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The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter. What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage. But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. This groundbreaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.
"Former FBI agent Brigid Quinn, with her trademark toughness, raw humor, and human frailty, is back and better than ever in Masterman’s latest novel. As Quinn is drawn into an infamous cold case with a possible link to the two killers immortalized by Truman Capote’s In Cold Blood, she finds danger closing in. A gripping premise, brilliantly executed—you won’t be able to put this one down!"—Shari Lapena, New York Times bestselling author of The Couple Next Door In 1959, a family of four were brutally murdered in Holcomb, Kansas. Perry Smith and Dick Hickok were convicted and executed for the crime, and the murders and their investigation and solution became the subject of Truman Capote's masterpiece, In Cold Blood. But what if there was a third killer, who remained unknown? What if there was another family, also murdered, who crossed paths with this band of killers, though their murder remains unsolved? And what if Dick Hickok left a written confession, explaining everything? Retired FBI agent Brigid Quinn and her husband Carlo, a former priest and university professor, are trying to enjoy each other in this new stage in their lives. But a memento from Carlo's days as a prison chaplain--a handwritten document hidden away undetected in a box of Carlo's old things--has become a target for a man on the run from his past. Jerry Beaufort has just been released from prison after decades behind bars, and though he'd like to get on with living the rest of his life, he knows that somewhere there is a written record of the time he spent with two killers in 1959. Following the path of this letter will bring Jerry into contact with the last person he'll see as a threat: Brigid Quinn. Becky Masterman's unputdownable thrillers featuring unique heroine Brigid Quinn continue with this fascinating alternative look at one of America's most famous crimes.
Take a journey with Force Recon Marine and Pro MMA Champion Chad Robichaux as he shares glimpses into the life of special operations, professional fighting, and deep insight into this world's spiritual battles. Chad shares successes and failures experienced in Afghanistan, the MMA cage, and his biggest fights: struggling with PTSD, a near divorce, and almost becoming another veteran suicide statistic. Each chapter shares parallel stories of biblical warriors who faced similar struggles and reveals the unfair advantage that led them to victory in the midst of those battles. Discover that same advantage for the battles you face, and unlock the warrior spirit sewn in your heart by God himself.
What separates average businesses from extraordinarily successful ones? Better product? Nope. Your competitor will rapidly reverse-engineer your "secret sauce" and get their "better-than-you" version on the market faster than you can say "Usain Bolt." Better customer service? Guess what? All of your competitors say they provide the best customer service. It's a wishy washy phrase ... a vague generality with no meaningful specific. Better pricing? You're kidding, right? The company that lives on price dies on price. Harsher reality: Almost all industries today struggle with the increasing commoditization of their products and services, putting considerable pressure on prices and margins, leading to fiercer competition. The Solution? You must create an Uncopyable Attachment with your customers. They must see you as not only delivering a superior product but also as a high-value relationship they simply cannot get anywhere else. In Uncopyable, Steve Miller compellingly argues that new advantage isn't found by going "outside the box" - you must actually build your own box. Uncopyable will guide you to achieving an unfair and enduring competitive advantage.
True financial education is the path to creating the life you want for yourself and your family. Kiyosaki challenges people to change the one thing that is within your control: yourself. He demonstrates how real financial education gives you an unfair advantage, and delivers measurable results.
Are you sick of working 9 to 5? Would you love to earn money from the internet, but don’t know where to begin? Are you struggling to create the lifestyle of your dreams? Entrepreneur, business trainer, and YouTube star Kevin David left his unfulfilling accountant job to build a 10-million-dollar company. Now he’s sharing all his secrets so you can free yourself from the rat race and forge your own destiny. Unfair Advantage is an ultimate blueprint for building a successful online business monetizing what you already know. From the fundamentals of the digital frontier to David’s unique step-by-step plan, this packed resource has everything you need to trade your expertise for cold, hard cash. Kevin David’s powerful processes will help you keep your revenue stream flowing and achieve lifelong financial freedom. In Unfair Advantage, you’ll discover: -David’s straightforward method for launching a lucrative internet business -How to identify your passion and turn it into a profitable endeavor -The best ways to market your business for an immediate return on investment -The habits you must form to guarantee success in your venture -Personal examples, checklists, case studies, and much, much more! Unfair Advantage is your key to unlocking an online treasure chest. If you like inspiring visions, practical steps, and learning from a true master, then you’ll love Kevin David’s freedom-generating guide. Buy Unfair Advantage to start making your fortune today!
What I'm going to teach and you are going to discover in this book is how you can fill your nightclub or bar with what I call a very Unfair Advantage. I've spent years studying and learning the social media algorithms, how it is applied, why we have it, and how consumers flow through it. This experience ultimately allowed me to create the LAVELLAMETHOD. A method that will fill your bar forcing the social media algorithm to work for you, not against you.
"The world's leading automotive retail experts reveal their secrets to give you the upper hand to grow your business and rev up your profits today"--cover
Are you ready to unleash your unfair competitive advantage in the marketplace? Every believer in business desires to hear, 'Well done good and faithful servant." Yet few of us are ever taught how to fully leverage our most powerful competitive advantage. In this fast-moving and practical book, Dr. Jim shares a step-by-step guide to unleash your most powerful marketplace advantage.
A nuclear chain reaction is one of the most powerful forces known to mankind. Its energy feeds other reactions, creating endless possibilities for self-sustaining growth. Imagine harnessing this kind of energy in business-what if you could create your own nuclear effect? It's easy to feel trapped when you start an online business, stuck in a tug-of-war between success and the requirements for continued growth. The more you progress, the more money you need. Your company's bank account mirrors your own emotions in a rollercoaster of inconsistency and instability-you've left the rat race, only to find yourself on a 6- or 7-figure hamster wheel. In The Nuclear Effect, Scott Oldford shows you how to free yourself from this cycle, scale a profitable, multimillion-dollar business, and keep the money you make. By following Scott's 6 pillars of sustainable growth, you will create the momentum your business needs to become an unstoppable force.