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“A guidebook for how leaders can motivate, engage, and recognize their people all the while growing the business profitably.” —Forbes.com Every year, thousands of visitors come from around the world to visit Menlo Innovations, a small software company in Ann Arbor, Michigan. They make the trek not to learn about technology but to witness a radically different approach to company culture. CEO Rich Sheridan removed the fear and ambiguity that typically make a workplace miserable. With joy as the explicit goal, he and his team changed everything about how the company was run. The results blew away all expectations. Menlo has won numerous growth awards and was named an Inc. magazine “audacious small company.” Joy, Inc. offers an inside look at how Menlo created its culture, and shows how any organization can follow their methods for a more passionate team and sustainable, profitable results.
The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more In today’s digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company—but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer. Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth. They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer. Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company. They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.
A 2018 Nautilus Book Award Winner for Business and Leadership! The founder of Menlo Innovations and author of the business culture cult classic Joy, Inc offers an inspirational guide to leaders seeking joy in the challenge of leading others. Rich Sheridan's Joy, Inc. told the story of how his tiny software company in Ann Arbor, Michigan achieved success and renown by embracing offbeat culture and human-centered values. In Chief Joy Officer, he turns his attention from culture to leadership, and draws on his experience running Menlo and consulting elsewhere to offer a wise, provocative guide on how anyone can build leadership capacity for joy within their own organization. Chief Joy Officer offers sage, hard-won advice to any manager or leader who yearns to make more of an impact on the lives of others, including: * Self-understanding is the cornerstone for every virtue of leadership: authenticity, trust, humility, and optimism. * Good leaders make more leaders: Learn to judge your performance not on whether people are doing what they're told, but whether they're developing independent leadership capacity. * Influencing up is just as important is influencing down: how to encourage different thinking in those above you in your organizations. Filled with colorful anecdotes from Sheridan's personal journey and wisdom from many leadership mentors, Chief Joy Officer offers an approachable, down-to-earth philosophy and practice that will help even the most disillusioned of middle managers bring a renewed sense of purpose to their work building others.
Author and broadcaster Sheridan Voysey draws on both personal experience and Christian faith to explore the greater meaning to be found in the world around us. Reflecting on the themes of Joy, Wonder, Meaning, Belonging, Compassion, Callings, Seasons, Change, and Hope, this uplifting, thoughtful, and affirming gift book will inspire readers of all ages and life stages. Beautifully designed throughout, this book will help you create a pause in your day, whether in the quiet early hours, as the night falls, or somewhere in between—a moment to stop and reflect on the things that matter.
Sub-title from cover: A fully illustrated guide to the strategy, finesse, tactics and paraphernalia of fly fishing.
From New York Times bestselling author of Archer’s Voice comes a slow burn, grumpy sunshine romance about finding the courage to move forward when the past has torn you apart, perfect for fans of Colleen Hoover and Lucy Score. Crystal learned long ago that love brings only pain. Feeling nothing at all is far better than being hurt again. She guards her wounded heart behind a hard exterior and carries within her a deep mistrust of men, who, in her experience, have only ever used and taken. Then Gabriel Dalton walks into her life. Despite the terrible darkness of his past, there's an undeniable goodness in him. And even though she knows the cost, Crystal finds herself drawn to Gabriel. His quiet strength is wearing down her defenses and his gentle patience is causing her to question everything she thought she knew. Crystal and Gabriel never imagined that the world, which had stolen everything from them, would bring them a deep love like this. Except fate will only take them so far, and now the choice is theirs: Harden their hearts once again or find the courage to shed their painful pasts.
How do you control passion when it breaks all the rules? Lark Mitchell, a physiotherapist, reluctantly agrees to work at the luxurious mansion of Sheridan Ward, head of San Antonio's largest business conglomerate, Ward Industries. Having barely escaped death, Sheridan is now confined to a wheelchair and, furious over her loss of control and powerless for the first time in her life, she makes Lark's job beyond difficult. Despite this, Lark insists that Sheridan fight to recover, even as Lark struggles with unexpected feelings toward her employer that go against every one of her principles. A dynamic, erotic romance between two charismatic women set in the scorching hot days and humid, steamy nights of San Antonio.
“A beautifully touching story of true love and triumph over heartbreaking situations.”​ — People.com From New York Times bestselling author Mia Sheridan comes an emotional, slow burn romance about a woman desperate to hide and the man who sees through her walls, perfect for fans of Colleen Hoover and Lucy Score. I wanted to lose myself in the small town of Pelion, Maine. To forget everything I had left behind. The sound of rain. The blood. The coldness of a gun against my skin. For six months, each breath has been a reminder that I survived--and my dad didn't. I'm almost safe again. But the moment I meet Archer Hale, my entire world tilts on its axis . . . and never rights itself again. Until I trespass into his strange, silent, and isolated world, Archer communicates with no one. Yet in his whiskey-colored eyes, something intangible happens between us. There's so much more to him than just his beauty, his presence, or the ways his hands communicate with me. On me. But this town is mired in secrets and betrayals, and Archer is the explosive center of it all. So much passion. And so much hurt. But it's only in Archer's silence that we might just find what we need to heal . . . and live. Includes an exclusive extended epilogue from Archer's POV! A Goodread's "Top Romance Novel of All Time" A New York Times, USA Today, and Wall Street Journal bestseller
After the 1911 fall of the Manchus came the most hideous breakdown in Chinese history. Sheridan, a Northwestern University scholar, concentrates on the Kuomintang movement of Chiang Kai-shek, insisting that we judge a political force by whether it solves the problems posed to it, not, as Chiang's partisans prefer, by means of what-if's. Sheridan's focus on the KMT brings more to light than do many surveys of Mao's revolutionaries. The KMT failed either to create an effective dictatorship or to mobilize fascist passions which could ensure willingness to "sacrifice." Thus the difficulty in squeezing enough wealth out of the peasantry to meet a foreign debt which totaled half the national revenue. The KMT did ensure that forced opium production took up at least a fifth of Chinese cropland by the 1929-1933 period, and they consolidated a soldier recruitment system that approximated Nazi roundups. However, the book underlines Chiang's failure to give the masses a ""Strength through Joy"" spirit; and, as wartime inflation of 300% gave way to postwar collapse, the anti-Communist pitch became emptier and emptier. The Kuomintang turned into a mere holding operation and faded into chaos. Sheridan gives a strong sense of the rapine of the warlords who were Chiang's off-and-on allies, and of the feeble heritage of Sun Yat-sen's patriotic platitudes. He leaves out explicit investigation of the international context while underlining, more than most writers, Chiang's commitment to repay external debt at the expense of the Chinese people. A sound and striking approach to these decades of desperation in the lives of a quarter of the human population—if not bypassed in the glut of "China books," it may encourage students and academics to go further. —Kirkus Reviews