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This is the first and most complete handbook for the aspiring graphic designer. Fully illustrated with both contemporary and historical references, this book provides up and coming designers with all the practical insight they need to make it in the world of graphic design. From how to be more creative and how to stay on top creatively to the ins and outs of running a design business to the challenges of working in-house, this book will help anyone interested in graphic design decide on the right path for their career and give them the tools to make it into the career they want. The book provides inspiration from the top designers in the world on how they do what they do so well and also provides a complete reference of all the top design schools worldwide.
This guide provides a framework to explore and discuss ethics in graphic design through three different lenses: 1) legalities - the rules that govern the profession including copyright law, piracy , plagiarism, fair use , and photo manipulation; 2) integrity - principles of right conduct including spec work, crowdsourcing, and responsibility to clients and contracts; 3) morality - the general nature of moral choices to be made including sustainability, social responsibility and cultural influence.
Extra Bold is the inclusive, practical, and informative (design) career guide for everyone! Part textbook and part comic book, zine, manifesto, survival guide, and self-help manual, Extra Bold is filled with stories and ideas that don't show up in other career books or design overviews. • Both pragmatic and inquisitive, the book explores power structures in the workplace and how to navigate them. • Interviews showcase people at different stages of their careers. • Biographical sketches explore individuals marginalized by sexism, racism, and ableism. • Practical guides cover everything from starting out, to wage gaps, coming out at work, cover letters, mentoring, and more. A new take on the design canon. • Opens with critical essays that rethink design principles and practices through theories of feminism, anti-racism, inclusion, and nonbinary thinking. • Features interviews, essays, typefaces, and projects from dozens of contributors with a variety of racial and ethnic backgrounds, abilities, gender identities, and positions of economic and social privilege. • Adds new voices to the dominant design canon. Written collaboratively by a diverse team of authors, with original, handcrafted illustrations by Jennifer Tobias that bring warmth, happiness, humor, and narrative depth to the book. Extra Bold is written by Ellen Lupton (Thinking with Type), Farah Kafei, Jennifer Tobias, Josh A. Halstead, Kaleena Sales, Leslie Xia, and Valentina Vergara.
Sustainable design is gaining prominence as a pivotal issue for the future of contemporary practice at the best design schools and at professional design conferences. Graphic designers and their clients are increasingly demanding sustainable solutions. Designers want to address these needs when presenting their work for consideration. As businesses continue to adapt to and provide environmental solutions with their own products, they are demanding it from their creative partners, and designers need to be on the forefront of these initiatives by being well informed. SustainAble will provide the information they need to be ahead of the curve on sustainability issues, inform them on sustainable applications and to approach the issue of sustainability in the areas of paper, printing, formats, materials, inks, and executions.
Designers are used to working for clients, but there is nothing better than when the client is oneself. Graphic and product designers, who are skilled with the tools and masters aesthetics, are now in the forefront of this growing entrepreneur movement. Whether personal or collective, drive is the common denominator of all entrepreneurial pursuit; of course, then comes the brilliant idea; and finally the fervent wherewithal to make and market the result. The Design Entrepreneur is the first book to survey this new field and showcase the innovators who are creating everything from books to furniture, clothes to magazines, plates to surfboards, and more. Through case studies with designers like Dave Eggers, Maira Kalman, Charles Spencer Anderson, Seymour Chwast, Jet Mous, Nicholas Callaway, Jordi Duró, and over thirty more from the United States and Europe, this book explores the whys, hows, and wherefores of the conception and production processes. The design entrepreneur must take the leap away from the safety of the traditional designer role into the precarious territory where the public decides what works and what doesn't. This is the book that shows how that is accomplished.
Graphic Design Theory is organized in three sections: "Creating the Field" traces the evolution of graphic design over the course of the early 1900s, including influential avant-garde ideas of futurism, constructivism, and the Bauhaus; "Building on Success" covers the mid- to late twentieth century and considers the International Style, modernism, and postmodernism; and "Mapping the Future" opens at the end of the last century and includes current discussions on legibility, social responsibility, and new media. Striking color images illustrate each of the movements discussed and demonstrate the ongoing relationship between theory and practice. A brief commentary prefaces each text, providing a cultural and historical framework through which the work can be evaluated. Authors include such influential designers as Herbert Bayer, L'szlo Moholy-Nagy, Karl Gerstner, Katherine McCoy, Michael Rock, Lev Manovich, Ellen Lupton, and Lorraine Wild. Additional features include a timeline, glossary, and bibliography for further reading. A must-have survey for graduate and undergraduate courses in design history, theory, and contemporary issues, Graphic Design Theory invites designers and interested readers of all levels to plunge into the world of design discourse.
Quick, reliable answers to your most common on-site questions When you're in the field, you never know what you'll come across. The Wiley Graphic Standards Field Guide to Softscape gives you fast access to the practical information you need when you're on-site and under pressure. Presented in a highly visual and easily portable format, the Field Guide is organized to follow a logical project sequence from site evaluation of existing conditions through construction maintenance. Covering everything from soils and planting to storm water drainage, this handy companion conveys the most common answers that landscape architects addressing issues pertaining to softscape need when visiting construction sites and meeting with architects, engineers, clients, or contractors. The Field Guide to Softscape extends the familiar Landscape Architectural Graphic Standards beyond the office, with: Quick access to essential information when away from the studio Things to look for when assessing existing conditions during preliminary design site visits or pre-construction meetings Graphic Standards-quality details accompanied by real-world photographs of best construction practices and techniques Illustrations and real-world photographs that help you troubleshoot problems, along with on-the-spot solutions A list of common construction mistakes and problems to avoid Compact format that's easy to reference and carry along to job sites The Graphic Standards Field Guide to Softscape is the ideal companion for the on-the-go landscape architect, design professional, inspector, facilities manager, or anyone who is involved with site construction. Immediate access to information on over 50 on-site conditions More than 325 details and photos throughout Identifies reference standards, acceptable practices, and things to avoid
Quick, reliable answers to your most common on-site questions When you're in the field, you never know what you'll come across. The Wiley Graphic Standards Field Guide to Commercial Interiors gives you fast access to the information you need when you're on-site and under pressure. Presented in a highly visual and easily portable format, the Field Guide is organized to follow CSI's MasterFormat. It covers everything from acoustics to window treatments, conveying the most common answers about commercial interiors that interior architects and designers need in the real world when visiting a construction site, evaluating existing buildings, meeting with clients, or browsing at a showroom. The Field Guide to Commercial Interiors extends the familiar Interior Graphic Standards beyond the studio, with: Quick access to essential information wherever you are Graphic Standards-quality details accompanied by real-world photographs of construction sites Illustrations that help you troubleshoot problems, along with on-the-spot solutions Compact format that's easy to reference and carry along The Graphic Standards Field Guide to Commercial Interiors is the ideal companion for the on-the-go interior designer and architect.
A must-have reference to more than 100 common residential conditions—from accessibility issues to working with zinc Practical information that the architect, engineer, contractor and homeowner can access quickly, with over 230 supporting tables photos and details Identifies frequently used reference standards, acceptable practices, and other relevant resources Quick, reliable answers to your most common on-site questions When you're in the field, you never know what you'll come across. Graphic Standards Field Guide to Residential Construction gives you fast access to the information you need when you're on-site and under pressure. Presented in a highly visual and easily portable format, Graphic Standards Field Guide to Residential Construction is organized by CSI's MasterFormat and is coordinated with the 2009 International Residential Code, as well as current sustainable practices. It addresses issues pertaining to residential construction by covering every aspect of the process, such as the use of materials, structural concerns, finishes, thermal and moisture protection, accessible design applications, and more. Graphic Standards Field Guide to Residential Construction extends beyond the studio, with: Quick access to essential information wherever you are Graphic Standards-quality details accompanied by photographs and tables Illustrations that help you troubleshoot problems, along with on-the-spot solutions Compact format that's easy to reference and carry along Graphic Standards Field Guide to Residential Construction is a handy companion that offers the essential tools that time-crunched professionals can turn to in an instant when dealing with clients, or when handling the many complex demands surrounding construction management.
Quick, reliable answers to your most common on-site questions When you're in the field, you never know what you'll come across. The Wiley Graphic Standards Field Guide to Home Inspections gives you fast access to the information you need when you're on-site and under pressure. Presented in a highly visual and easily portable format, the Graphic Standards Field Guide to Home Inspections is organized according to CSI's Masterformat standards of practice. It covers everything from inspection preparation to on-site safety, conveying the most common answers with practical instruction about home inspections that the professional inspector, architect, engineer, or contractor needs to access quickly out in the field to evaluate an existing residential property. The Field Guide to Home Inspections extends the Graphic Standards experience outside of the office and into the field, with: Quick access to essential information wherever you are Graphic Standards-quality details accompanied by real-world photographs of the common conditions you'll find in residential buildings Illustrations that help you troubleshoot problems, along with on-the-spot solutions Compact format that's easy to reference and carry along The Graphic Standards Field Guide to Home Inspections is the ideal companion for the on-the-go professional home inspector.