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El tema de la motivación en el ámbito laboral, se está revelando como algo siempre importante para los trabajadores, pero también para las mismas organizaciones. Esta tesis nace del interés hacia las operaciones concretas que pueden traer un crecimiento de la motivación del personal, y no para las tantas variadas teorías motivacionales existentes. Por esto motivo, he decidido analizar el comportamiento de una empresa líder en su sector, es decir, de los bienes de consumo, pero también entre las empresas más importantes e influyentes a nivel mundial, Procter & Gamble. Veremos, por tanto, qué tipo de consecuencias traerán sus comportamientos y sus iniciativas en ámbito de motivación del personal poniendo una atención particular a los conceptos de Promote from within y Diversidad e inclusión.
The topic of motivation in the workplace is becoming recognized as an issue of growing importance not just for employees, but also for organizations themselves. This book was born of an interest in the practical actions that can lead to an increase in staff motivation, rather than in the many and varied motivational theories which exist. Because of this I chose to undertake a behavioral analysis of a company which is not just a market leader in their own industry (consumer products) but which is also one of the most important and influential companies on a global scale; Procter & Gamble. As such, we will discuss the type of results which emerge from this company’s conduct and initiatives in regards to workplace motivation, paying particular attention to their in-house initiatives of Promote from Within and Diversity and Inclusion.The topic of motivation in the workplace is becoming recognized as an issue of growing importance not just for employees, but also for organizations themselves. This dissertation was born of an interest in the practical actions that can lead to an increase in staff motivation, rather than in the many and varied motivational theories which exist. Because of this I chose to undertake a behavioral analysis of a company which is not just a market leader in their own industry (consumer products) but which is also one of the most important and influential companies on a global scale; Procter & Gamble. As such, we will discuss the type of results which emerge from this company’s conduct and initiatives in regards to workplace motivation, paying particular attention to their in-house initiatives of Promote from Within and Diversity and Inclusion.
Organizational Behavior is designed to help students, professionals, and managers develop the competencies and skills that are needed to effectively contribute to an organization. This proven text's strengths lie in its classic research, coverage of contemporary and emerging OB topics, and excellent case selection. Throughout the text, seven core competencies-Managing Self, Managing Diversity, Managing Ethics, Managing Across Cultures, Managing Teams, Managing Communications, and Managing Change-are emphasized and illustrated for the student.
Computer technology and the proliferation of digital networks have radically altered how ideas and information are gathered and manipulated and generated new conflicts between public use and private rights. These conflicts raise serious problems: Are abstract ideas and information proper subjects of ownership? What role should privacy rights play? How does the violation of intellectual property rights compare morally to the violation of physical property rights? Now available in paperback, Intellectual Property and Information Control provides answers and strategies for dealing with these and other questions while mounting a philosophical defense of rights to intellectual and intangible property.As the book shows, a policy that allows too much access may stymie innovation and cause individuals to isolate themselves. At the other extreme, huge, multinational corporations may hold as intangible property vast amounts of knowledge, including sensitive personal information. Through discussions of patent law, fair use, and practical problems such as privacy in the workplace, Moore demonstrates that intellectual and intangible property rights exist along with privacy rights. The latter will sometimes constrain what can be done with the former.
This well known text helps students understand the art of model building - what type of model to build, building the appropriate model, testing it statistically, and applying the model to practical problems in forecasting and analysis.
Focusing on how to provide clean water for all - one of the key Millennium Development Goals, this book integrates technical and social perspectives. A broad, international range of case studies are provided, from developed, middle income and developing countries, in Europe, Asia, Africa, and the Americas.
This book highlights the theoretical and practical value of using a processual perspective to make sense of organizational change. Featuring data collected over 20 years of fieldwork, it does much more than provide a simple overview of theory and change models and instead makes the processual approach understandable and accessible to both researche
This is the English edition of the first marketing book in Spanish to be adapted to the European Space for Higher Education, which has been written with the new requirements of the recent official degrees in mind. In addition to its theoretical presentation illustrated with many examples, each chapter starts with a business situation, and closes with a case study with practice topics, key terms and review questions, along with related Internet links and specific bibliography. In addition, teachers and students are provided with complementary on-line material on the book’s website: www.miguelsantesmases.com/fm.htm This textbook presents the fundamentals of marketing, the market, the consumer’s environment and behaviour, the marketing research, and the information systems. It later goes deeper into the marketing tools (product and services management, pricing, communication, sales, distribution and, lastly, the marketing plan), all supported by examples and case studies. Chapters dealing with relationship marketing, customer relations management, new communication technologies and emerging marketing techniques have also been included. Fundamentals of Marketing offers a modern approach, adapted to the new teaching methodologies which will make both the teaching and learning of the principles of marketing much easier.
While companies search the world over to benchmark best practices, vast treasure troves of knowledge and know-how remain hidden right under their noses: in the minds of their own employees, in the often unique structure of their operations, and in the written history of their organizations. Now, acclaimed productivity and quality experts Carla O'Dell and Jack Grayson explain for the first time how applying the ideas of Knowledge Management can help employers identify their own internal best practices and share this intellectual capital throughout their organizations. Knowledge Management (KM) is a conscious strategy of getting the right information to the right people at the right time so they can take action and create value. Basing KM on three major studies of best practices at one hundred companies, the authors demonstrate how managers can utilize a visual process model to actually transfer best practices from one business unit of the organization to another. Rich with case studies, concrete examples, and revealing anecdotes from companies including Texas Instruments, Amoco, Buckman, Chevron, Sequent Computer, the World Bank, and USAA, this valuable guide reveals how knowledge treasure chests can be unlocked to reduce product development cycle time, implement more cost-efficient operations, or create a loyal customer base. Finally, O'Dell and Grayson present three "value propositions" built around customers, products, and operations that could result in staggering payoffs as they did at the companies cited above. No amount of knowledge or insight can keep a company ahead if it is not properly distributed where it's needed. Entirely accessible and immensely readable, If Only We Knew What We Know is a much-needed companion for business leaders everywhere.