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The book is the result of the II Congress of Sports Economics (Gijón, Spain, May 3-5, 2007) devoted to League Governance and Competition. It is organized in three different parts. The first one deals with governance in leagues and in professional sports in general. The second part analyses the consequences of different changes in the competition system at the European level. The third part has an institutional approach and different cases of governance in football leagues around the world are analysed.
Paris Saint-Germain Football Club is among the most successful soccer squads in France's prestigious Ligue 1. Founded in 1970, the "Bleus et Rouges," as they're often called, have won an impressive seven league titles, and they're the only French team to avoid relegation to a lower league. This book discusses the popular club's roots and foundation and introduces top players of the past and present, including Neymar and Kylian Mbappe. It reveals the secrets of the team's success. Full of fun facts, compelling sidebars, and historical and modern photographs, this book will capture the attention of enthusiastic soccer fans.
Show Me The Money is a fascinating sports marketing handbook that uses football to show how money can be made by clubs, tournaments, federations like FIFA or by individual athletes. How do football clubs make their money? How do clubs become global brands, and their stars recognised throughout the world? - FIFA grossed over £2.3 billion from the 2010 World Cup in South Africa. - The Champions League generates UEFA more than £1 billion in annual revenue. - Sixty-five per cent of all the money spent on players in Ligue 1 in France for the 2012/13 season was spent by just one club – Paris Saint-German. - Real Madrid's revenues increased 7 per cent in 2011/12 to €512 million, the highest in the world of -football for the eighth consecutive year. The sums of money that bounce around elite football are staggering. Having revolutionised the sports marketing revenue streams for FC Barcelona, Esteve Calzada understands the numbers like no one before him. Full of real-world examples taken from his experiences at the frontlines, Esteve Calzada details how to get media presence, attract fans and generate revenue through the smart exploitation of facilities, sponsorships, television rights, players' image rights and the management of licensed products. This is a guide to sports marketing, but not a dry textbook. It is essential reading for sports marketers and sports marketing students, but fascinating to anyone interested in sport and the cascades of money in football.
Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football, as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport marketing research, it highlights the critical strategic and operational elements that underpin effective marketing in football clubs around the world. Covering developments in sponsorship, marketing communications, CRM, strategic marketing, international marketing and digital media, it features authors and cases from countries including the UK, US, France, Spain, Germany, Italy, China and Japan.
If you love the Match Annual then you'll love Match! Football Records Book! Discover over a thousand epic footie records and bonkers player facts, from the makers of the UK's #1 football magazine! From fastest goals to top scorers and most red cards to tallest stars, this footy mad book is packed full of brilliant records and stats about all your favourite players and teams. Includes amazing player facts, biggest transfer fees, fantastic footie legends, trophy trivia, stunning stadiums, incredible strange-but-true revelations, all the firsts, and the fastest, tallest, boldest facts about the Champions League, the Premier League, the FA Cup, the UEFA European Championship and the World Cup. Discover more footy fun in this awesome series, with MATCH! Joke Book, MATCH! Build Your Own Club, MATCH! Puzzle Book and MATCH! England Football Heroes.
Sports economics is a relatively new field of research that is experiencing rapid growth in the economics literature. The importance of the sports industry to economies coupled with the availability of financial and productivity data have made the study of sports economics a useful avenue for exploring research questions that have eluded mainstream economics fields. The main goal of this Special Issue of the International Journal of Financial Studies is to encourage theoretical and applied research in sports economics, which is of interest to both academics and practitioners. For this purpose, this Special Issue on “Sports Finance” invites papers on topics, such as, but not limited to, salary determination, ticket pricing, revenue sharing, salary caps, competitive balance, new stadium financing, rival league behavior, determinants of revenue, television and media, tournament prize structures, financial distress in professional sports, financial fair play, financial control of sports clubs, Third Party Ownership, financial efficiency in professional sports, budget constrains and sport performance, financial information of sports, ownership of professional sport clubs and Crowdfunding in sports. Papers on both professional and amateur sports are welcome.