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Cultural heritage is one of the most important tourism resources in the world. This book provides a comprehensive theoretical overview and applied knowledge of the issues, practices, current debates, concepts and management concerns associated with cultural heritage-based tourism. The second edition has been updated to include timely and emerging topics such as geopolitics, conflict, solidarity tourism, overtourism and climate change. It also expands on important areas such as environmental change, technology, social media, heritage economics, Indigenous knowledge and co-created experiences. This edition includes up-to-date data, statistics, references, case material, figures and pedagogical tools. It remains an important and accessible text for undergraduate and postgraduate students of cultural and heritage tourism, cultural resource management, and museum management.
Today, tourism has become one of the largest and fastest growing industries accounting for nearly 700 million people travelling all over the world and spending more than 7.4 trillion US dollars. Besides promoting people-to-people contacts, ethnic and cultural understanding, mutual appreciation and co-operation and thereby promoting peace, tourism provides unlimited opportunities for employment generation, social and economic upliftment of the people and contributing to the economies of the nations. Cultural heritage tourism has a number of objectives that must be met within the context of sustainable development such as; the conservation of cultural resources, accurate interpretation of resources, authentic visitors experience, and the stimulation of the earned revenues of cultural resources. Tourism is an important issue at world heritage sites. Most managers at natural sites regard it as a key issue. Important features of world heritage tourism are local protection, conservation and restoration. Such a tourism also requires special training management skills. Different visitor management strategies, interpretation and site promotional activities have to be organised. Culture and heritage have also become major forces in economic and urban revitalisation. As cultural tourism becomes an increasingly important factor for tourist destinations involved in developing their cultural capital in order to attract more international visitors, there is value in assessing how cultural and heritage tourists can be better understood and serviced through marketing, planning and programming with local and regional communities. This book also provides readers with global charters developed for promoting cultural tourism and for preserving heritage sites. Focus lies on ICOSM and WHC. World Heritage Sites, identified and conserved around the world, have been listed and the initiatives to preserve cultural sites and conserve heritage sites.
The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles.
Every place has a story to tell, often found in historic sites or cultural traditions of the people who settled or currently live in a community, city, region or state. When these stories and places are shared with visitors, this activity becomes what is known as cultural heritage tourism. Success and sustainability in this growing industry segment requires careful planning and adequate resources. Cultural Heritage Tourism: Five Steps for Success and Sustainability provides detailed instruction through a proven five-step process to help planners, managers and community leaders attract visitors and their spending to your cultural heritage site, attraction, event or destination. Learn how to assess, plan for, develop, market, fund, manage, and measure cultural heritage for growth and sustainability. Refer to the best practices and case studies from across the country as examples for replication and reference. Use the sample documents and resource lists to jumpstart your cultural heritage tourism program, and monitor and measure the efforts. This book walks you through every step, from inception to evaluation.
Contributed articles with special reference to Indian tourism sector.
This eTextbook (digital download - not a printed book) discusses the dynamic nature of the global tourism industry. It highlights the many events and challenges over which the industry has little control, but must respond to as effectively as possible. The impact of the Covid-19 pandemic on travel and tourism is discussed in detail. Although the eBook is provided primarily for tutors and students following the WJEC/Eduqas Level 3 Applied Award and Diploma qualifications in tourism, it will be of use to students following similar Level 3 courses, such as BTEC, NCFE and City & Guilds. The structure follows the Assessment Criteria for the Unit, namely: 1.1 Describe the range of external pressures on the UK tourism industry 1.2 Describe how the UK tourism industry has met the changing needs, fashions and expectations of customers 2.1 Describe recent developments in transport and technology 2.2 Discuss how the tourism industry has made use of new information and communications technology 3.1 Explain strategies used to manage important heritage and cultural attractions 3.2 Examine how sensitive tourism destinations are managed 3.3 Evaluate how the tourism industry has responded to the threat of climate change 4.1 Discuss issues facing the global tourism industry 4.2 Assess how the UK tourism industry manages current issues
Heritage tourism has become an increasingly significant component of the global tourism industry, particularly in countries striving to diversify away from sea, sand and sun. This growth has had profound influences on the presentation and representation of both tangible and intangible heritage within tourism context. The concept of heritage continues to evolve with its fast-changing political, economic and socio-cultural surroundings. Therefore it is essential that heritage tourism engages with the new form of globalised communities and societies, which have become more assimilated to each other but yet strive to sustain their own distinctive locality. This book aims to offer a thorough critical examination and systematic evaluation of the unique dynamics of heritage and tourism development from both social sciences and management perspectives. It incorporates both global and local perspectives in theorising and managing heritage tourism. While focusing on reviewing and analysing key academic concepts and debates including authenticity, commodification, globalisation and heritage interpretation, this book also discusses and evaluates topical issues such as sustainable development, marketing strategies and digital technologies including social media. It theoretically locates heritage discourses in the analysis of heritage tourism development and management drawing on various perspectives, from tourism, heritage studies, sociology, anthropology, politics and geography to management and marketing studies. Including case studies of topical concerns, controversies and challenges it will encourage readers to develop a new and insightful understanding of the dialectical relationship between heritage and tourism development. This book is essential reading for students studying tourism, heritage studies, cultural studies as well as related disciplines.
The impact of disasters and crises on culture, heritage, and religious tourism, have been realized in recent years, creating a need for solutions to heal and prevent future damage to these aspects of tourist regions. There is a need for strategies in mitigating these challenges and preserving cultural sites for the future. An emphasis on the importance of sustainability in cultural and heritage tourism, discussions on digitalization, stakeholder participation, and socio-economic livelihoods must be made to properly address this intricate issue. This book explores the development, marketing, and societal implications of cultural and heritage tourism enterprises, showcasing best practices and innovative business models. Exploring Culture and Heritage Through Experience Tourism is an academic research book that delves into the intricate relationship between tourism, culture, and heritage. It offers a comprehensive and interdisciplinary exploration of this evolving field. Drawing on the latest research and international frameworks, this volume identifies new areas of culture and heritage tourism, understand its scope and challenges, and highlight its interlinkages with various sectors of the industry and the broader economy. Designed for undergraduate and postgraduate students of travel and tourism management, this book serves as a valuable resource. It also meets the needs of universities with cultural and heritage tourism in their curricula, and offers insights for industry leaders, policymakers, and researchers interested in multidisciplinary studies.
This book presents a series of studies that demonstrate the value of interactions between knowledge management with the arts and humanities. The carefully compiled chapters show, on the one hand, how traditional methods from the arts and humanities – e.g. theatrical improvisation, clay modelling, theory of aesthetics – can be used to enhance knowledge creation and evolution. On the other, the chapters discuss knowledge management models and practices such as virtual knowledge space (BA) design, social networking and knowledge sharing, data mining and knowledge discovery tools. The book also demonstrates how these practices can yield valuable benefits in terms of organizing and analyzing big arts and humanities data in a digital environment.
Cultural tourism includes experiencing local culture, traditions and lifestyle, participation in arts-related activities, and visits to museums, monuments and heritage sites. This book reviews a wide range of qualitative and quantitative research methods applied to the field. It is suitable for students and researchers in tourism and leisure.