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Designed for master’s level study, Public Health Communication: Critical Tools and Strategies will prepare new graduates for any entry level position in public health policy/advocacy, health communication, health promotion, social marketing, or community health education. Filled with practical examples, the book is also a valuable resource for those preparing for the CPH or CHES exams. Students will learn core concepts for planning a communication framework as well key strategies for educating the public about health issues including understanding and reporting science, communicating for policy and advocacy, and health literacy and numeracy. The book thoroughly explores classic theories of persuasion in communication such as Extended Parallel Process Model, Inoculation, Sensation Value, and Cognitive Value. The most current forms of digital/multimedia/interactive channels of communication are examined.
This Inter-Agency Social Protection Assessment (ISPA) tool on Food Security and Nutrition (FSN ISPA) provides a framework of analysis to assess how social assistance and programmes can achieve a greater positive impact on food security and nutrition (FSN) at country level. This tool belongs to the set of programme level ISPA tools and focuses on identifying opportunities to strengthen coherence and improve the results of social assistance programmes for FSN. The FSN ISPA tool is a broadly designed proposed set of principles, steps and instruments for country adaptation that must be tailored to each country context and programme under review. It is not intended to be used for cross-country comparisons, but rather aims to analyse the given programme(s) of focus and country context (including FSN and other conditions), to identify where and how FSN impacts may be enhanced. ISPA tools are the result of a multi-agency initiative that aims to put forth a unified set of definitions, assessment tools, and outcome metrics to provide systematic information for a country to assess its social protection system, schemes, programmes, and implementation arrangements.
This book defines the state of scientific research focused on the development, experimental evaluation, and effective implementation of technology-based (web, mobile) therapeutic tools targeting behavioral health. Written by an expert interdisciplinary group of authors, Behavioral Healthcare and Technology defines the opportunity for science-based technology to transform models of behavioral healthcare.
The Behavior Intervention Monitoring Assessment System (BIMAS) is a measure of social, emotional and behavioral functioning in children and adolescents ages 5 to 18 years. The BIMAS Standard includes 34 change-sensitive items that are used for universal screening and for assessing response to intervention. The BIMAS Standard items were developed based on years of research and a scientific model for selecting items that are sensitive to change called Intervention Item Selection Rules (IISRs; Meier, 1997, 1998, 2000, 2004). The BIMAS is the only commercially available measure comprised of items with demonstrated change sensitivity based on the IISRs model.
World Bank Technical Paper No. 406 (Fisheries Series). In the past six years, the world's fishery sector has reached a turning point with global fish production reaching a plateau of approximately 100 million tons annually. While aquaculture output continued to grow, yields from capture fisheries were uneven and showed increasing signs of stagnation because of widespread overfishing and overcapitalization, ineffective management, deteriorating resource health, declining or flat global harvests, and inefficient economic and trade policies. This paper examines the role of subsidies in fisheries.
The essential health behavior text, updated with the latest theories, research, and issues Health Behavior: Theory, Research and Practice provides a thorough introduction to understanding and changing health behavior, core tenets of the public health role. Covering theory, applications, and research, this comprehensive book has become the gold standard of health behavior texts. This new fifth edition has been updated to reflect the most recent changes in the public health field with a focus on health behavior, including coverage of the intersection of health and community, culture, and communication, with detailed explanations of both established and emerging theories. Offering perspective applicable at the individual, interpersonal, group, and community levels, this essential guide provides the most complete coverage of the field to give public health students and practitioners an authoritative reference for both the theoretical and practical aspects of health behavior. A deep understanding of human behaviors is essential for effective public health and health care management. This guide provides the most complete, up-to-date information in the field, to give you a real-world understanding and the background knowledge to apply it successfully. Learn how e-health and social media factor into health communication Explore the link between culture and health, and the importance of community Get up to date on emerging theories of health behavior and their applications Examine the push toward evidence-based interventions, and global applications Written and edited by the leading health and social behavior theorists and researchers, Health Behavior: Theory, Research and Practice provides the information and real-world perspective that builds a solid understanding of how to analyze and improve health behaviors and health.
“ I applaud [this] book for providing a much needed overview of the entire “behavioral intervention pipeline.” It fills a unique niche in its coverage of key theoretical and methodological aspects as well as its case examples and professional development considerations, which makes the content accessible and practical for a broad audience.” -Marcia Ory, PhD From the Foreword This unique text provides comprehensive coverage of one of the most neglected—yet vitally important--areas of public health research: developing, evaluating, and implementing novel behavioral interventions in service and practice settings. Written for Masters- and Doctoral-level courses as well as novice and expert researchers in this area, the book examines the most critical issues surrounding this form of research in order to maximize the ability of intervention researchers to successfully implement current and future evidence-based protocols in practice settings. Expert contributors embrace key challenges —the complexities of health care delivery, disease management and prevention, rising costs, and changing population demographics—in shaping the push toward advancing more efficient and effective behavioral interventions and methodologies. Tackling numerous topics that have been neglected in traditional randomized trial handbooks, methodology texts, and books on dissemination and implementation science, the book addresses: ways to develop and advance an intervention, emerging hybrid trial designs - theories and new models for integrating behavioral interventions with implementation science - - recruitment and retention strategies for inclusion of diverse samples - research designs for different stages of intervention development - treatment fidelity models and measures - novel measurement and analytic strategies - cost analyses - selection of control groups - use of mixed methodology - ethics and informed consent - technology-based intervention approaches – professional considerations. Abundant case examples from successful behavioral intervention trials—both national and international--illustrate key concepts. Key Features: Includes examples of a wide range of interventions including individuals across the life span and of diverse communities and health systems Replete with case examples from successful behavioral intervention trials Presents the challenges of and strategies for advancing behavioral interventions for immediate use in practice Written by world-recognized expert authors and contributors Provides novel coverage of a great variety of important—but previously neglected--topics
Evaluating Communication for Development presents a comprehensive framework for evaluating communication for development (C4D). This framework combines the latest thinking from a number of fields in new ways. It critiques dominant instrumental, accountability-based approaches to development and evaluation and offers an alternative holistic, participatory, mixed methods approach based on systems and complexity thinking and other key concepts. It maintains a focus on power, gender and other differences and social norms. The authors have designed the framework as a way to focus on achieving sustainable social change and to continually improve and develop C4D initiatives. The benefits and rigour of this approach are supported by examples and case studies from a number of action research and evaluation capacity development projects undertaken by the authors over the past fifteen years. Building on current arguments within the fields of C4D and development, the authors reinforce the case for effective communication being a central and vital component of participatory forms of development, something that needs to be appreciated by decision makers. They also consider ways of increasing the effectiveness of evaluation capacity development from grassroots to management level in the development context, an issue of growing importance to improving the quality, effectiveness and utilisation of monitoring and evaluation studies in this field. The book includes a critical review of the key approaches, methodologies and methods that are considered effective for planning evaluation, assessing the outcomes of C4D, and engaging in continuous learning. This rigorous book is of immense theoretical and practical value to students, scholars, and professionals researching or working in development, communication and media, applied anthropology, and evaluation and program planning.