finally, after fifteen years of perseverance, Elway led the Broncos to back-to-back championships, including the biggest upset in Super Bowl history. Elway won the MVP award in his final Super Bowl and then walked away from the game. Within four years, Elway's father and twin sister both died, and he went through a difficult divorce. Reeling in his post-retirement, he returned to football . . . at the bottom, running the Colorado Crush of the Arena Football League. He waited more than a decade to return to his beloved Broncos. While many people doubted him initially, Elway navigated the Broncos through massive changes and to victory in Super Bowl 50, making Elway the rare Hall of Famer to win a title both on and off the field. Elway has put his passion for competition on display in a way that only a handful of other NFL greats have ever done, and Elway is the most complete look at one of the most accomplished legends in the history of American sports.
An unputdownable, must-have sports book for every LeBron James, Cleveland Cavaliers, and NBA fan. June 19, 2016: the greatest moment in Cleveland sports history, when the Cleveland Cavaliers won the NBA Finals and broke the Cleveland Curse. It was the triumph fans had been waiting fifty-two years for, and it wasn’t easy to get there—but thanks to LeBron James, an audacious plan to build a winning team, a couple of maverick GMs, and an incredible community of fans, it happened; and 2016 saw the birth of a new Cavaliers dynasty. But how did they get there? It was a roller-coaster ride from tragedy to triumph, one that Jason Lloyd, a longtime Northeast Ohio resident turned reporter for the Akron Beacon Journal, got to see firsthand. He was witness to the Blueprint, as he calls it, which the Cavs put together to win their star player back from Miami and build a team that could win the ultimate championship. It incorporated several losing seasons, some high-risk draft picks, and an entirely new understanding of how to build a championship team. The best part of the plan is that it worked, culminating in the most exciting Finals series in NBA history. And, most important, the end of the Cleveland Curse. Jason Lloyd, a true insider, tells the story of how the NBA really works, and how everyone—from the front office to the stars on the court to the new generation of coaches—worked together to create an unforgettable winning team.
Thirty years after Michael Jordan’s first NBA game comes an oral history of his legendary career, told by the men who played with him and against him, coached him, and witnessed first-hand the iconic greatness of the most dominant athlete sports has ever seen. Featuring interviews with: Larry Bird • Magic Johnson • Phil Jackson • Reggie Miller • Isiah Thomas • Reggie Theus • Chris Mullin • Doug Collins • Dominique Wilkins • Steve Kerr • John Paxson • David Stern • Gregg Popovich • Derek Harper • Bill Walton • Karl Malone • Horace Grant • Joe Dumars • Danny Ainge • B.J. Armstrong • Marv Albert • Grant Hill • Jerry Colangelo • Bill Cartwright • Jerry Reinsdorf • Johnny Bach • Rod Thorn • Rick Barry • Kevin Loughery • David Axelrod • President Barack Obama • and many more! Written by Sam Smith—author of the New York Times bestseller THE JORDAN RULES and recent inductee into the NBA Hall of Fame—THERE IS NO NEXT assembles a cast of Hall-of-Famers, teammates, opponents, coaches, and others who experienced the ferocious drive and unparalleled greatness that defined Jordan’s career. Packed with previously untold stories and stunning insight into Jordan and his six championships, THERE IS NO NEXT is the last word on why there has never been, and will never be, another Michael Jordan.