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To what degree, Nichols asks, does ideology inform images in films, advertising, and other media? Does the cinema or any other sign system liberate or manipulate us? How can we as spectators know when the media are subtly perpetuating a specific set of values? To address these issues, the author draws from a variety of approaches -- Marxism, psycholanalysis, communication theory, semiotics, structuralism, the psychology of perception. Working with two interrelated theories -- ideology and image-systems, and ideology and principles of textual criticism -- Nichols shows how and why we make emotional investments in sign sytsems with an ideological context.
While ideology has been treated widely in CDA-literature, the role played by the interaction of text and image in multiplying meaning and furthering ideological stances has not so far received a lot of attention. Mediating Ideology in Text and Image offers a number of approaches to such analysis, offering students and academics valuable tools for identifying possible discrepancies between the world and the way it is represented through various mediational means. The authors' common aim is one of assisting the audience in reading between the lines, thus offering a variety of approaches that may contribute to a better understanding of how ideologies possibly work and how they may be denaturalised from text and image. The articles in part I look at rhetorical strategies used in meaning construction processes unfolding in various kinds of mass media. Part II focuses on the re-semiotization of meaning and looks at how analysing the combination of text and image may contribute to a better understanding of ideological processes brought about by multimodal resources. Foreword by Ruth Wodak.
"[Mitchell] undertakes to explore the nature of images by comparing them with words, or, more precisely, by looking at them from the viewpoint of verbal language. . . . The most lucid exposition of the subject I have ever read."—Rudolf Arnheim, Times Literary Supplement
‘His thought is redneck, yours is doctrinal and mine is deliciously supple.’ Ideology has never been so much in evidence as a fact and so little understood as a concept as it is today. From the left it can often be seen as the exclusive property of ruling classes, and from the right as an arid and totalizing exception to their own common sense. For some, the concept now seems too ubiquitous to be meaningful; for others, too cohesive for a world of infinite difference. Here, in a book written for both newcomers to the topic and those already familiar with the debate, Terry Eagleton unravels the many different definitions of ideology, and explores the concept’s tortuous history from the Enlightenment to postmodernism. Ideology provides lucid interpretations of the thought of key Marxist thinkers and of others such as Schopenhauer, Nietzsche, Freud and the various poststructuralists. As well as clarifying a notoriously confused topic, this new work by one of our most important contemporary critics is a controversial political intervention into current theoretical debates. It will be essential reading for students and teachers of literature and politics.
This book addresses the function and status of the visual and verbal image as it relates to social, political, and ideological issues. The authors first articulate some of the lost connections between image and ideology, then locate their argument within the modernist/postmodernist debates. The book addresses the multiple, trans-disciplinary problems arising from the ways cultures, authors, and texts mobilize particular images in order to confront, conceal, work through, or resolve contradictory ideological conditions.
By crossing disciplinary boundaries in the field of the humanities, this volume aims to elucidate Muhammad s visualization in the West vis-a-vis his image in Islam. It does so not by relegating materials to geographical and/or linguistic spheres or by separating texts from images. Rather, it seeks to place various articles in thematic and theoretical conversation so as to explore more broadly how the Prophet has been constructed, visualized, narrated, encountered, revised, adapted, and adopted in multiple cultural traditions, in European and American traditions and in the world of Islam from the medieval era until the modern period."
A presentation of the archive of Leslie Sheddon which intends to function as a critical investigation of the conditions of cultural production at a very specific moment: their historical intersection between colonization and marginalization, its social and political implications, and its cultural consquences.
For a long time, the term ‘ideology’ was in disrepute, having become associated with such unfashionable notions as fundamental truth and the eternal verities. The tide has turned, and recent years have seen a revival of interest in the questions that ideology poses to social and cultural theory, and to political practice. Mapping Ideology is a comprehensive reader covering the most important contemporary writing on the subject. Including Slavoj Žižek’s study of the development of the concept from Marx to the present, assessments of the contributions of Lukács and the Frankfurt School by Terry Eagleton, Peter Dews and Seyla Benhabib, and essays by Adorno, Lacan and Althusser, Mapping Ideology is an invaluable guide to the most dynamic field in cultural theory.
′Successfully challenges the notion that we live in a post-ideological age. John Schwarzmantel searchingly questions the thesis that only single issues and identities matter, providing a reliable compass to help students navigate through a world that has witnessed the death of Communism and the rise of neo-liberal hegemony′ - Jules Townshend, Professor of Political Theory, Manchester Metropolitan University This book challenges the idea of post-ideological consensus and offers a fresh perspective on the current state of political ideologies. With ′traditional′ political ideologies, such as liberalism, socialism, nationalism and conservatism, perceived to be in crisis, it assesses: - Their continued relevance in the context of globalisation and of scepticism towards ideological thinking - The challenges posed by ′new′ ideologies such as ecologism and feminism - The implications of new social movements and ideas of community and multiculturalism for the traditional Left-Right political framework. Ideology and Politics presents an accessible account of a new era of ideological politics, where the dominant neo-liberalism has spawned a diverse global range of ′ideologies of opposition′. It situates these radical frameworks of change and protest in relation to more traditional ′anti′ ideologies and seeks to re-establish the relevance of ideologies for political action in the contemporary world. This text will be core reading for students of politics at advanced undergraduate and postgraduate level.