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A smart guide to self-promotion by a public relations professional shows women how to market themselves while still maintaining style and substance and offers helpful advice on the art of the interview, writing press materials, and how to handle the spotlight.
In Sell with Soul the author shares her rise from a nervous rookie agent to a successful real estate broker in Denver, Colorado. The book contains detailed instructions and checklists for many of the activities a new agent must master, such as building a contact database, learning the market, working with buyers, crafting marketing listings, and negotiating inspections. Allan also shares many stories from her own career that will help the new agent better understand her recommendations. Sell with Soul also speaks out against the status quo and asks agents to consider the needs of their clients before considering their own personal need for a paycheque, and counsels agents to welcome every learning experience, even when it does not result in a closed sale. Many new agents have told Allan how her book gave them hope that they could succeed without sacrificing their principles or changing their personalities.
Are you sick of barely scraping by as a creative? How long have you been trying to build your career? How many hours have you spent banging your head against a wall? How much money have you sunk into ads and marketing that just don't work? Now, what if you had a blueprint that could show you all the elements you need to build a creative career without feeling gross about it. How much would that be worth to you? This book can't guarantee you a successful career, but it can give you all the fundamental knowledge you need to set you up for success because it was written by a creative for a creative. How to Build Your Creative Career is set up in five sections: How to Make Great Content, The Basics of Sales, Building an Audience from Scratch, Making Money at Live Shows, and Launching your Product Successfully. Every creative I've ever met is stuck at one of those stages of their career, and this book gives you the tools to open those floodgates, overcome those blocks in your own career, and supercharge your career. So the question is this: if this book can break you through the blocks in your own life, what is it worth to you?
How to sell with integrity, know your prospect's personality, build client loyalty, manage your time, and be successful.
Mo Bunnell's comprehensive system will help you win more clients, build stronger relationships, and bring in more business. If you're good at doing something, and you need to connect with paying clients in order to keep doing it, this book is for you. There are more of us out there than you might think -- from professionals like lawyers and consultants to big company account managers and freelancers of all stripes. And this book will teach you how to sell yourself without selling your soul. In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small startup or a massive multinational, Bunnell's science-based system is effective and efficient, and easily adapted into your day-to-day work. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients.
Orientation - Preparation - Positioning - The encounter - Making the deal - The twelve essential rules of negotiation.
Aburdene, author of the bestselling "Megatrends 2010," brings together the spiritual and practical in a guide to achieving prosperity through the values-based megatrend of Conscious Capitalism.