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Learn the powerful techniques of NLP to enhance your influence and gain the competitive edge in any sales pitch. This practical guide to using NLP in sales includes real life examples to illustrate techniques that have amazed sales people with many years experience. It also contains easy to follow exercises and tips to practice in real situations. This book will enable you to use powerful NLP techniques to; increase sales, develop trust & rapport, handle any challenge and close a sale elegantly and effectively. Focusing on the sales person as facilitator, this book will also:- - Reveal the 6 areas of limitation that sales people place on themselves, their prospects and their products and give readers the tools to remove them. - Enable readers to read and utilise a prospect’s buying and decision making patterns. - Provide a set of NLP tools to achieve win/win outcomes for the sales person and their prospects.
Revolutionary new techniques that will double your sales volume.
The Unfair Advantage: Sell with NLP! is a book for people who want new skills to influence others, who know that all selling is personal, and who see the need to sell themselves more effectively. It is for people who want to have an advantage in everything that they say, write and do. It is for YOU if you want to find an edge--an advantage--in your work life. Much of The Unfair Advantage: Sell with NLP! is based on NLP (neurolinguistic programming) skills. But NLP is much more and much less than what is seen in this book. The techniques and skills here have been fine-tuned by the author for the last 30 years for only one purpose: to help sales and marketing professionals be more effective and successful. This book will teach you how to sell YOU, understand your prospects, and lead the sales process. The Revised Edition contains two new chapters that were not included in the 2000 edition (Mindsets or Metaprogams and Handling Objections). That is the only major change in the Revised Edition other than format and pricing.
Provides salespeople with information on hypnotic techniques and how to use them in sales presentations and script books to win the customer's trust and make sales.
With "Personality Selling" you get inside the head of others and recognize the seemingly random and often mysterious aspects of the many personalities we meet every day. By being the first book to combine the most powerful psychological models in use today -- Neuro-Linguistic Programming (NLP) -- Ericksonian Hypnosis, and the -- Enneagram Personality Typing System with traditional selling techniques, it shows you how to apply the golden rule of selling: Sell unto others the way they want to be sold to. "Personality Selling" describes: -- NLP personality traits -- The nine personality types of human nature -- How the mind makes associations -- The structure of rapport -- The power of language -- The impact of physiology It also examines the basics of selling using a powerful psychological approach to gathering information, tailoring presentations, handling objections, and recognizing the various ways people make decisions. And, it includes a comprehensive section on the psychology and tactics of negotiation. Through extensive use of experiential language and examples, readers can experience the impact that different approaches have on others in order to fine tune their own approaches.
This book will introduce you to selling techniques and rapport building skills that transcend the ordinary. You will learn a set of advance selling techniques based on the world renowned NLP (NeuroLinguisticProgramming) technology. Whether you are a beginner in sales, a seasoned sales person, or someone whom have simply hit a plateau in your sales endeavors, what you are about to learn in this book will catapult your sales achievements to new heights. In this book, you will learn: How to determine your prospects preferred mode of representation: visual, auditory, kinesthetic How to speak and present your product in their preferred representation mode What your mode of representation is, and how you tune into your prospects How to instantly build deep level of trust and high rapport using verbal and nonverbal techniques The different types of listening and how to use reflective listening (LEARN) to build trust Powerful verbal skills for insurance selling: predicates, words, metaphors How to elicit your prospects buying strategy and leverage on it How to motivate your prospects to buy: the move toward and move away from motivation How to pace and lead your prospect to closing Handle objections with pacing and reframing techniques How to close with the three-step closing process NLP has long been use as a pathway to excellence; and now, for the first time, it has been applied specifically to the sales of insurance. Insurance sales professionals will find the information within here highly relevant and applicable to their daily sales efforts. As NLP is known for creating instant results, you will too see immediate results when you employ the methods here. Selling Insurance with NLP is written specifically for insurance sales professional who wants extraordinary results and create a breakthrough in their sales careera must-read for insurance sales superstars to be!
In this sequel to her best-selling introduction NLP at Work, Sue Knight focuses on how to model what really works in business to make it really work for you
How to Double Your Sales offers a set of proven techniques to give both experienced salespeople and those new to selling everything they will ever need to achieve an extraordinary increase in sales – fast. Bruce King is an experienced salesman and trainer who takes an extremely practical, results-focused style to sales. This book covers the complete sales process and gives you the ultimate stress-free selling system. It shows you how to use powerful motivational techniques, derived from NLP, to train your brain for sales success. Key features of How to Double your sales include: An 8-week plan with action points and exercises to build your sales skills week by week Template scripts you can customise and use to win new prospects, overcome objections and close sales How to use tried-and-tested NLP techniques to programme your mind for sales success Why you may never need to cold call again How to cold call and set appointments when you have to Stress-free techniques for handling objections The 13 best closes Guidelines on how to improve other skills critical to stress-free sales success – communication; negotiation; time management
By the team behind the bestselling NLP: The New Technology of Achievement comes an essential new guide to NLP techniques—for self-development and influencing others—in a focused, step-by-step handbook. NLP (Neuro-Linguistic Programming) has already helped millions of people overcome fears, increase confidence, enrich relationships, and achieve greater success. Now, from the company and training team behind NLP: The New Technology of Achievement, one of the bestselling NLP books of all time, comes NLP: The Essential Guide to Neuro-Linguistic Programming \. Written by three NLP Master Practitioners and training coaches, including the president of NLP Comprehensive, with an introduction from the President of NLP Comprehensive, NLP: The Essential Guide to Neuro-Linguistic Programming guides users to peak performance in business and life, and gets specific results. In twelve illuminating sections, NLP: The Essential Guide to Neuro-Linguistic Programming leads you through dozens of “discoveries”—revelations of NLP practice that enable you to explore your own personal thinking patterns, to manage them—and to transform them. Divided into two categories, “All About You” and “All About the Other Guy,” these strategies offer a personal and interpersonal program that frees you to become better at managing your feelings instead of being dominated by them, managing your motivations, being less judgmental, more productive, more confident, more flexible, more persuasive, liked, and respected. Chapters on “Personal Remodeling” (Discovery 9: No inner enemy) and “Secrets of Making Your Point” (Discovery 31: Convey understanding and safety without talking), enhance creativity, collaboration, cooperation, and communication. Through “mind reading” techniques—non-verbal communication, and “hearing what’s missing”—learn the secrets of relating with others, understanding how they are thinking—and influencing them. A streamlined all-purpose guide for both newcomers and NLP veterans, NLP: The Essential Guide to Neuro-Linguistic Programming is the new all-in-one, eye-opening blueprint for your own ultimate success.
Many books and courses tackle natural language processing (NLP) problems with toy use cases and well-defined datasets. But if you want to build, iterate, and scale NLP systems in a business setting and tailor them for particular industry verticals, this is your guide. Software engineers and data scientists will learn how to navigate the maze of options available at each step of the journey. Through the course of the book, authors Sowmya Vajjala, Bodhisattwa Majumder, Anuj Gupta, and Harshit Surana will guide you through the process of building real-world NLP solutions embedded in larger product setups. You’ll learn how to adapt your solutions for different industry verticals such as healthcare, social media, and retail. With this book, you’ll: Understand the wide spectrum of problem statements, tasks, and solution approaches within NLP Implement and evaluate different NLP applications using machine learning and deep learning methods Fine-tune your NLP solution based on your business problem and industry vertical Evaluate various algorithms and approaches for NLP product tasks, datasets, and stages Produce software solutions following best practices around release, deployment, and DevOps for NLP systems Understand best practices, opportunities, and the roadmap for NLP from a business and product leader’s perspective