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Are you one of the 16 million Americans working as a sales professional? Are you a small business owner, consultant, doctor, lawyer, or other business professional who must sell your services and promote your credibility to succeed? If so, you need practical, easy-to-apply information on the art of effective selling and sales communication—whether selling to difficult customers or selling to interested, decisive buyers. In From Contact to Contract, you’ll learn to master specific steps that help you: · Structure your sales conversation to keep it moving toward your sales goal · Use strategic persuasion techniques to turn information into real communication · Engage buyers with interactive sales presentations of your products and services · Negotiate to maintain profit margins · Gain commitments from customers and prospects · Communicate with difficult buyers · Manage your pipeline productively · Generate leads · Stay motivated during a competitive upsurge or economic downturn No time to read in your fast-paced sales job? Maybe you have a high quota and a pressing deadline? Then pick up the book and go straight to the help you need with a specific prospect. You’ll find summary headlines of each key sales tip or communication tip. This easy-to-skim format and brief entries are written with you––a fast-paced sales professional or entrepreneur––in mind. Review the comprehensive collection of 432 tips and best practices without getting bogged down in long explanations of sales theory and models. Whether selling to big companies and senior executives or selling to the individual buyer, you can apply these practical sales techniques and advice immediately. In fact, watch how From Contact to Contract becomes the sales primer you use again and again. Author and sales communication expert Dianna Booher shares the same sales and marketing strategies in this book that she offers in person to her Fortune 500 clients. These strategies and selling techniques come directly from her corporate programs on proposal writing, business writing, technical writing, sales presentations, and interpersonal communication. 291 pages. Also available in Kindle and Paperback format!
The focus of this manual is not what provisions to include in a given contract, but instead how to express those provisions in prose that is free ofthe problems that often afflict contracts.
Contract drafting is different from the other types of writing that a new lawyer is faced with. Law school contracts classes rarely consider the issues that arise in sophisticated commercial transactions. A new lawyer is therefore forced to learn by doing and observing -- in high-pressure 'on the job' training. Now there is help. Working with Contracts: What Law School Doesn't Teach You provides the beginning lawyer with an operative understanding of the vocabulary and the building blocks of contracts. It introduces the basic elements of all contracts; describes the lawyer's role in the drafting and negotiating process; discusses amendments, waivers, and consents; and addresses issues that arise in reviewing contracts, including due diligence issues. It also offers sample provisions, drafting checklists, and an expansive glossary of contract language and basic transactional practice.
A step-by-step guide to crafting a compelling scholarly book proposal—and seeing your book through to successful publication The scholarly book proposal may be academia’s most mysterious genre. You have to write one to get published, but most scholars receive no training on how to do so—and you may have never even seen a proposal before you’re expected to produce your own. The Book Proposal Book cuts through the mystery and guides prospective authors step by step through the process of crafting a compelling proposal and pitching it to university presses and other academic publishers. Laura Portwood-Stacer, an experienced developmental editor and publishing consultant for academic authors, shows how to select the right presses to target, identify audiences and competing titles, and write a project description that will grab the attention of editors—breaking the entire process into discrete, manageable tasks. The book features over fifty time-tested tips to make your proposal stand out; sample prospectuses, a letter of inquiry, and a response to reader reports from real authors; optional worksheets and checklists; answers to dozens of the most common questions about the scholarly publishing process; and much, much more. Whether you’re hoping to publish your first book or you’re a seasoned author with an unfinished proposal languishing on your hard drive, The Book Proposal Book provides honest, empathetic, and invaluable advice on how to overcome common sticking points and get your book published. It also shows why, far from being merely a hurdle to clear, a well-conceived proposal can help lead to an outstanding book.
Practical Tips on How to Contract is a collection of 91 insightful tips for lawyers and professionals who want to improve how they draft and negotiate contracts. In each tip, Laura shares what she learned over her career at top law firms and technology companies. Her approachable writing style and practical explanations make these tips easy to understand and implement. This book can benefit everyone, whether they are new to contracts or have been working with them for years.Topics include advising clients, assignment, buying and selling goods, confidentiality and NDAs, contract structure and formation, damages, definitions, disputes, drafting, governing law, indemnification, intellectual property, negotiation, price and payment, purchase orders, risk, termination, title and risk of loss, training, working with contracts, and other inspiration.
Learn proven negotiation strategies, get industry Deal Term Ranges, extract more concessions from licensees, read sample negotiation dialogues and learn how to get past NO in a negotiation.
A comprehensive guide packed with the latest features of Dynamics 365 for customer relationship management Key FeaturesCreate efficient client-side apps and customized plugins that work seamlesslyLearn best practices from field experience to use Dynamics 365 efficientlyUnleash the power of Dynamics 365 to maximize your organization’s profitsBook Description Microsoft Dynamics 365 is an all-in-one business management solution that's easy to use and adapt. It helps you connect your finances, sales, service, and operations to streamline business processes, improve customer interactions, and enable growth. This book gives you all the information you need to become an expert in MS Dynamics 365. This book starts with a brief overview of the functional features of Dynamics 365. You will learn how to create Word and Excel templates using CRM data to enable customized data analysis for your organization. This book helps you understand how to use Dynamics 365 as an XRM Framework, gain a deep understanding of client-side scripting in Dynamics 365, and create client-side applications using JavaScript and the Web API. In addition to this, you will discover how to customize Dynamics 365, and quickly move on to grasp the app structure, which helps you customize Dynamics 365 better. You will also learn how Dynamics 365 can be seamlessly embedded into various productivity tools to customize them for machine learning and contextual guidance. By the end of this book, you will have mastered utilizing Dynamics 365 features through real-world scenarios. What you will learnManage various divisions of your organization using Dynamics 365 customizationsExplore the XRM Framework and leverage its featuresProvide an enhanced mobile and tablet experienceDevelop client-side applications using JavaScript and the Web APIUnderstand how to develop plugins and workflows using Dynamics 365Explore solution framework improvements and new field typesWho this book is for Mastering Microsoft Dynamics 365 Customer Engagement is for you if you have knowledge of Dynamics CRM and want to utilize the latest features of Dynamics 365. This book is also for you if you’re a skilled developer looking to move to the Microsoft stack to build business solution software. Extensive Dynamics CRM development experience will be beneficial to understand the concepts covered in this book.
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