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Hey, Etsy sellers! SKIP the "secrets" and "tricks." "The Ultimate Guide to Selling on Etsy" teaches you proven, easy-to-follow strategies to get more sales on Etsy and turn your side-hustle hobby into a sustainable business. So many Etsy sellers with incredible products and potential are completely buried by the competition with weak or low-converting keywords, counterproductive titles, the wrong listing structure, etc. That's the bad news. The good news is that these problems aren't hard to fix-if you know what you're doing! "The Ultimate Guide to Selling on Etsy," fully updated for 2021, is your one-stop resource for all things Etsy. And no, you won't get a fire-hydrant of business lingo and milquetoast advice. "The Ultimate Guide to Selling on Etsy" is a down-to-earth, no-BS, complete guide to help real Etsy sellers--written by REAL top-1% Etsy sellers. Learn simple ways to dramatically improve your Etsy shop ranking, your five-star reviews, your conversion rate, your shop views and traffic. And most importantly, learn how to stop getting buried by your competitors-and start making sales and real income. You won't find any "secrets" or snake-oil in this book. Just replicable strategies that we KNOW work because we used them ourselves to turn a brand-new shop with a single listing in 2013 into a top-1% ranking shop with 22k+ sales, a five-star rating, and 6-figure income. In "The Ultimate Guide to Selling on Etsy" we share the EXACT same strategies we used to grow our Etsy shop. So skip the guesswork, the "secrets," and the snake oil. Whether you're just starting out on Etsy or have been putting a lot of work into your Etsy shop without much success, don't give up. Instead, get this book. Because our success on Etsy wasn't an accident, or "good luck." It was the result of meticulous testing, research, and doing more of what worked (and less of what didn't!). It's replicable. Which means that you can do it in your shop too. Noelle and Jeanne (that's us!) are passionate about helping other Etsy sellers succeed through our coaching. We love what we do, and we LOVE sending the elevator back down to help other women (and men) build and grow their small business on Etsy. The coaching arena for Etsy sellers is a wee bit crowded with mediocre advice from shop owners who rely on guesswork and outdated tactics. We're here to change that. In "The Ultimate Guide to Selling on Etsy" we'll walk you through everything you need to know to succeed and grow on Etsy. We'll share our mistakes (we made a number of them in the beginning), our success, and what WORKS. You'll learn: - How to properly set up your shop for success (and common pitfalls!) - Down-to-earth, real advice and strategies for keywords that bring in sales- Real-talk and strategies about Etsy's algorithm and how it ranks your shop and listings- How to price your products (most sellers get this one wrong)- The best (and most cost-effective) opportunities for paid advertising - Little-known opportunities for free advertising that actually work - Etsy-specific customer service guide for earning 50% more 5-star reviews- In-depth guide for how to market your shop within and beyond Etsy- Practical guide to studio space, packaging, and shipping strategies that save you time and money.- Advice for growing, scaling, hiring freelancers and virtual assistants- Creating GORGEOUS listing photos (without expensive equipment or Photoshop skills!)- Much, much more. When we say "The Ultimate Guide," we mean it. You can do this. And we'll show you how. Etsy is an incredible platform with a LOT of potential. Now, get out there and ETSY!
Fully updated! Fifty Powerful, Easy-to-Use Rules for Supporting Hyper Growth “Whether you’re taking on a role as a technology leader in a new company or you simply want to make great technology decisions, Scalability Rules will be the go-to resource on your bookshelf.” –Chad Dickerson, CTO, Etsy Scalability Rules, Second Edition, is the easy-to-use scalability primer and reference for every architect, developer, network/software engineer, web professional, and manager. Authors Martin L. Abbott and Michael T. Fisher have helped scale hundreds of high-growth companies and thousands of systems. Drawing on their immense experience, they present 50 up-to-the-minute technical best practices for supporting hyper growth practically anywhere. Fully updated to reflect new technical trends and experiences, this edition is even easier to read, understand, and apply. Abbott and Fisher have also added powerful “stories behind the rules”: actual experiences and case studies from CTOs and technology executives at Etsy, NASDAQ, Salesforce, Shutterfly, Chegg, Warby Parker, Twitter, and other scalability pioneers. Architects will find powerful technology-agnostic insights for creating and evaluating designs. Developers will discover specific techniques for handling everything from databases to state. Managers will get invaluable help in setting goals, making decisions, and interacting with technical teams. Whatever your role, you’ll find practical risk/benefit guidance for setting priorities, translating plans into action, and gaining maximum scalability at minimum cost. You’ll learn how to Simplify architectures and avoid “over-engineering” Design scale into your solution, so you can scale on a just-in-time basis Make the most of cloning and replication Separate functionality and split data sets Scale out, not up Get more out of databases without compromising scalability Eliminate unnecessary redirects and redundant double-checking Use caches and CDNs more aggressively, without unacceptable complexity Design for fault tolerance, graceful failure, and easy rollback Emphasize statelessness, and efficiently handle state when you must Effectively utilize asynchronous communication Learn from your own mistakes and others’ high-profile failures Prioritize your actions to get the biggest “bang for the buck”
Turn your handmade hobby into a thriving business Most Etsy sellers are confident in their crafting and artistic capabilities. However, many need guidance on the business-related intricacies of starting and maintaining a successful Etsy business. Etsy-preneurship helps existing and potential Etsy sellers understand the business fundamentals needed to become a small business owner on Etsy, including taxes, bookkeeping, marketing, finances, administrative tasks, daily operations, legal requirements, business plans, and improving your business skills. This book will help you make the jump from enjoying your handmade/craft/art hobby to running a profitable business. Etsy-preneurship offers step-by-step advice on what it takes to bring in extra income or even one day run a full-time business on Etsy Outlines the basic business skills and knowledge you need to run a business on Etsy Explains how Etsy makes entrepreneurship attainable for everyone Each chapter even includes a downloadable business spreadsheet tool to help you put the steps into action. This book empowers Etsy sellers to turn their handmade hobby into a thriving business by employing foundational business concepts.
50 Powerful, Easy-to-Use Rules for Supporting Hypergrowth in Any Environment Scalability Rules is the easy-to-use scalability primer and reference for every architect, developer, web professional, and manager. Authors Martin L. Abbott and Michael T. Fisher have helped scale more than 200 hypergrowth Internet sites through their consulting practice. Now, drawing on their unsurpassed experience, they present 50 clear, proven scalability rules—and practical guidance for applying them. Abbott and Fisher transform scalability from a “black art” to a set of realistic, technology-agnostic best practices for supporting hypergrowth in nearly any environment, including both frontend and backend systems. For architects, they offer powerful new insights for creating and evaluating designs. For developers, they share specific techniques for handling everything from databases to state. For managers, they provide invaluable help in goal-setting, decision-making, and interacting with technical teams. Whatever your role, you’ll find practical risk/benefit guidance for setting priorities—and getting maximum “bang for the buck.” • Simplifying architectures and avoiding “over-engineering” • Scaling via cloning, replication, separating functionality, and splitting data sets • Scaling out, not up • Getting more out of databases without compromising scalability • Avoiding unnecessary redirects and redundant double-checking • Using caches and content delivery networks more aggressively, without introducing unacceptable complexity • Designing for fault tolerance, graceful failure, and easy rollback • Striving for statelessness when you can; efficiently handling state when you must • Effectively utilizing asynchronous communication • Learning quickly from mistakes, and much more
Build your own successful online business—the Dummies way Etsy is the premiere online marketplace for distinctive handmade and vintage crafts and goods. Starting an Etsy Business For Dummies, Fourth Edition provides you with the information and tools you need to start selling successfully on Etsy. This comprehensive resource and guide will show you how easy it is to set up shop and start generating income. There are millions of people out there looking to purchase unique products, and more and more shoppers are opting for one-of-a-kind sources over big-box stores. There’s never been a better time to open your own Etsy shop, and there’s never been an easier way than with this book. This updated edition covers all the latest changes to the site, plus shows you how to take captivating photos and short-form videos of your products, write appealing descriptions, and set up your Etsy shop in a way that motivates buyers to click that “add to cart" button. With helpful information, tips, tools, and tricks, this book is your ultimate guide to building your own Etsy shop. Learn the ins and outs of running a successful Etsy shop Get tips and advice for marketing and pricing your products competitively Break through the new shop barrier and start showing up in search results Improve your sales on Etsy with expert info on finding your customers This book is great for small business owners, artists, and entrepreneurs looking to build an online craft business on the Etsy platform.
This text examines the vital connections between trade, environment and development. It argues that current international trade rules and institutions must be significantly reformed to address environmental concerns while still promoting economic growth and development.
With the help of your own rule, you can get control of your household, grow closer to God, come to love your husband more, and raise up good Christian children.
The easy way to build an online craft business from scratch Starting an Etsy Business For Dummies offers expert advice for artists and entrepreneurs looking to build an online craft business from scratch. You'll get invaluable information on setting up your online shop, writing compelling item descriptions, photographing your work, engaging the Etsy community, understanding fees, and finding your muse when it takes a holiday. In the last couple of years, the DIY movement has transcended the big-box hardware stores, and has taken on a new format in the savvy crafting arena. Etsy.com boasts an astonishing 1.9 million members, and there are tens of thousands of craft and hobby bazaars held each year across the United States. Starting an Etsy Business For Dummies shows you how to create, manage, and successfully sell handmade wares, vintage goods, and DIY supplies using the world's largest online handmade marketplace. Learn to sell your handmade wares, vintage goods, DIY supplies online at Etsy.com Create and manage your own successful Etsy storefront Merchandise your unique creations and drive buyers to your shop If DIY is your domain, Starting an Etsy Business For Dummies gives you the skills, knowledge, and know-how to create a successful business that pays.
An illustrated guide to the essential rules for enjoying coffee both at home and in cafes, including tips on storing and serving coffee, coffee growing, roasting and brewing, plus facts, lore, and popular culture from around the globe. This introduction to all things coffee written by the founders and editors of Sprudge, the premier website for coffee content, features a series of digestible rules accompanied by whimsical illustrations. Divided into three sections (At Home, At the Cafe, and Around the World), The New Rules of Coffee covers the basics of brewing and storage, cafe etiquette and tips for enjoying your visit, as well as essential information about coffee production (What is washed coffee?), coffee myths (Darker is not stronger!), and broadcasts from a new international coffee culture.