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If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Are you one of the many women out there who needs a brand-new model for your business career? Are you looking for entrepreneurial alternatives to the world of big business, but aren’t sure where to start? A transition into small business is a natural progression for countless women who have invested the first phase of their careers in large companies. Many mid-career women dream of starting their own businesses, but until now there hasn’t been a book that gives them the sense of multiple choice that helps them find the right entrepreneurial fit—options that go beyond starting a venture to include buying an independent business or a franchise, joining or consulting for small businesses, or working with partners. There’s a confusing array of how-to books out there with general advice about starting a business, conducting a job search, or balancing work and family. But what entrepreneurial women really need are the strategic tools for choosing and growing a business that will not only make them money, but make them happy as well. Women need direct, gender-specific advice about succeeding financially in their businesses; they also crave the feeling that their work matters, and they want flexibility and control over their professional lives in order to achieve a healthy work-life balance. This book offers them the womenfriendly business advice they need and numerous true-life role models to identify with and emulate. Author Ginny Wilmerding opens women’s eyes to the advantages of buying, joining, or consulting for existing small businesses, fully explaining the alternatives to starting from scratch. If you lack an original business idea, this book will give you the confidence you need to get excited about pursuing a business idea other than your own. But if you do want to start a company from the ground up, there’s plenty of food for thought for you here, too. Wilmerding not only shares her own stories and outside experts’ advice but also includes insightful vignettes from women who have found their niches and are succeeding financially. If you’re wondering how to finance your small business, Wilmerding steers you toward success in obtaining SBA loans and other financing. Finally, if you’re considering partnering with others to share the risk and the fun, she prepares you for partnership success, and explains the importance of good advisers and mentors. The goal of this book is to get you started on the path to a successful career in the small business world, a world that needs experienced, smart, versatile women like you to join its ranks. Smart Women and Small Business is the ultimate professional guide for mid-career, business-minded women who want to achieve the same independence and success as their entrepreneurial male peers—but in their own way.
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
This is your foolproof guide on how to make your start-up stand out from the crowd! Get professional business advice in the palm of your hands. This uniquely visual guide equips you with everything you need to know about setting up and running your own business. Are you looking to start a business? You’ll need advice on how to identify your customer, what pitfalls to anticipate, and how best to spend your time and money to turn your idea into a profitable venture. This insightful business book takes you through everything from balancing the books to building a brand. It inspires you to take that giant leap towards making your entrepreneurial dreams come true. The Simplest, Most Visual Guide to Becoming an Entrepreneur - Ever! This comprehensive guide to starting your own business acts as an invaluable blueprint for your path to business success. It’s the ultimate gift for entrepreneurs or anyone who wants to learn more about the world of business management. This informative reference book is packed with: - Practical, authoritative information on the skills required to run a small business. - Easy-to-understand graphics. - No-nonsense advice and jargon-free language. - Insightful and inspiring quotes from the most successful minds in business. This entrepreneur book gives you all the tools you need to understand how a modern start-up works and then start your own. Whether you're a CEO or an aspiring tech entrepreneur, the information and advice in How To Start Your Own Business can be applied to anyone. Complete the Series: This guide to setting up a small business is part of the How It Works Series from DK Books. Expand your knowledge about business and management even further with How Business Works and How Management Works.
WARNING: READ CAREFULLY TO THE END BEFORE BUYING THIS BOOK. You can only be skeptical with a title like that. And yet... Twenty-seven super-entrepreneurs went out on their own, with no money, no money, and developed businesses worth over $500 million. Their way of running a business is completely different from the way taught in business schools. The purpose of this book is to explain their logic. Entrepreneurship and the creation of a business is the wish of many. Few people take the step for the wrong reasons: - I don't have a good idea - I don't have enough money - I don't have the skills - I know nothing about management - entrepreneurship is risky. This book aims to give you the knowledge you need to succeed. It deals only with topics that can help you find a market and make money. It does not deal with accounting, law or finance.==== WARNING !! IMPORTANT REMARK BEFORE BUYING ===== This book is meant to help you, not to make literature. The author is not a native English speaker. If you are looking for a perfect english written book, DO NOT BUY THIS BOOK. Buy only if only the result matters to you and you want to learn how to earn money without taking risks and with little money.
Over the past thirty years, the issue of economic inequality has emerged from the backwaters of economics to claim center stage in the political discourse of America and beyond---a change prompted by a troubling fact: numerous measures of income inequality, especially in the United States in the last quarter of the twentieth century, have risen sharply in recent years. Even so, many people remain confused about what, exactly, politicians and media persons mean when they discuss inequality. What does "economic inequality" mean? How is it measured? Why should we care? Why did inequality rise in the United States? Is rising inequality an inevitable feature of capitalism? What should we do about it? Inequality: What Everyone Needs to Know takes up these questions and more in plain and clear language, bringing to life one of the great economic and political debates of our age. Inequality expert James K. Galbraith has compiled the latest economic research on inequality and explains his findings in a way that everyone can understand. He offers a comprehensive introduction to the study of economic inequality, including its philosophical and theoretical origins, the variety of concepts in wide use, empirical measures and their advantages and disadvantages, competing modern theories of the causes and effects of rising inequality in the United States and worldwide, and a range of policy measures. The topic of economic inequality is going to become only more important as we approach the 2016 presidential elections. This latest addition to the popular What Everyone Needs to Know series from Oxford University Press will tell you everything you need to know to make informed opinions on this significant issue.
Take charge of your finances and achieve financial independence – the Clever Girl way Join the ranks of thousands of smart and savvy women who have turned to money expert and author Bola Sokunbi for guidance on ditching debt, saving money, and building real wealth. Sokunbi, the force behind the hugely popular Clever Girl Finance website, draws on her personal money mistakes and financial redemption to educate and empower a new generation of women on their journey to financial freedom. Lighthearted and accessible, Clever Girl Finance encourages women to talk about money and financial wellness and shows them how to navigate their own murky financial waters and come out afloat on the other side. Monitor your expenses, build a budget, and stick with it Make the most of a modest salary and still have money to spare Keep your credit in check and clean up credit card chaos Start and succeed at your side hustle Build a nest egg and invest in your future Transform your money mindset and be accountable for your financial well-being Feel the power of real-world stories from other “clever girls” Put yourself on the path to financial success with the valuable lessons learned from Clever Girl Finance.
Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.
Kyle includes more than 400 of the latest, greatest, and newest small business ideas and innovative new product/service-based small business approaches from all around the world in this comprehensive survey of business.