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The updated and expanded ASAE guide to membership fundamentals Membership Essentials is the American Society of Association Executives' flagship guide to all aspects of membership development, recruitment, and retention. One of the five core topics for CAE preparation, membership is a fundamental area central to the role of membership director and association leader. This book is a comprehensive exploration of all aspects of membership, from engagement theory, to membership functions, to infrastructure, and much more. This new second edition has been updated with the most current practices, and includes expanded coverage of value proposition, strategic planning, model development, staff leadership, legal considerations, and other important topics that have come to the fore since the book's initial publication. Environmental factors and sustainability, governance, globalization, online communities, and the role of volunteers are discussed in greater depth, alongside foundational concepts that association leaders must understand to fill the role effectively. This book reflects the experience and expertise of thought leaders from a range of associations—small, large, local, regional, national, and global—and represents the ASAE's fundamental body of knowledge on membership topics, and provides an invaluable resource for those preparing for or already in association leadership positions. Engage members more fully in the evolving membership environment Develop models and strategies for relationships, engagement, and affiliation Explore ways in which the web and social media can benefit your membership Examine the implications of globalization and the related relational models The ASAE is comprised of over 21,000 association executives and industry partners from more than 10,000 organizations from around the world. The concepts presented in this book have been proven time and time again, and serve as a global template for membership management. Whether you're preparing for the CAE or striving to provide better association leadership, Membership Essentials is the resource you need at the ready.
Essentials of Nursing Practice introduces the core topics and essential information that nursing students, in all four fields, will need to master during the first year of a nursing degree. It expertly brings together insight from over fifty experienced lecturers, nurses and healthcare professionals, along with contributions from student nurses, to deliver the most complete guide to successfully becoming a registered nurse. Key features: A clear, full-colour, effective learning design aimed to help students understand the core theory, skills and knowledge, and how this can be applied in practice through holistic, person-centred nursing. Covers professional issues such as ethics, law, accountability, core academic skills like writing and completing assignments, and fundamental clinical skills such as pain management and medicines administration. Includes interactive activities such as critical thinking, reflection and ‘what’s the evidence’ boxes. Real-life ‘voices’ and experiences from patients, students and practitioners are integrated throughout. Addresses the transition to the new NMC Standards of Proficiency with a new tool developed for educators mapping the content of the book to both the existing and new standards. Readers get free 24/7 access to videos, case studies, journal articles, quizzes and multiple choice questions at the click of a button, by downloading the interactive eBook version of the text. (Redemption code and instructions inside the book)
We have all seen that the stronger we are physically, the more capable we are of fighting off physical illness and attack. But what about spiritual health, which defines how we respond to crises in our lives? The Essentials of Spiritual Health provides a clear and simple look at what makes someone spiritually healthy and provides clear guidance for becoming healthy spiritually.
The "membership" business models of Netflix, Weight Watchers, and other industry giants revealed—and how you can use them to lead your company to the top of the food chain For decades, consumers and businesses have joined clubs, bought products and accessed services using a subscription model. But it has only been in recent years that the model has been transformed and perfected through massive changes in technology. The Membership Economy shows how nimble companies that focus on ongoing, formal relationships over one-time transactions are thriving. By renting, lending, or offering access instead of just "ownership," organizations can leapfrog industry leaders. In terms of strategic business models, this is one that allows for breakthrough growth. With great case studies from American Express, LinkedIn, CrossFit, SurveyMonkey, and more, this book will show you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.