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This book brings together papers presented at the 3rd Conference of Research in Economics and Management (CIREG) held in Morocco in May 2016. With a focus on the challenges of SMEs and innovative solutions, they highlight the contribution of researchers in the fields of business and management, with all their micro and macro-economic aspects. They shed light on the universal scientific vision of the importance of SMEs with answers relevant to their local context and adapted to their specific national situation. The relevance of SME research lies in its heuristic value of analyzing change, rather than in constructing a category, a particularly useful empirical concept. This third volume is focused on marketing and human resources.
In this book, internationally respected scholars from the disciplines of educational science, business administration and psychology thoroughly discuss practice-related questions on learning transfer in organizations. Readers will learn solid concepts for securing and evaluating learning transfer. This volume offers new insights about learning transfer in organizations and their implications for both research and practice. It examines the actual state in practice and provides the foundation for improvements in the design and evaluation of further training measures that are conducive to the transfer of learning. In addition, coverage details theoretical models on learning transfer in further vocational training and develops concepts that enable the transfer of learning for further training in organizations. The book also evaluates further training measures on different levels on the basis of relevant criteria.
La bonne qualité des données est aujourd'hui la clé de voûte de toute organisation. La gestion et l'amélioration de cette qualité sont des tâches coûteuses et difficiles, mais néanmoins incontournables. Cet ouvrage propose une étude des différents outils et démarches qui assistent les spécialistes de la qualité et de la gouvernance des données. À travers les expériences de la communauté francophone animée par l'association ExQI (Excellence Qualité, Information), il présente, avec pédagogie et pragmatisme, un panorama des concepts-clés de la gestion de la qualité des données et leurs déclinaisons dans les entreprises (Business Intelligence, Data QualityManagement, Key Performance Indicator, Model Driven Engineering, Master Data Management, etc.). Des solutions théoriques et techniques performantes sont détaillées et de nombreux retours d'expérience permettent d'illustrer les bonnes pratiques à adopter. Mêlant contributions industrielles et académiques, cet ouvrage est un outil de référence en langue française sur la qualité et la gouvernance des données en entreprise.
To create prodution and market, industrial companies are required to perform support functions (such as finance, quality, training, etc.). With the evolution of technology and the emergence of a new company profile, certain reflections have emerged, on the one hand, on a new knowledge that will have to be mastered, and on the other hand, on the probable evolution of qualifications. The technological advances so often evoked as accelerated changes in the means of production have caused both the disappearance and appearance of a large number of trades as well as the internal transformation of some. This adds comes to the debate on the extent of organizational changes and the emergence of one or more new flexible organizational models. In this manuscript, we are interested in show the repercussions of the flexible (re)organization of production and its contents regarding of in-locus training [...]
Entrepreneurship and Cluster Dynamics focuses on the origin and development of clusters and specifically on the role played by the strategic entrepreneurship in these contexts. Although separately entrepreneurship and cluster studies have already attracted the attention of academics and practitioners; this book aims to go further and offer an integrated and interactive view of topics. The cross-cutting approach is one of the main attributes of this book. In fact, the book involves a great range of organizational and economic perspectives, from social psychology to conventional applied economics disciplines. Moreover, these topics allow the use of different levels of analysis, from the individual entrepreneur behind a start-up to the structure of cluster networks, including the organizational levels. An analysis of the change and development of clusters going further than traditional functional approaches by examining how entrepreneurs and their actions are not only influenced by the cluster but also shape the cluster development, will offer an explanation of how entrepreneurship and networking entrepreneurs can foster, perhaps also inhibit, cluster development and change. Finally Entrepreneurship and Cluster Dynamics theorizes about the role of the strategic entrepreneurship in developing start-ups inside already established companies, which can play the role of broker in the cluster. Entrepreneurship and Cluster Dynamics offers a unique opportunity to academics, researchers, and students to learn about relations and interactions between entrepreneurship and cluster perspectives, providing both newly and original theoretical propositions and also rigorous conclusive empirical exercises.
The volume begins with a chapter by Henri Savall, founder and director of the ISEOR Institute and creator of the SEAM methodology, that presents an overview of the development of the socio-economic approach to management, and its guiding frameworks and methodology. The chapter s detailed explanation of the underlying thinking, tools, and techniques of socio-economic management serves as the primer for the remainder of the volume. The book is then divided into three sections. The first part presents illustrations of SEAM interventions in different types of organizations, including industrial and service companies, and not-for-profit organizations, including cultural institutions and sports clubs. The next section looks at cross-cultural applications and assessments of SEAM experiments in Africa, Asia, Mexico, and the United States, with a concluding chapter on intervening in multinational corporations in general. The volume concludes with a section that examines different issues and challenges in SEAM intervention, ranging from the impact on and role of middle managers in the SEAM process, intervening in small organizations, SEAM s facilitative role in operationalizing and institutionalizing information technology, conceptualizing, and implementing organizational change, facilitating merger and acquisition integration, and the application of socio-economic management in sales and marketing. The book also contains a combined glossary and chapter index that provides a definition of key terms and concepts in the SEAM methodology and where they appear in the volume. These key terms are highlighted in bold italics throughout the volume, illustrating their application in different contexts.
Whilst contemporary economies are innovative, they are also predominantly service economies in so much as services are the main source of wealth and employment. However, there is still considerable unwillingness to consider innovation in terms of services, a paradox rooted in an obsolete conception which regards manufacturing as the only engine of growth. In this book, the author propounds a theoretical framework which describes and evaluates the main approaches to analyzing and understanding innovation in services. He provides interesting and extensive empirical material on the nature and sources of innovation in various services sectors and countries, and makes an original contribution both to theories of innovation in services and theories of innovation in general. Taking both an evolutionary and conventionalist stance, he demonstrates that services, and more importantly innovations in services, can be regarded as the new wealth of nations.