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Communicating a message effectively needs precision—be it verbal or non-verbal. At the professional front, the accuracy of the message to be shared becomes all the more important as the business decisions may depend on the same. This book, in its second edition, continues to detail on the pre-requisites of communicating effectively in the corporate environment and generally. Beginning with an overview of business communication, the book educates on the principles of communication—oral and written. Divided into nine chapters, the first two chapters deal with oral communication and the next seven deal with different forms of written communication. The book teaches how to write effective letters and prepare persuasive resumé. The chapters are well-supported with many examples and illustrative exhibits wherever required. A new chapter (Chapter 9) has been added titled ‘Writing to Communicate’ which presents incorrect use of language and phrases that rob the text, be it a report or a letter, of authenticity and credibility. The chapter also presents correct use of the examples and the rationale or logic in the form of explanations. Designed as a textbook for the management students, this book would be equally useful for the management professionals and executives. Key features • Observes a simple pattern of Read-Comprehend-Test-Follow • Discusses strategies for identification and improvisation of communication skills (both oral and written) • Provides numerous examples and illustrations that facilitate proper grasp of the topics discussed.
This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include: use of English in social media that reflects recent trends in business communication; coverage of the concept of communicative competence; analysis of email communication; introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages; an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter. This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.
What is Business English? The term “ Business English ” can have different meaning for different people. For some, it focuses on vocabulary and topics used in the worlds of business, trade, finance, and international relations. For others it refers to the communication skills used in the workplace, and focuses on the language and skills needed for typical business communication such as presentations, negotiations, meetings, socializing, correspondence, report writing, and a systematic approach. Have you ever wondered how you can improve business writing such as proposal, presentation drafts, emails, or report? Do you want to stop making avoidable mistakes during your business speeches or are you having challenges speaking professionally? If you answer yes to these questions, then this book will greatly enhance the way you Speak and Write at workplaces or in office environments. In this book, You will be learning how to communicate effectively in English in a professional context. You will be expanding your English vocabulary, improve your ability to write and speak in both social and professional interactions, and learn terminology and skills that you can apply to business negotiations, telephone conversations, written reports, emails, and presentations.This book is written to bridge the gap between the general English and the specialized business English that you need for career advancement. You will be learning how to negotiate your potential clients and learning how to convey ideas to your colleagues or business executives in a much more effective way. New terms and phrases will also be used in different business environment, such as: • Meetings • During presentation • Briefings and • Public speaking • Interviews Also, you will learn the basic rules for engaging in business writing, which includes: • Letter writing • Email writing • Drafting of presentations • Proposal writing Every rules and guideline given in this book is practical and easy to follow. If you are purchasing “The Advanced Business English Guide” Today, you will be also getting 2 BONUS Chapters on How to Ace your Interview + How to get a Promotion and a Raise. It’s time to advance your career and start the journey to improve your Business English skills. You will make significant changes to the way you communicate. You Will be a Step Closer to Success!
Business English Business English Writing Masterclass: How to Communicate Effectively & Communicate with Confidence: How to Write Emails, Business Letters & Business Reports provides a structured framework under which business students, business professionals, entrepreneurs and other professionals can significantly improve their writing skills. You will be taken through the main vocabulary and grammar structures in business writing, and you'll be allowed to practise them through highly targeted activities, which aim to develop, not only your Business English skills, but also your confidence and overall competence within business settings. The last section of this book, contains an amazing selection of business email and letter templates to guide you through writing letters, reports and many other documents. It will be an invaluable resource for your studies and career in business.
With a focus on outcomes-based education, this business communication manual caters to the needs of students of business communication at universities, technikons, and private colleges with updated information on writing e-mail messages and using the Internet. Adopting the premise that poor communication can cost an organization business and competitive status in the marketplace, this text focuses on refining and clarifying the products of communication within the company and with the public. Particular focus is paid to interpersonal conversation in small groups, formal meetings, and interviews; written clarity in internal business plans, e-mails, and memos; accessible materials for mass communication and public relations; and rules of basic grammar and punctuation. Examples of all mentioned tools are provided along with the theory and practice of their use.
This is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodox views of the communication process. As well as developing their own practical skills, readers will be able to understand and apply principles of modern business communication. Among the subjects covered are: interpersonal communication, including the use and analysis of nonverbal communication group communication, including practical techniques to support discussion and meetings written presentation, including the full range of paper and electronic documents oral presentation, including the use of electronic media corporate communication, including strategies and media. The book also offers guidelines on how communication must respond to important organizational issues, including the impact of information technology, changes in organizational structures and cultures, and the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates studying business communication, and through its direct style and practical relevance it will also satisfy professional readers wishing to develop their understanding and skills.
This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.