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This book contains one of the most important preconditions of the modern market economy; that people involved in commerce should have the right to inform the market about the goods and services they offer. This right to make commercial communications, including advertising, is fundamental to the conduct of business and to competition, and it is also important for consumers. The regulation of advertising is therefore of great importance, both economically and legally. The right to advertise is part of the right to carry on a business, thus it is one of the most fundamental legal rights. Table of Contents include: The General Principles of Advertising Law * Commercial Freedom of Expression * The Challenge to the Regulation of Advertising from Commercial Freedom of Expression: General Principles * Misleading Advertising: Commercial Freedom of Expression and Consumers * Comparative, Unfair, and Disparaging Advertising: Commercial Freedom of Expression and Competitors * Commercial Freedom of Expression and the Public Interest * Cross-Border Aspects: The Internet and the Free Movement of Advertising * Should Commercial Expression be Covered by Protection of Freedom of Expression?
RORY RICORD has been professionally in direct sales and marketing since 1989. At the age of 15 forward, Rory Ricord has been living and breathing marketing. Engineering processes and techniques to help build sales and marketing teams with a global reach. In Marketing is Freedom-the book-Rory shares his decades of experience and marketing understanding to you the reader. There is a solid lifetime of learning, developing, and exercising the knowledge represented for the reader to gain an education to better their marketing directions.There are amazing things to learn from Rory in the art of marketing. It is proven effective for the everyday human struggling to get by that wants to get ahead, the stay home parent looking to make their way to bring in the money and be home to raise the children, to the marketing professional working for a major corporation. Marketing Is Freedom takes the reader on a journey of entertainment and education in the art of application of marketing that can work for all aspects of products and services. For in the understanding and use of the knowledge learned in Marketing Is Freedom, true freedom both in time and finances can be achieved. And in understanding marketing and the education shared by Rory Ricord, anyone can find a better way to live and work with others.There is a far deep understanding of your fellow men and women when you understand how they make their buying decisions. Sharing the ideas of peace, tranquility and all the elements to a successful and happy life is by itself acts of marketing. Attend a live training or education with Rory Ricord and you will see why he has a loving and happy following. You can be happy every day, and you can have the time and financial freedom through the successes marketing creates. Marketing is the key to Time and Financial Freedom. And in our Digital Age, the teachings shared by Rory Ricord can help you to be the true King or Queen of your business domain.
In Freedom on the Offensive, William Michael Schmidli illuminates how the Reagan administration's embrace of democracy promotion was a defining development in US foreign relations in the late twentieth century. Reagan used democracy promotion to refashion the bipartisan Cold War consensus that had collapsed in the late 1960s amid opposition to the Vietnam War. Over the course of the 1980s, the initiative led to a greater institutionalization of human rights—narrowly defined to include political rights and civil liberties and to exclude social and economic rights—as a US foreign policy priority. Democracy promotion thus served to legitimize a distinctive form of US interventionism and to underpin the Reagan administration's aggressive Cold War foreign policies. Drawing on newly available archival materials, and featuring a range of perspectives from top-level policymakers and politicians to grassroots activists and militants, this study makes a defining contribution to our understanding of human rights ideas and the projection of American power during the final decade of the Cold War. Using Reagan's undeclared war on Nicaragua as a case study in US interventionism, Freedom on the Offensive explores how democracy promotion emerged as the centerpiece of an increasingly robust US human rights agenda. Yet, this initiative also became intertwined with deeply undemocratic practices that misled the American people, violated US law, and contributed to immense human and material destruction. Pursued through civil society or low-cost military interventions and rooted in the neoliberal imperatives of US-led globalization, Reagan's democracy promotion initiative had major implications for post–Cold War US foreign policy.
Scripps's daring endeavor to produce a newspaper without advertising
Disgusted by publishers and editors who refused to cover important stories for fear of offending advertisers, the press baron E. W. Scripps rejected conventional wisdom and set out to prove that an ad-free newspaper could be profitable entirely on circulation. Duane C. S. Stoltzfus details the history of Scripps’s innovative 1911 experiment, which began in Chicago amid great secrecy. The tabloid-sized newspaper was called the Day Book, and at a penny a copy, it aimed for a working-class market, crusading for higher wages, more unions, safer factories, lower streetcar fares, and women’s right to vote. It also tackled the important stories ignored by most other dailies, like the labor conflicts that shook Chicago in 1912. Though the Day Book’s financial losses steadily declined over the years, it never became profitable, and publication ended in 1917. Nevertheless, Stoltzfus explains that the Day Book served as an important ally of workers, a keen watchdog on advertisers, and it redefined news by providing an example of a paper that treated its readers first as citizens with rights rather than simply as consumers.