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-Features Japanese style typeface works from design masters, such as Ryuta Ishikawa, Takahashi Yoshiharu, Toshiyasu Nanbu and Shinnoske Sugisaki. Each stringently selected work has a detailed description from the designer revealing the design concept and creative process -Different design and applications of Japanese style typeface are systematically divided into four parts: corporate image (Logo, promotion, vision identity system), product packaging, poster and book -More than 1000 graphic and application images are involved with the aim of thoroughly presenting the works Japanese-style typeface is not only used to express ideas in daily life, but also becomes an important part in commercial design. This book is the collection of classic and ingenious works, which are both artistic and practical. It can also be seen as a reference that can inspire readers and improve their aesthetic value and design competence.
The expressiveness of type cannot be denied. With unlimited variations possible, designers have the ability to create and customize typefaces for any given application. By adjusting size or line weight, in bold or italics, with or without serifs and in fluid or straight lines, characters can be adapted to any clients needs to evoke responses from the aesthetic to the emotional. In this collection of typefaces and applications created by Japanese designers, both traditional kanji as well as Latin alphabet characters are employed to create designs that are both attractive and effective. Includes a variety of applications from packaging and product design to branding and logotype design.
A strikingly illustrated guide for graphic designers, teachers, and students of typography from the author of The Designer’s Dictionary of Color. The Designer’s Dictionary of Type follows in the footsteps of The Designer’s Dictionary of Color, providing a vivid and highly accessible look at an even more important graphic design ingredient: typography. From classic fonts like Garamond and Helvetica to modern-day digital fonts like OCR-A and Keedy Sans, award-winning designer Sean Adams demystifies 48 major typefaces, describing their history, stylistic traits, and common application. Adams once again provides eye-catching illustrated examples, this time showcasing the beauty and expressiveness of typography, as employed by the world’s greatest designers. Organized by serif, sans-serif, script, display, and digital typefaces, this book will be a vital guide for designers, teachers, or students looking to gain a foundational understanding of the art, practice, and history of typography.
"Typography Now guides readers through everything they need to know to understand, create, and use Latin, Chinese, and Japanese typefaces in an increasingly interrelated world. The fundamentals, including typographic terms, character structures, style classifications, size, weight, text families, and more will provide readers with prerequisite knowledge to understand and identify different types. Typography Now introduces readers to esteemed type foundries and their design processes and techniques to demonstrate how type is created. The coverage of layout rules will help readers grasp how to effectively design with text on the page as well as combine text with mixed scripts (Chinese, Japanese, and Roman). In addition you will find some of the best examples of typographic choices, as well as talks with experts at type foundries about the present and future of type, and demonstrations of some of the hottest new typefaces." -- publisher website.
The completely revised edition of "Understanding Japanese Information Processing" supplements each chapter with details about how Chinese, Korean, and Vietnamese scripts are processed on computer systems. New information, such as how these scripts impact contemporary Internet resources (such as the WWW and Adobe Acrobat) is provided.
Language Culture Type grew out of the first international type-design competition, the 2001 bukva: raz!, whose goal was to promote global cultural pluralism, interaction, and diversity in typographic communications. The book lavishly presents the winning entries, along with information about each typeface, its language, and its designer. A series of essays gives context for the interplay of types and languages in the world today -- including the attempt to mesh all existing scripts into a single digital encoding system called Unicode. It also delves into the specific issues around developing typefaces for the many linguistic cultures in the world, from the various Cyrillic letterforms to Vietnam's ancient ideographic script.
Learn cool slang, funny insults and all the words they didn’t teach you in class with this comprehensive guide to dirty Japanese. You’ve taken Japanese lessons and learned all kinds of useful phrases. You know how to order dinner, get directions, and ask for the bathroom. But what happens when it’s time to drop the textbook formality? To really know a language, you need to know it’s bad words, too. You need Dirty Japanese. From common slang and insulting curses to explicit sexual expressions, this volume teaches the kind of Japanese heard heard every day on the streets from Tokyo to Kyoto from “What’s up?” (Ossu?) to “I’m smashed,” (Beron beron ni nattekita.).
The industry bible for communication design and illustration professionals, with updated information, listings, and pricing guidelines. Graphic Artists Guild Handbook is the industry bible for communication design and illustration professionals. A comprehensive reference guide, the Handbook helps graphic artists navigate the world of pricing, collecting payment, and protecting their creative work, with essential advice for growing a freelance business to create a sustainable and rewarding livelihood. This sixteenth edition provides excellent, up-to-date guidance, incorporating new information, listings, and pricing guidelines. It offers graphic artists practical tips on how to negotiate the best deals, price their services accurately, and create contracts that protect their rights. Sample contracts and other documents are included. For the sixteenth edition, the content has been reorganized, topics have been expanded, and new chapters have been added to create a resource that is more relevant to how graphic artists work today. Features include: More in-depth information for the self-employed on how to price work to make a sustainable living and plan for times of economic uncertainty. A new chapter on using skills and talents to maximize income with multiple revenue streams—workshops, videos, niche markets, passion projects, selling art, and much more. Current U.S. salary information and freelance rates by discipline. Pricing guidelines for buyers and sellers. Up-to-date copyright registration information. Model contracts and forms to adapt to your specific needs. Interviews with eleven self-employed graphic artists who have created successful careers,using many of the practices found in this Handbook.
A Chicago Style Manual-type guide for anyone working on English-language publications about Japan. Primarily for nonspecialists, it also contains advice and lists of resources for translators and researchers.
"This book offers articles focused on key issues concerning the development, design, and analysis of global IT"--Provided by publisher.