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A panoramic explanation of "civic tourism" and the shaping of a national identity At the same time a reading of Kenneth Burke and of tourist landscapes in America, Gregory Clark's new study explores the rhetorical power connected with American tourism. Looking specifically at a time when citizens of the United States first took to rail and then highway to become sightseers in their own country, Clark traces the rhetorical function of a wide-ranging set of tourist experiences. He explores how the symbolic experiences Americans share as tourists have helped residents of a vast and diverse nation adopt a national identity. In doing so he suggests that the rhetorical power of a national culture is wielded not only by public discourse but also by public experiences. Clark examines places in the American landscape that have facilitated such experiences, including New York City, Shaker villages, Yellowstone National Park, the Lincoln Highway, San Francisco's 1915 Panama-Pacific International Exposition, and the Grand Canyon. He examines the rhetorical power of these sites to transform private individuals into public citizens, and he evaluates a national culture that teaches Americans to experience certain places as potent symbols of national community. Invoking Burke's concept of "identification" to explain such rhetorical encounters, Clark considers Burke's lifelong study of symbols—linguistic and otherwise—and their place in the construction and transformation of individual identity. Clark turns to Burke's work to expand our awareness of the rhetorical resources that lead individuals within a community to adopt a collective identity, and he considers the implications of nineteenth- and twentieth-century tourism for both visual rhetoric and the rhetoric of display.
A rising ocean. A falling building. A toxic river. Species extinguished. A nuclear landscape. In a world so configured, the state of contemporary ecological thought and practice is woefully--and perilously--inadequate. Focusing on the government's nuclear waste burial program in Carlsbad, New Mexico, "Signs of Danger begins the urgent work of finding a new way of thinking about ecological threat in our time. The Waste Isolation Pilot Plant in Carlsbad began receiving shipments in 1999. With a proposed closing date of 2030, this repository for nuclear waste must be secured with a sign, the purpose of which will be to keep people away for three hundred generations. In the official documents uncovered by Peter van Wyck, we encounter a government bureaucracy approaching the issue of nuclear waste as a technical problem only to find itself confronting a host of intractable philosophical issues concerning language, culture, and history. "Signs of Danger plumbs these depths as it shows us how the problem raised in the desert of New Mexico is actually the problem of a culture grappling with ecological threats and with questions of the limits of meaning and representation in the deep future. The reflections at the center of this book--on memory, trauma, disaster, representation, and the virtual--are aimed at defining the uniquely modern status of environmental and nuclear threats. They offer invaluable insights into the interface of where culture ends and nature begins, and how such a juncture is closely linked with questions of risk, concepts of history, and the cultural experience of time.