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Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.
An introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning. Principles of Marketing keeps pace with a rapidly changing field, focussing on the ways brands create and capture consumer value. Practical content and linkage are at the heart of this edition. Real local and international examples bring ideas to life and new feature 'linking the concepts' helps students test and consolidate understanding as they go. The latest edition enhances understanding with a unique learning design including revised, integrative concept maps at the start of each chapter, end-of-chapter features summarising ideas and themes, a mix of mini and major case studies to illuminate concepts, and critical thinking exercises for applying skills.
Introduction to Auditing has been written by a group of experienced teachers for T.Y.B.Com students of University of Mumbai. This book has been designed to provide comprehensive coverage of the syllabus prescribed by the University of Mumbai. It covers the topics as mentioned in the syllabus for the subject in a simple and lucid style. A significant value addition is the inclusion of questions related to each topic from previous examinations. KEY FEATURES • Theoretical questions with answers given in each chapter • Numerous questions with hints for answers from previous university examinations • Students will know the trend and pattern of examinations by using this book
Investment Management has been written to meet the need of the students taking B.Com (H.) and other Undergraduate Courses in Finance in the light of NEP 2020. The Scope of investment decision-making has substantially widened with new concepts appearing on the horizon. Appropriately, the Syllabi of different courses have been modified and updated. Consistent with the objective, this book present analytical framework of the related subject matter in the light of SEBI Rules, Regulations and Guidelines. Numerical examples and illustrations have been used extensively to explain the applications of different concepts.
This widely adopted and well-established book, now in its Third Edition, provides the students of management and engineering with the latest techniques in production and operations management, considered so vital for maximizing productivity and profitability in business. What distinguishes the text is a comprehensive coverage of topics such as contract laws, capacity requirement planning, vendor evaluation including AHP method, quality function deployment, and enterprise resource planning. The new topics, which are of current interest, along with the characteristic features and easy-to-read style, would enhance the value of this text. The book is primarily intended as a text for postgraduate students of management, undergraduate students of mechanical engineering and undergraduate and postgraduate students of industrial, and production engineering courses. This profusely illustrated and well-organized text with its fine blend of theory and applications would also be useful for the practicing professionals. NEW TO THIS EDITION : Objective Type Questions at the end of each chapter Additional example problems in Chapters 5 and 17 XYZ, VED, FSN, and SDE analyses Process planning case study in Chapter 2 Case Study Questions in Chapters 2, 3, 4, 5, 6, 7, 9, 10, 11, 13, 14, and 15 Heuristic to minimise total tardiness in single machine scheduling KEY FEATURES : Focuses on productivity related concepts and techniques Provides solved examples at suitable places Includes sufficient tables and diagrams to illustrate the concepts Updates the reader with many efficient and modern algorithms Contains Answers to selected questions and Objective type questions
1. Introduction 2. Cost Control 3. Estimated Costs 4. Standard Costing 5. Cost-Volume-Profit Relationship.
Useful for UG and PG students
The Present Book Is Not The Revised Version, A Patch Work Of The Old Book. It Is Originally Designed To Meet The Specific Needs Of The New Syllabus Of Jntu For The Students Of B.Tech. In Other Words It Is The Spontaneous Overflow Of Authors Experience With The Syllabus.Generating And Developing Scientific And Logical Approach Towards The Subject, Taking Into Consideration The Level Of Learners. * Discussing The Subject Matter Adequately, Comprehensively And Thoroughly. * Discussing Very Large Number Of Illustrations Concerning Practical Problems In Economics, Accountancy And Financial Analysis. Sufficient Diagrams, Graphs And Flow Charts Are Given To Substantiate The Subject Matter. * Summarising Every Lesson Under The Heading Summarised View Of The Lesson, So That Learners Could Make A Revision At A Glance. * Classifying Assignments As Multiple Choice Questions For On Line Examination, Evaluation At A Glance And Self Assessment Questions. * Mentioning Questions From Previous Managerial Economics And Principles Of Accountancy (Mepa) And Current Managerial Economics And Financial Analysis.