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This text provides a study of how environmental concerns affect the principles and practice of marketing and how the marketing function is affected by environmental concerns. It examines how aspects of marketing can be applied to developing and implementing greener strategies.
In addressing environmental challenges like climate change, governments, charities and business tend to focus either on changing policy or business practice, or on urging individuals to adopt different behaviour. The role of human identity is largely absent from the debate. And yet, our identities - who we see ourselves as being - have a profound impact in shaping the responses we make to environmental challenges. This provocative book will rattle the cages of many environmentalists, 'green-minded' business-people and policy makers. In it, Crompton and Kasser suggest that many current approaches to addressing problems like climate change may actually inadvertently serve to reinforce those aspects of identity that drive us towards unsustainable behaviour in first place. They suggest that it will only be by re-shaping political debate and social institutions in order to promote more helpful aspects of identity that we can have any hope of meeting environmental challenges. The book closes by highlighting the opportunities that this perspective presents for building new alliances between people working not just on environmental issues, but also on a range of social and developmental concerns: Many of those aspects of human identity that frustrate progress on the environmental agenda also frustrate progress on meeting other challenges.
With contributions by leading demographers, environmentalists, and reproductive health advocates, A Pivotal Moment offers a new perspective on the complex connection between population dynamics and environmental quality. It presents the latest research on the relationship between population growth and climate change, ecosystem health, and other environmental issues. It surveys the new demographic landscape—in which population growth rates have fallen, but human numbers continue to increase. It looks back at the lessons of the last half century while looking forward to population policies that are sustainable and just. A Pivotal Moment embraces the concept of “population justice,” which holds that inequality is a root cause of both rapid population growth and environmental degradation. By addressing inequality—both gender and economic—we can reduce growth rates and build a sustainable future.
Julian Agyeman once again pushes us all to think more critically about how to integrate two important political and intellectual projects.
Environmental engineers support the well-being of people and the planet in areas where the two intersect. Over the decades the field has improved countless lives through innovative systems for delivering water, treating waste, and preventing and remediating pollution in air, water, and soil. These achievements are a testament to the multidisciplinary, pragmatic, systems-oriented approach that characterizes environmental engineering. Environmental Engineering for the 21st Century: Addressing Grand Challenges outlines the crucial role for environmental engineers in this period of dramatic growth and change. The report identifies five pressing challenges of the 21st century that environmental engineers are uniquely poised to help advance: sustainably supply food, water, and energy; curb climate change and adapt to its impacts; design a future without pollution and waste; create efficient, healthy, resilient cities; and foster informed decisions and actions.
Compact and consistent, this book focuses on the essentials of nursing practice and theory while integrating the conceptual framework of the Model into contemporary practice. Standardized nursing NANDA diagnoses are used consistently throughout the book.
China's spectacular economic growth over the past two decades has dramatically depleted the country's natural resources and produced skyrocketing rates of pollution. Environmental degradation in China has also contributed to significant public health problems, mass migration, economic loss, and social unrest. In The River Runs Black, Elizabeth C. Economy examines China's growing environmental crisis and its implications for the country's future development. Drawing on historical research, case studies, and interviews with officials, scholars, and activists in China, the author traces the economic and political roots of China's environmental challenge and the evolution of the leadership's response. She argues that China's current approach to environmental protection mirrors the one embraced for economic development: devolving authority to local officials, opening the door to private actors, and inviting participation from the international community, while retaining only weak central control. The result has been a patchwork of environmental protection in which a few wealthy regions with strong leaders and international ties improve their local environments, while most of the country continues to deteriorate, sometimes suffering irrevocable damage. Economy compares China's response with the experience of other societies and sketches out several possible futures for the country. This second edition is updated with information about events during the past five years, covering China's tumultuous transformation of its economy and its landscape as it deals with the political implications of this behavior as viewed by an international community ever more concerned about climate change and dwindling energy resources.
"Raven's 8th edition of Environment offers more detailed content than the Visualizing text for a better understanding and integration of the core environmental systems and to view and analyze the role those systems play. Shorter, but still comprehensive coverage focuses on ethical decision making and key local environmental science issues, requiring readers to think critically about the course material outside of the classroom. Other features include brief text in the comprehensive segment; extensive chapter pedagogy to help reinforce the systems approach; more opportunities to think critically about the how systems intersect and fit together; and new data interpretation questions at the end of each chapter"--