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INDIA DECODED is a comprehensive commentary on the history of India from the point of view of an emerging new model of historical exploration which is based on the theory of civilization cycles. This work deals with the story of man in the subcontinent from the very beginning of his existence to our own time. The original sub-continental civilization, which today stands fragmented as the territorial states of Pakistan, Afghanistan, India, Nepal, Bhutan, Myanmar, Bangladesh and Sri Lanka, is considered as a single unit with recurring ups and downs in order to understand its history in the right spirit. This work which critically analyzes various events, ideas and institutions of the great landmass in the past reassures that a new historical vision can enable the fractured polities of the subcontinent to stand together once again as a great civilization in the future.
On the night of 8 November 2016, at 8:15 pm, India’s Prime Minister, Narendra Modi, announced in a televised broadcast to the nation that with effect from midnight, currency notes of denominations Rs 500 and Rs 1,000 would no longer be legal tender. In one stroke, this involved the de-recognition of over 86 per cent of the value of Indian currency in circulation with only four hours’ notice. This important book provides a quick and concise explanation of the goals, implications, initial effects and the political economy of this major demonetisation move by the Government of India. It clarifies key concepts and offers astute economic analysis to guide the reader through the various claims, arguments and critiques that have been made; highlights the complexities of the processes that have been unleashed; and examines the likely outcomes in the long term as well as those that are immediately evident. Timely and lucid, this book will interest students and researchers in the fields of economics, finance, management, law, politics and governance as well as policy makers, legislators, civil society activists and the media.
'The truth is, Partha,' Krishna said, 'that there is no "better" path. Both paths – the path of knowledge and the path of action – work just as well. It is up to you to pick the one that you are suited to.' The Bhagavad Gita is a profound book from India that people have cherished for over 2500 years. It emphasises kindness and understanding when we make mistakes, and tells a compelling story about Prince Arjuna and his friend Krishna. They engage in a crucial conversation about the war against the most powerful and dangerous enemy of all – the one that lives within our minds. Roopa Pai's spirited, one-of-a-kind retelling is engaging, easy to grasp, and leaves a lasting impact. After you finish reading, you'll find yourself contemplating its wisdom and feeling a sense of inner strength.
What are the key factors that win or lose elections in India? What does, or does not, make India's democracy tick? Is this the end of anti-incumbency? Are opinion polls and exit polls reliable? How pervasive is the 'fear factor'? Does the Indian woman's vote matter? Does the selection of candidates impact results? Are elections becoming more democratic or less democratic? Can electronic voting machines (EVMs) be fiddled with? Can Indian elections be called 'a jugaad system'? Published on the eve of India's next general elections, The Verdict will use rigorous psephology, original research and as-yet undisclosed facts to talk about the entire span of India's entire electoral history-from the first elections in 1952, till today. Crucially, for 2019, it provides pointers to look out for, to see if the incumbent government will win or lose. Written by Prannoy Roy, renowned for his knack of demystifying electoral politics, and Dorab Sopariwala, this book will be compulsory reading for anyone interested in politics and elections in India.
Astrology Decoded offers an approachable introduction to the ancient secrets of Vedic astrology. Are you a leader or an advisor? A hard worker or a free spirit? The answer lies in the planets. Discover how these celestial bodies influence you and harness this knowledge to unlock your authentic self. Discover your planetary personality type to improve your personal, professional, and romantic relationships. Vedic astrologer and yogi Vish Chatterji highlights how the ancient wisdom of India allows us to better understand our contemporary world, combining the secret science of the planets with modern personality types to reveal a more complete picture of ourselves. Learn how your personality type interacts with different zodiac signs, how this influences your relationships, and how to find balance and maximize happiness in your home, career, and love life. EAST MEETS WEST: Astrology Decoded combines ancient Indian wisdom with modern knowledge of personality types to provide a complete picture of yourself. ACCESSIBLE: Experienced Vedic astrologer and business coach Vish Chatterji clearly explains how to use Vedic astrology for self-understanding and personal development, whether this is your first astrology book or your fiftieth. ACTIONABLE: Gain practical insights and tips on how to improve your relationships, based on your planetary personality type, zodiac sign, and rising sign.
Scientists discover Y-DNA haplogroups O2a and mt-DNA haplogroup M4a in the Rakhigarhi ancient DNA. These haplogroups are associated with the speakers of Austro-Asiatic languages such as Mundari, Santali and Khasi. These haplogroups and related languages are also present in Southeast Asia. In India, speakers of these languages are currently found mostly in Central and East India. Even though a prominent philologist of Harvard University, Mr. Michael Witzel, has argued the case for a language close to Munda (which he calls para-Mundari) being one of the languages of the erstwhile Indus Valley, a finding of this nature will come as a surprise to most others. So if the genetics do find haplogroups O and M4a in Rakhigarhi, some of our current understanding of Indian history may have to be revised. Tony Joseph in The Hindu, December 23, 2017
Decoded tells the story of Rong Jinzhwen, one of the great code-breakers in the world. A semi-autistic mathematical genius, Jinzhen is recruited to the cryptography department of China's secret services, Unit 701, where he is assigned the task of breaking the elusive 'Code Purple'. Jinzhen rises through the ranks to eventually become China's greatest and most celebrated code-breaker; until he makes a mistake. Then begins his descent through the unfathomable darkness of the world of cryptology into madness. Decoded was an immediate success when it was published in 2002 in China and has become an international bestseller. With the pacing of a literary crime thriller, Mai Jia's masterpiece also combines elements of historical fiction and state espionage. Taking place in the shadowy world of Chinese secret security, where Mai Jia worked for decades, it introduces us to a place that is unfamiliar, intriguing and authentic. And with Rong Jinzhen, it introduces us to a character who is deeply flawed and fragile, yet possessing exceptional intelligence. Decoded is an unforgettable and gripping story of genius, brilliance, insanity and human frailty. Mai Jia (the pseudonym of Jiang Benhu) is arguably the most successful writer in China today. His books are constant bestsellers, with total sales over three million copies. He became the highest paid author in China last year with his new book, Wind Talk. He has achieved unprecedented success with film adaptation: all of his novels are made - or are being made - into major films or TV series, the screenplays of which are often written by Mai Jia himself. He is hailed as the forerunner of Chinese espionage fiction, and has created a unique genre that combines spycraft, code-breaking, crime, human drama, historical fiction, and metafiction. He has won almost every major award in China, including the highest literary honor - the Mao Dun Award.
Hybrid Selling Decoded will help you to understand the finer elements such as, ‘speech pauses’, ‘sensing the situation’ and ‘articulating’ while selling your products or services through the virtual selling mode or direct selling mode. This book is an attempt to bring forth the nuances of engaging in a conversation and influencing the customer through the hybrid selling mode. You will find this book useful, if you are a - Business to business sales executive/sales engineer/sales person - Key account manager - Sales manager donning the role of a coach on hybrid selling - Professional involved in sales training
Yet again a new history of Europe that deals with the story of man in the great land mass from the very beginning of his existence to our own time. But this history is different because it says not only what events took place in the past but also why they happened. Unlike various other previous works on European history, this innovative work undertakes to interpret history with the help of a well-laid logical pattern. Assuredly, it is a unique history because the readers are going to acquaint with the dynamic forces that shaped the history of Europe, in addition to chronologies of kingdoms and empires, lives of kings and emperors, strategies of war and peace, influences of ideas and techniques and impacts of cyclic and linear evolution processes which form the usual topics of history in our own times.
In this groundbreaking book Phil Barden reveals what decision science explains about people’s purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest research on the motivations behind consumers’ choices and what happens in the human brain as buyers make their decisions. He deciphers the ‘secret codes’ of products, services and brands to explain why people buy them. And finally he shows how to apply this knowledge in day to day marketing to great effect by dramatically improving key factors such as relevance, differentiation and credibility. Shows how the latest insights from the fields of Behavioural Economics, psychology and neuro-economics explain why we buy what we buy Offers a pragmatic framework and guidelines for day-to-day marketing practice on how to employ this knowledge for more effective brand management - from strategy to implementation and NPD. The first book to apply Daniel Kahneman’s Nobel Prize-winning work to marketing and advertising Packed with case studies, this is a must-read for marketers, advertising professionals, web designers, R&D managers, industrial designers, graphic designers in fact anyone whose role or interest focuses on the ‘why’ behind consumer behaviour. Foreword by Rory Sutherland, Executive Creative Director and Vice-Chairman, OgilvyOne London and Vice-Chairman,Ogilvy Group UK Full colour throughout