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Scoring a big success in its first year of publication, this photography sourcebook presents the portfolios of today's best advertising photographers. Every specialty is represented, from still life to fashion, scenics to portraiture. Practical features include an Image Index and a Quick Find Index, along with a section devoted to international shooters.
This book/CD-ROM package tells photographers how to generate profit and supplies them with software for a business-administration system. The book offers information on how to find the best location for a business, create a business plan, and generate business, and gives advice on everything from dealing with violation of copyright to stock photography. Beginning chapters explain the role of technology in a photography business and discuss fees for services, and later chapters cover business operations and record keeping. Software exercises let photographers create forms for tracking, agreements, and other tasks. Zimberoff is a commercial photographer and photojournalist. Annotation copyrighted by Book News, Inc., Portland, OR
This one-of-a-kind resource introduces aspiring photographers to the art and skill of assisting top-notch pros-an incomparable way to learn the field and launch one's own promising career in photography. Revised and expanded to include the latest information on multimedia and Internet, this reliable guide offers technical tips on camera equipment, lighting, surface preparation, studio and location shoots—all from the perspective of what the assistant must know.
There’s much more to being a professional photographer than simply taking great pictures. Today’s self-employed photographers must have marketing savvy to spare. This guide from a widely known and respected industry insider provides that—and much more. In Successful Self-Promotion for Photographers, freelance photographers learn what they must do to improve their skills after the pictures have been developed. Featuring sections such as “Focus Your Image,” “Sharpen Your Client Focus,” “Identify Your Market,” and the ever-important “Spot Trends,” here are dozens of surefire strategies for selling services, staying on top of the latest market trends, and winning enough high-paying work to survive and thrive in this very competitive business. For any photographer looking to make it big behind the lens, this indispensable reference shows how to get the right exposure every time.