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Wee felt it before in sense; but now wee know it by science. Edward Misselden (1623) The collective effort reported in this volume is the outcome of the diffusion of the idea of diffusion as a fundamental process in society. The considerable number of disciplines represented here indicates the weight of the problem area. The editors are to be congratulated for their initiative in drawing together present thinking at a vivid meeting, now also in print. An old timer in the business has not much to add. But maybe some things, bearing in mind that a Preface is a celebration and not a review. As always with ideas it is hard to identify those who first gave shape to the idea of diffusion. In a general sense it is probably an observation as old as human self-reflection that groups of populations exchange ideas and copy habits and implements from each other. Sometimes it has even been recommended, as a Chinese proverb suggested millenia ago, "If you want to become a good farmer, look at your neighbor" .
This paper attributes the slow diffusion of innovations to an informational externality in the process of their adoption. When a new technology arrives its profitability is uncertain but each firm can learn progressively through observing the adoption experience of other firms. Given this prospect of social learning, every firm would prefer that other firms adopt before it does because this enables a better-informed adoption decision. In the absence of explicit coordination, the firms could end up in a sequence of waiting contests; this results in staggered adoptions even when all firms are ex-ante identical. The pace of diffusion is determined endogenously in this model and shown to depend on the characteristics of the innovation and of the learning process.
Knowledge and Technology Adoption, Diffusion, and Transfer: International Perspectives is filled with original scientific and quality research articles on management information systems, technology diffusion, and business systems application aspects of e-commerce, e-government, and mobile application. As a forum of multi-disciplinary and interdisciplinary dialogue, it addresses research on all aspects of innovation diffusion in the field of business computing technologies and their past, present, and future use. This title serves as a vital source of information for researchers and practitioners alike.
A new, counterintuitive theory for how social networks influence the spread of behavior New social movements, technologies, and public-health initiatives often struggle to take off, yet many diseases disperse rapidly without issue. Can the lessons learned from the viral diffusion of diseases improve the spread of beneficial behaviors and innovations? How Behavior Spreads presents over a decade of original research examining how changes in societal behavior—in voting, health, technology, and finance—occur and the ways social networks can be used to influence how they propagate. Damon Centola's startling findings show that the same conditions that accelerate the viral expansion of an epidemic unexpectedly inhibit the spread of behaviors. How Behavior Spreads is a must-read for anyone interested in how the theory of social networks can transform our world.
Society and Technological Change continues to be the essential text for exploring the relationship between human societies and the ever-evolving landscape of technology. The ninth edition follows the historical trajectory of technological development and its profound impact on various aspects of human life, from communication and healthcare to economic systems and governance. At the same time, it shows how these technologies have themselves been shaped by social, economic, cultural, and political forces, and that the study of technology is important not just for its own sake but also for what it tells us about the kinds of societies we make for ourselves. With its engaging writing style and thought-provoking content, this new edition continues to be an indispensable resource for students, scholars, and anyone seeking a deep understanding of the intricate bond between society and technology in our ever-evolving world.
A new, counterintuitive theory for how social networks influence the spread of behavior New social movements, technologies, and public-health initiatives often struggle to take off, yet many diseases disperse rapidly without issue. Can the lessons learned from the viral diffusion of diseases be used to improve the spread of beneficial behaviors and innovations? In How Behavior Spreads, Damon Centola presents over a decade of original research examining how changes in societal behavior--in voting, health, technology, and finance—occur and the ways social networks can be used to influence how they propagate. Centola's startling findings show that the same conditions accelerating the viral expansion of an epidemic unexpectedly inhibit the spread of behaviors. While it is commonly believed that "weak ties"—long-distance connections linking acquaintances—lead to the quicker spread of behaviors, in fact the exact opposite holds true. Centola demonstrates how the most well-known, intuitive ideas about social networks have caused past diffusion efforts to fail, and how such efforts might succeed in the future. Pioneering the use of Web-based methods to understand how changes in people's social networks alter their behaviors, Centola illustrates the ways in which these insights can be applied to solve countless problems of organizational change, cultural evolution, and social innovation. His findings offer important lessons for public health workers, entrepreneurs, and activists looking to harness networks for social change. Practical and informative, How Behavior Spreads is a must-read for anyone interested in how the theory of social networks can transform our world.
This study discusses the impacts technology has had on social behavior. The change in communication mediums is addressed. Although face-to-face communication has decreased, technology has provided opportunities for aiding in communication. The video game and the Internet community are investigated for their positive and negative traits, but also for the information the new Internet culture can provide for us. Internet "trolls" can give us information on dealing with bullies, and social media websites make it clear that today's youth may need to be educated on the appropriate use of communication technology.
The shaping of people and things; Theory; Marx's theory of technology; The ogburn generation; Recent theoretical approaches; Originators and managers of technology; Inventors and inventions; Invention as a social process; The role of designers in technology; Innovation: invetions and institutions; The sponsorship of technology; How sponsors evolve; Users of technology; The technology / user interface; Adapting and tinkering; Technological accidents; The distancing effects of technology; Monitoring technology: shaping the present and the future; social control of technologies; Technology assessment; Foresight and social intelligence; Index.