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Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone—even noncreative types—can create memorable and buzz-worthy brand names. No degree in linguistics required. The heart of the book is Watkins's proven SMILE and SCRATCH Test—two acronyms for what makes or breaks a name. She also provides up-to-date advice, like how to make sure that Siri spells your name correctly and how to nab an available domain name. And you'll see dozens of examples—the good, the bad, and the “so bad she gave them an award.” Alexandra Watkins is not afraid to name names.
A photographic look into the world of vinyl record collectors—including Questlove—in the most intimate of environments—their record rooms. Compelling photographic essays from photographer Eilon Paz are paired with in-depth and insightful interviews to illustrate what motivates these collectors to keep digging for more records. The reader gets an up close and personal look at a variety of well-known vinyl champions, including Gilles Peterson and King Britt, as well as a glimpse into the collections of known and unknown DJs, producers, record dealers, and everyday enthusiasts. Driven by his love for vinyl records, Paz takes us on a five-year journey unearthing the very soul of the vinyl community.
The Silence Of Your Name revolves around the suicide of Marshall's charismatic and idealistic young husband, Tim Buxton, while they were in Ghana with Operation Crossroads Africa - a progenitor of the Peace Corps. Marshall weaves in her husband's hidden family history, one tied to Boston's wealthy social scene and the deaths of notorious Black Sun publisher Harry Crosby and Tim's aunt Josephine Rotch Bigelow. By allowing readers to experience these distinct periods of time in great detail, Marshall illuminates the toxic effects of denial across classes and generations. As Marshall moves on with her life, now a novelist and young widow, she must navigate her way in the '70s publishing world with the guidance of her friend Philip Roth, while still processing the grief of losing her husband. Decades later, Marshall finds herself in the footprints of her past, journeying to Ghana and reuniting with a royal Queen-Mother and the steadfast community that offered her its support decades earlier. As Pulitzer Prize-winning author Megan Marshall writes, she "is relentless in her quest for understanding and release from grief and guilt [...] but wisdom comes incrementally and her readers partake eagerly at each stage until we, too, have learned that grief may be transformed into love - and brilliant, soothing prose."
In After the Rain, celebrated self-care storyteller Alexandra Elle delivers 15 lessons on how to overcome obstacles, build confidence, and cultivate abundance. Part memoir and part guide, Elle shares stirring stories from her own remarkable journey from self-doubt to self-love. This soulful collection is filled with illuminating reflections on loss, fear, bravery, healing, love, acceptance, and more. • Readers follow along her journey as she transforms challenging experiences—a difficult childhood, painful romantic relationships, and single parenting as a young mom—into fuel for her career as a successful entrepreneur and author driven by purpose and pasion • Filled with Elle's signature candor and warmth • Includes empowering affirmations and meditations for readers to practice in their own lives After the Rain is a soulful guide to help you embrace all the beauty, love, and opportunity life has to offer. • Presented in luminous package with a foil case and gold accents • A beautiful gift for anyone on the path to self-discovery, and an uplifting reminder that there is always sunshine after the rain • Perfect for the friend who loves meditating, self-care, journaling, or seeking personal transformation and empowerment • Great for those who loved Present Over Perfect by Shauna Niequist, 100 Days to Brave by Annie F. Downs, and anything written by Brené Brown, Rupi Kaur, Rachel Hollis, and Elizabeth Gilbert
The newest picture book from the creators of All Are Welcome to help children navigate BIG FEELINGS! In their bestselling picture book All Are Welcome, Alexandra Penfold and Suzanne Kaufman celebrate kindness, inclusivity, and diversity. Now with Big Feelings, they help children navigate the emotional challenges they face in their daily lives. What should we do when things don't go to plan? We may feel mad, frustrated, or overwhelmed, but by talking it through, compromising, and seeing another point of view, we can start fresh, begin anew.
“With every chapter, readers will be further immersed in Santiago’s story as they root for his triumph over injustice.” —Booklist (starred review) “With unflinching conviction, Diaz sketches a frank, brief account of refugee youth in an uncaring bureaucratic system.” —Kirkus Reviews (starred review) “Harrowing but deeply illuminating.” —School Library Journal “Diaz’s crucial narrative shines a disconcerting light on the plight of children in US detention centers along the southern border.” —Publishers Weekly (starred review) A young boy gets detained by ICE while crossing the border from Mexico to the United States in this timely and unflinching novel by award-winning author Alexandra Diaz. The bed creaks under Santiago’s shivering body. They say a person’s life flashes by before dying. But it’s not his whole life. Just the events that led to this. The important ones, and the ones Santiago would rather forget. The coins in Santiago’s hand are meant for the bus fare back to his abusive abuela’s house. Except he refuses to return; he won’t be missed. His future is uncertain until he meets the kind, maternal María Dolores and her young daughter, Alegría, who help Santiago decide what comes next: He will accompany them to el otro lado, the United States of America. They embark with little, just backpacks with water and a bit of food. To travel together will require trust from all parties, and Santiago is used to going it alone. None of the three travelers realizes that the journey through Mexico to the border is just the beginning of their story.
The Alexandra attributed to Lykophron is a minor poetic masterpiece. At 1474 lines, it is one of the most important and notoriously difficult Greek poems dating from the Hellenistic period (most likely the early second century BC). Most of the poem purports to be a prophecy by the mythical Trojan princess, Kassandra, the most beautiful of the daughters of King Priam, and her prophecy ranges from the Trojan War to the Roman defeat of Macedon in 197 BC, which took place in the poet's own time. The poem's importance arises from the light which it sheds on Greek religion (in particular the role of women), on foundation myths and myths of colonial identity, and on local - especially Italian - cults and cult places. The difficulty of the poem stems from its unusual vocabulary - many words of ancient Greek are found only in this poem - and the riddling and indirect way in which most of the many mythological characters are introduced. As well as providing the Greek text in full and its English translation, this volume provides the first ever full-length commentary in English on the poem.
When describing the events that occurred between King David and Princess Dianna, it seems incredible that a woman could have such power without sorcery. Yet some believed that Dianna knew nothing of the magic arts. The power that she held over the kings of the Ninth Dynasty was simply and magnificently personal. Only in ruin did the extent of her power become known.